Blue Route Mall Celebrates Heritage Day by Embracing the Upside
Submitted by: Bernice Barnard
This Heritage Day, Blue Route Mall is excited to launch a heartwarming campaign that celebrates the resilience and positivity of South Africans. In a world filled with challenges, we’re encouraging our community to reflect on this question:
“Where do most people find the inspiration and motivation to rise above everyday challenges and find true, lasting happiness?”
At Blue Route Mall, we believe that even in the face of difficulties, happiness is something that can be cultivated and shared. Our campaign theme, “Let happiness be our heritage,” serves as a reminder that joy is not just a goal but a way of life. This Heritage Day, we invite everyone to embrace the upside and share their personal stories of triumph, resilience, and positivity.
We want to hear how you’ve chosen to #JoinTheUpside. Whether you’ve turned a challenging situation into a positive outcome or inspired others to do the same, your story can be a beacon of hope and encouragement. Let’s celebrate the strength and optimism that connects us all.
Share Your Story and Win!
We’re giving you a chance to WIN your share of R2 000 in prizes just by sharing your story!
Each story shared contributes to a growing wave of happiness and positivity, and you could be one of the lucky winners to walk away with vouchers worth R2 000!
T’s & C’s apply:
https://shorturl.at/3dvma
For more information, visit our website or follow us on social media.
Blue Route Mall Marketing Team
www.blueroutemall.co.za
Press Release Submitted By:
Company Name: Blue Route Mall
Website: www.blueroutemall.co.za
Total Words: 262
Established in 2006, Word4Word Marketing is a privately owned company specialising in shopping centre marketing, corporate and digital marketing, promotional gifting, and graphic design. Known and trusted for our expertise in shopping centre marketing — especially when it comes to new developments, refurbishments, and centres in townships, rural or underdeveloped areas — we’ve built long-term partnerships with many local and international clients. At the heart of each relationship lies our values of integrity, transparency, and efficiency. Our Marketing Executive team has extensive marketing knowledge on an array of shopping centres, ranging from community to super regional. Our primary objective is to leverage our creative and commercial skills to increase market engagement, ultimately leading to a profitable end result. We work with big and small businesses within a range of industries, collaborating closely with our clients to craft and deliver a holistic, tailored marketing strategy. We are driven by a dual passion: crafting creative solutions that align with our clients’ objectives and creating a lasting positive impact on everyone we encounter along the way. As one of South Africa’s most established full-service marketing agencies, our management team brings more than 65 years of combined industry experience to the table.
