13 December 2024

Hyprop Brings the Magic of Disney to South Africa This Festive Season

Submitted by: Rutendo Geraldine Mangwiro
Hyprop Brings the Magic of Disney to South Africa This Festive Season

Supporting Children’s Dreams One Plush Toy at a Time

This December, Hyprop Malls across South Africa have become magical destinations with Disney Charity Trees, in collaboration with FNB, PEP, and Toys R Us. Families are invited to celebrate the festive season while supporting children in need. In partnership with Reach for a Dream, the initiative aims to bring joy and fulfil dreams for children facing life-threatening illnesses.

The Disney Charity Trees, adorned with plush toys and gold swirls, offer shoppers the opportunity to donate R50 and contribute to fulfilling children’s dreams. Donors are also entered into a lucky draw for one of four R5,000 PEP vouchers.

Hyprop’s Vision of Hope and Generosity

Christie Stanbridge, Hyprop’s Brand and Campaigns Marketing Manager, expressed her excitement:
"The Disney Charity Trees bring together the festive spirit of joy and generosity. We are proud to partner with Disney Africa and Reach for a Dream to help children create memories that last a lifetime. It’s heartwarming to see our malls transformed into places of hope and happiness this holiday season."

This campaign is supported by PEP, FNB, and Toys R Us, with R5 donated to Reach for a Dream for every Disney plush toy purchased at Toys R Us.

Spreading Festive Cheer Across Hyprop Malls

Participating Hyprop Malls are hosting Disney-inspired activities to create magical holiday experiences for families:

Families can also meet Santa Claus for festive photos at selected malls.

Supporting a Worthy Cause

The Disney Charity Trees are more than decorations; they represent a commitment to community upliftment. Julia Sotirianakos, CEO of Reach for a Dream, shared:
"This partnership with Hyprop and Disney Africa allows us to bring dreams to life for children who need it most. Every donation sparks hope and joy in the lives of children battling serious illnesses."

The campaign is amplified through Disney Channel advertisements, showcasing the significance of the 20 national Disney Charity Trees, of which eight are hosted by Hyprop Malls.

Join the Magic

From now until Christmas Eve, families are invited to visit participating Hyprop Malls to experience the joy of giving and the magic of Disney. Let’s make this festive season one to remember: where dreams come true, and the spirit of giving takes centre stage.

For more information, visit:

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Canal Walk Shopping Centre

Capegate Shopping Centre

Somerset Mall

Table Bay Mall

Clearwater Mall

The Glen Shopping Centre

Rosebank Mall

Woodlands Boulevard

Total Words: 665


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Hyprop Brings Disney Magic to South Africa!

Celebrate the festive season with Disney Charity Trees and magical activities at Hyprop Malls across South Africa. Let’s make children’s dreams come true! #DisneyCharityTrees #ReachForADream #HypropMagic #FestiveJoy #mypressportal #pressrelease #AfricaNewsroom #bizcommunity #publicrelations #africa #southernafrica #southafrica