01 August 2025 3 min

Baird Media and SAPG Launch Podmaster™ Live – A 12-Part Workshop Series for South African Podcasters

Written by: Hendrik Baird Save to Instapaper
Baird Media and SAPG Launch Podmaster™ Live – A 12-Part Workshop Series for South African Podcasters

Baird Media, in partnership with the South African Podcasters Guild (SAPG), is proud to announce the launch of Podmaster™ Live – a dynamic new in-person workshop series designed for aspiring and experienced podcasters alike.

Podmaster™ Live is a 12-part monthly event series hosted at Protea Ranch, a peaceful 40-seat venue located just 40 minutes from both Johannesburg and Pretoria. Surrounded by lush gardens and set within a nature conservancy, Protea Ranch provides the ideal environment for focused learning, reflection, and creative growth.

"Podmaster™ Live is where practical skills meet real people. It's not about fluff or theory – it's about giving South African podcasters the tools they need to make meaningful shows," says Hendrik Baird, co-founder of Baird Media.

Each month, participants will explore a new aspect of podcasting, from refining their voice and improving interview skills, to crafting a brand that sticks and monetising ethically. Sessions are highly practical, deeply collaborative, and built on years of professional experience through the Podmaster™ Academy.

The launch event, "What’s the Point?", will be held on 20 September 2025, and focuses on helping podcasters clarify their purpose and reconnect with their "why." Additional sessions in the series will cover topics such as hosting style, audience engagement, format selection, audio production, storytelling, editing, branding, and marketing.

"The Guild's mission is to uplift the South African podcast community," says Jonathan Warncke, CEO of SAPG. "This partnership with Baird Media offers our members access to hands-on, relevant training – delivered by people who actually work in the space."

Session Highlights Include:

  • Find Your Voice (18 Oct 2025)
  • The Listener Test (15 Nov 2025)
  • Formats That Work (17 Jan 2026)
  • Mic Check, One Two (14 Mar 2026)
  • Edit Like a Human (16 May 2026)
  • Make it Pay (Without Selling Out) (19 Sep 2026)

Each session runs from 09h00 to 13h00, and includes tea/coffee, light snacks, and a hearty lunch with a vegetarian option.

Pricing & Benefits

  • R600 per individual event
  • R6,000 full-series pass (save R1,200)
  • SAPG Paid Members: 20% discount
  • SAPG Free Members: 10% discount

Attendance is by enquiry via booking form, with limited seats per session.

About the Venue

Protea Ranch is a nature-rich escape from the city, featuring a modern 100m² auditorium, serene gardens, vegetarian-friendly catering, and practical facilities including a mounted television and whiteboard. The space is ideal for focused, non-disruptive events such as workshops, wellness retreats, and training.

Please note: no parties, loud music, or under-16s. Access via gravel mountain road.

Ready to Join?

Learn more and view the full programme at:👉 https://baird.media/podmaster-live/

Media Contact:Hendrik BairdCo-Founder, Baird Media📧 This email address is being protected from spambots. You need JavaScript enabled to view it.🌐 www.baird.media

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  • Agency/PR Company: Baird Media (Pty) Ltd
  • Contact person: Hendrik Baird
  • Contact #: 0726294990
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Baird Media (Pty) Ltd

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Baird Media is South Africa’s leading podcast production and consulting company. We help individuals, brands, and organisations turn ideas into impactful podcasts through strategic guidance, structured training, and professional production. From one-on-one consulting and the Podmaster™ programs to full-scale audio dramas and branded series, our services are designed to elevate your message... Read More