Visual merchandising Retail strategy trends sales promotion

I am Gordon Barker from EPNET during our 18 years of online business we realized that video can become life changing to companies and brands in 2016. We broadcast events from South Africa…to the world…on the web. We all know how powerful TV advertising is. And we all know how expensive it is.

How Retailers Are Using Video To Improve The Shopping Experience

This video is about how web video streaming can reduce your marketing costs whilst increasing sales company and brand awareness. Retailers Discounters clothing, shoes and other fashion accessories in South Africa. Retailers and discounters struggle to find the next big thing on the web. The excitement today is web video whether streaming live or pre-recorded the impact it can have to drive traffic into your store is incredible.

Imagine you are having a store wide sale ask yourself what new stunning way can I use to promote this? If you do it using live web streaming you bring a sense of urgency to your store. People can phone you right off your web page to order items they see and like. Put more power into your sales using our retail digital marketing video experience.

How video streaming reduces your retail marketing costs.

Design Store for Sales – Take advantage of cross-merchandising strategies and impulse sale opportunities. Use lighting techniques and creative displays to attract customers. Play videos for product education, customer entertainment and any other upsell or promotional tie-in.A full day shooting a live stream from your store only costs you from R12, 240 per day. The larger the size of your list of potential customers you have the less it costs.

Also run your live stream show in-store using monitors placed at strategic locations in your windows and immediately outside to attract attention. Branches around the country thousands of kilometers away can also connect to the stream. Think of it as your own TV Station with live mobile advertising you can also use large scale digital screens. If you are a single store owner or with branches all over the country this direct method of promotion due to its powerful full sound and motion novelty value will ensure you get feet in the door and of every branch in the country at the same time!