Johannesburg – South Africa’s first-ever TourismX Brand Rankings, measuring positive brand sentiment in the market, has been released prior to this year’s edition of Meetings Africa.
Compiled independently by TaranisCo Advisory, the Rankings used verified data from Meta’s Facebook, measuring how many people have said positive things about the businesses and brands featured in this inaugural edition.
The Rankings looked at the historical engagement of Facebook followers who have said positive things about a business or brand during 2025.
According to Gerrit Davids, Lead Advisor at TaranisCo Advisory, “The TourismX Brand Rankings is a measurement of brand sentiment values and serves as a confirmation that a business or brand is meeting their followers’ expectations, and it is more than enough reason to celebrate their confidence in these brands.”
“We’ve timed the release of the Rankings with the Meetings Africa trade show since it also reflects the positive sentiment around the MICE sector. Every ranking reflects a measurable achievement in trust, perception, and positive market sentiment, and every tier is worth celebrating,” added Davids.
TourismX Brand Rankings 2026: (Verified metrics' tables are available on request.)
Airlines- FlySafair: Gold Award- FlySAA: Silver Award- Airlink: Bronze Award- LIFT Airline: Recognition Award- CemAir: Recognition Award
Airports- O.R. Tambo International Airport: Gold Award- Cape Town International Airport: Silver Award- King Shaka International Airport: Bronze Award- George Airport: Recognition Award- King Phalo Airport: Recognition Award- Kimberley Airport: Recognition Award- Bram Fischer International Airport: Recognition Award- Upington International Airport: Recognition Award- Chief Dawid Stuurman International Airport: Recognition Award
Hotel Groups- Premier Hotels & Resorts: Gold Award- Southern Sun: Silver Award- ANEW Hotels & Resorts: Bronze Award- Protea Hotels by Marriott: Recognition Award- The Capital Hotels & Apartments: Recognition Award- Newmark: Recognition Award- Tsogo Sun: Recognition Award- Mercure Hotels: Recognition Award- Peermont Hotels Casinos Resorts: Recognition Award- City Lodge Hotels: Recognition Award
Metro Tourism Agencies- Love Cape Town: Gold Award- Durban Tourism: Silver Award- Buffalo City Tourism: Bronze Award - Nelson Mandela Bay: Recognition Award - Visit Tshwane - Pretoria: Recognition Award - Johannesburg Tourism Company: Recognition Award
Tourism Associations- SATSA: Gold Award - Tourism Business Council of South Africa: Silver Award - Exhibitions & Events Association of Southern Africa: Bronze Award- SAACI Official: Recognition Award - The Event Greening Forum: Recognition Award - Fedhasa: Recognition Award - AAXO - Association of African Exhibition Organisers: Recognition Award- SA Events Council: Not Ranked- SACIA: Not Ranked
The next TourismX Brand Rankings edition will be announced to coincide with WTM Africa, including an expanded list of tourism and travel segments not covered in these rankings.
For more information on the Awards, contactGerrit DavidsMDGerom MediaMobile. +27 (0) 82 496 1657E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it. Bedfordview, South Africa
Get new press articles by email
Latest from
- South African Brand Rankings & Awards (SABRAs) Released
- SportXChampions Awards Launches as South Africa’s Premier New Celebration of Sporting Excellence
- South Africa’s Most Loved Brands to be Honoured in Social Media Money Awards
- TourismX Social Media Awards Launched
- South African betting companies are slugging it out on social media.
- Durban and Cape Town Lead the Way in Metro Tourism Social Media Engagement
- How SAB's Brands Engage Customers on Social Media
- Olympic Day Highlights Missed Social Media Opportunities for South African Sport
- South African airlines, airports, and hotel groups are stepping up their social media game
- ExpoX launches the Most Engaged Social Media Index for expos
- Tendering under the new Climate Change Act
- TourismX Social Media Awards launched for travel industry
- South African Banks Employ Diverse Social Media Strategies on Facebook
- Engage your market with quiz events
- Engage your market with 60-second videos
The Pulse Latest Articles
- Life Doesn’t Have To Be A Lot – The In-between Drink (February 17, 2026)
- Opinion Piece: Activating Leadership To Engage The Passive Workforce (February 11, 2026)
- Tchagra Trail Wilderness Consulting Launches A New Safari Experience In Photography And Tracking (February 9, 2026)
- Magic: The Gathering Releases Lorwyn Eclipsed (February 6, 2026)
- Back To Work, Back To Balance: Rethinking The 3pm Slump (February 5, 2026)