Founder and Chairman of Sibaya Community Trust, Vivian Reddy, Donates R50,000 to Kickstart Telethon for Merewent Cheshire Home
Written by: Melissa Dos Reis Goncalves Save to Instapaper
Vivian Reddy Donation Launches Telethon To Support Merewent Cheshire Home
A major step towards sustainability and continued care has been taken as businessman and philanthropist Vivian Reddy donates R50,000 to officially launch the “10 Calls of Kindness” Telethon in support of Merewent Cheshire Home in Durban.
The contribution marks the beginning of a community-driven fundraising initiative aimed at securing the future of one of the region’s most essential care facilities for individuals living with severe physical disabilities.
Urgent Funding Needed To Sustain Critical Care
Merewent Cheshire Home provides residential care, dignity, and daily support to its residents, many of whom rely entirely on the facility for their wellbeing. However, the organisation is currently facing significant financial challenges that threaten its ability to continue operating at full capacity.
Among the most urgent needs is the replacement of a specially adapted transport vehicle, which is critical for residents’ mobility and access to medical services. The Home is also working to settle a substantial municipal bill while continuing to cover ongoing operational costs, including staffing, medical supplies, and essential day-to-day care.
Without immediate support, these pressures could directly impact the quality of life of residents who depend on the Home.
A Call For Community And Corporate Support
Leadership at Merewent Cheshire Home is calling on businesses, corporates, and individuals to step forward as “Champions of Kindness” and support the initiative.
Chairman Raven Naidoo emphasised the significance of the initial donation, stating that it represents more than financial support.
“The generous contribution by Vivian Reddy is more than a donation, it is a call to action. We urge corporates and individuals alike to come forward and support this cause. Together, we can ensure that our residents continue to live with dignity, care, and hope.”
Organisations and individuals are encouraged to contribute by sponsoring a disability-friendly vehicle, assisting with municipal arrears, or providing financial and in-kind support to ensure long-term sustainability.
Telethon Details And How To Participate
The “10 Calls of Kindness” Telethon will take place on 25 and 26 March from 09:30 to 16:00 at 15 Eksteen Road, Merewent, Durban.
Supporters can participate by calling 10 contacts to encourage pledges or by making a direct contribution themselves. Every donation, regardless of size, contributes to securing the future of the Home and the wellbeing of its residents.
How To Get Involved
To make a pledge or offer support, contact:
Jane Pillay: 083 359 1700Winnie Mhkize: 079 341 6435
For updates on the telethon and fundraising progress, visit the Merewent Cheshire Home Facebook page:https://www.facebook.com/merewent
A Collective Effort To Make A Difference
The initiative highlights the power of collective action in addressing critical community needs. As the campaign gains momentum, it serves as a reminder that meaningful change is driven by compassion, collaboration, and sustained support.
By coming together, businesses and individuals have the opportunity to make a tangible difference in the lives of some of the most vulnerable members of society.
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