{pp}Reduce the Risk When Outsourcing Your Next Digital Media Project 

Outsourcing allows companies to focus on their core business, and increase competitiveness. It offers a cost-effective solution, especially when companies have insufficient or inexperienced in-house resources available. That being said, companies simply do not have the time to spend hours on the Internet filtering through lists of supplier websites with no indication of their track record. The solution to this problem came in the form of South Africa’s own online supplier systems called Digital Supplier.

Are you determined to make your new product launch a success? Are you eager to develop an imaginative, memorable promotional campaign? Would you like to organize an inspirational company function that invigorates and motivates all your staff? Or do you need to arrange an event that has a big impact, educating potential customers and generating sales and not know where to start? Live events are a powerful, effective way of bringing your brand and message to life.

{pp}Only 2 weeks remain before the release of ManufacturingHub.co.za Industrial Report - SA Manufacturing Assessed 2007.

{pp}Digital Supplier’s Online Supplier System was launched with great success in the beginning of September 2007.

Digital Supplier provides an online lead-generating service to digital media suppliers in South Africa. Since Digital Supplier’s launch, more than 400 companies have registered their details on the system and started posting jobs online on www.digitalsupplier.co.za.

{pp}P and P Content's well known suite of practical PR workshops is benefitting practitioners in the industry, as they focus on real projects and issues, as well as introduce industry players to new trends and ideas.

{pp}Financial Planning within reach for Domestic Workers Cape Town: Old Mutual, working in conjunction with the Presidential Working Group on Women (PWGW), recently launched the truly ground-breaking Domestic Workers Plan. Jason Ray managing director of Cape Town agency, UTR who were appointed by Old Mutual to handle this multi-level campaign says, "It’s a horrifying and very real fact that upon retirement 87% of women over the age of 60 are dependent on their children or welfare. And 60% of women over 55 are left destitute after the death of their husbands. Now, for the first time ever a financial package has been developed and tailored specifically to meet the needs of Domestic Workers."

{pp}Underneath the Radar … Cape Town Agency ‘UTR’ (Under the Radar) headed up by Jason Ray have just celebrated an enormously successful first year in business and are while still valiantly operating under the radar are causing quite a blip above it …

{pp}If you missed out on the PR Workshops in Cape Town in September, due to popular demand, they\'ve been scheduled to run again in November.

'Understanding the Media" on Friday 9th November 'Power of the Press Release on Monday 12th November 'PR Global Plan' on Tuesday 13th November.

The workshops, a series of three stand-alone, interactive modules held over three days, will be run by leading PR practitioners and industry specialists, Patricia Pichulik and Bev Houston.

{pp}In response to frequent requests from KZN marketers, emarketing firm Britefire will run five one-day emarketing courses in Durban, from October 15-19. Each course will develop comprehensive expertise in managing a different dimension of online marketing: emarketing strategy, website design, search engine marketing, email marketing, and web advertising & PR.

Previously available only in Johannesburg and Cape Town, Britefire’s emarketing courses have been given rave reviews by participants from South Africa’s major marketing companies. Collectively, these courses form the core of Britefire’s Emarketing Professional Certificate curriculum.

{pp}Are you middle class? Do you know who is middle class in South Africa? The Unilever Institute’s Black Diamonds research, which has caught the attention of marketers and journalists in South Africa estimates that the black middle class numbers over 2.5 million adults. But what exactly does it mean to be middle class in South Africa – and why does it matter?