Newmark Hotels & Reserves and Marvel Tours Unveil New Luxury Fleet, Signalling a New Era in Premium Touring

Marvel Tours, the exclusive tour and transfer division of Newmark Hotels & Reserves, has announced the launch of its new fleet of luxury vehicles, marking an exciting step forward for the brand as it expands further into the high-end touring market.

The new fleet — comprising three BMW X3s and two Hyundai Starias — became fully operational on Monday, 20 October 2025. Designed to merge luxury, comfort, and convenience, the vehicles mark a notable evolution in Marvel’s offering and reaffirm its commitment to delivering world-class, bespoke travel experiences throughout Cape Town and beyond.

“Our goal has always been to offer guests a seamless extension of Newmark’s hospitality, comfort and convenience beyond the hotel doors,” says Neil Markovitz, CEO of Newmark Hotels & Reserves. “With this new fleet, Marvel Tours will elevate every journey — whether it’s a guided exploration of our most loved destinations, a chauffeured drive through the Cape, or a private airport transfer.”

Luxury in Motion

Each vehicle in the fleet has been carefully selected for its comfort, performance, and attention to detail. The BMW X3 SUVs offer a refined experience for up to three passengers, ideal for private tours and executive transfers. The Hyundai Staria models, equipped with panoramic sunroofs and individual captain seats, accommodate up to eight guests — perfect for small groups or families exploring together.

This investment reinforces Marvel’s focus on delivering convenient tours in comfort to its guests. Its bestselling itineraries include the Full Day Cape Point Tour, Full Day City and Table Mountain Tour, Full Day Winelands Tour and Best of Cape Town — each thoughtfully designed to showcase the region’s remarkable beauty and diversity.

Every tour is led by highly experienced and professional guides and chauffeurs who bring Cape Town’s culture, history, and natural beauty to life through authentic storytelling and local insight.

“It’s about creating extraordinary guest experiences from the moment they arrive — combining style, comfort, and exceptional service with the beauty of the Cape,” adds Byron Clayton, Marvel Manager at Newmark Hotels & Reserves.

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About Newmark Hotels & Reserves

Newmark Hotels & Reserves lives by the promise of “Experience Authentic”. It creates memorable and unique experiences for guests – authentic to the location, environs and people of each of its properties.

From gracious boutique luxury hotels, vibrant city hotels, inspiring safari lodges to blissful island getaways – Newmark is a curator of occasions that excite, serve, soothe and take care of its guests. Occasions that are complemented by sensorial cuisine, directed by Newmark’s Group Head Chef, and enhanced by its Group Sommelier’s selected wine choices.

Established in 2007, Newmark Hotels & Reserves has its roots in Cape Town, and continues to expand throughout Africa. The hospitality management company’s South African footprint includes Cape Town’s iconic V&A Waterfront, the open skies of the Karoo, the rolling green hills of the UNESCO Waterberg Biosphere and the vast Kruger National Park where lion, elephant, buffalo, rhino and leopard roam free. Further afield, Newmark’s guests can experience West African golf experiences, East African gorilla trekking experiences, and the opulence of Mauritian and Zanzibar beach resorts. Soon, guests will also discover life along the Makhutswi River in the Greater Makalali Private Game Reserve, explore the Batoka Gorge near Victoria Falls in Zimbabwe, and experience Namibia’s water-rich safari land in the Zambezi Region, originally known as the Caprivi Strip.