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**MEDIA ALERT** 4ELEMENTS MEDIA EXPANDS ITS AGENCY SERVICE OFFERING

Published: 19 September 2016

Cape Town, South Africa 4Elements Media (now 4EM), a full service PR & Media Agency for both established, emerging companies and high-profiled individuals, announced today that it has secured the financial and strategic backing from Venture Capital Company Kristan Group. This partnership shall solidify 4EM’s position as a leading PR company and continue its expansion into the media industry in South Africa. 

“After nearly six years in business, it was time for a strategic collaboration that can take 4EM to the next level,” said Lorinda Voges, CEO and Founder of 4Elements Media“Our new services allow more room to excel at our passion; delighting and elevating our clients by solving their unique PR & media challenges. In addition, through this partnership, we have welcomed a number of new clients and created jobs for a number South Africa’s PR and Communications experts”, continued Voges.

Kristan Group, who is headed up by media veteran and investor Kasper Kristoffersen, will be assisting with strategic and financial support and direct the expansion into new business areas. 4EM will benefit from the full backing and 20 years of media connections from the Kristan Group of media companies. This strategic partnership will cater to the evolving needs of South African clients, by expanding services to include a bespoke solution to fit the right media mix according to the strategy required. 

4EM is a national public relations and events company speclialising in (but not limited to); public relations, social media & digital marketing, celebrity/influencer relations & management, event management & creation, reputation & crisis management, content production and business to business communication.

Some of 4EM past & current client list includes Calvin Klein, Tommy Hilfiger, Stuttafords, Clarins, Mugler, Convoy, Jimmy Nevis, Shashi Naidoo, Francois Hougaard, Boity Thulo, 7de Laan and many more. 

For more information on 4Elementsmedia, visit www.4Elementsmedia.com

For interviews with Lorinda Voges, contact This email address is being protected from spambots. You need JavaScript enabled to view it.

##THE END 

Issued by 4EM
Michelle Cole
PR Intern
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Coolest Barber Shop in Johannesburg Just Got Cooler

Published: 15 September 2016

New Barber Stations, Reception Desk and Trainee To Serve You

Bonafide Barbers recently underwent a few changes at their new shop in Parkhurst to accommodate customers a little better.

“We really needed a reception area from where we could welcome our clients as they arrived” said owner Monique Fleming. “Our shop is getting steadily busier which created the need for another skilled barber and more work stations.”

The barber shop now offers three functioning barber areas (with room for a fourth) to serve customers and can accommodate haircuts, shaves and beard trims of any ethnicity.

To have a look at their upgraded facilities, check out the video HERE hosted on their YouTube Channel.

Bonafide Barbers opened in January of 2016 next to Urban Grind Roasters. They have two barbers on hand; Morgs Price (The Sinister Barber) and Bernadette Kruger (Barber Bern), along with their newest recruit and trainee, Linwill Adams (LL). The barber shop specialises in men’s haircuts, hot towel shaves, beard trims, ladies cuts, beard grooming and even hair graffiti. Complimentary coffee from Urban Grind is offered to each and every customer.

They also stocks the full range of award winning Bonafide Beard grooming products including beard oil, beard balm, cleansing bars and beard brushes along with various other hair care products by EVO.

To book an appointment at Bonafide Barbers directly from their website using the app “Timely”, simply follow this link HERE. The app makes bookings super convenient for you. Although appointments are highly recommended, walk-ins are also accommodated where possible.

Bonafide Barbers is located at 66 6th Street in Parkhurst, Johannesburg.

Blushing with Style

Published: 12 September 2016

This season, we are enamoured with jewellery’s most flattering metal – rose.

Reworking popular motifs and classic PANDORA designs, the PANDORA Rose series offers up a collection of enduring classics tinged with the elegance of blush-coloured metal. Layer it, stack it, or simply show it off.

Marking the launch of a new era of style, where tradition meets innovation, PANDORA proudly presents PANDORA Rose, a unique blend of metals with a warm and romantic pink colour.

Highlighting the beauty of sparkling stones and flattering all skin tones, PANDORA Rose blush-coloured metal is soft and discreet; its rose colour provides the perfect feminine touch to any outfit or occasion.

PANDORA Rose is hand-finished to the exacting standards synonymous with PANDORA and will launch globally in all PANDORA stores on 1 September 2016.

Shimmering Feather

Representing renewed hope, life and beginnings, the organic form of the symbolic feather is rendered in PANDORA’s muted pink metal. Embellished with micro-set stones, the elegant designs of the ring and pendant make a stylish statement with a nod to bohemian sensibilities.

Sparkling Bows

In keeping with the season’s strong vintage feel, neat and tidy bows decorated with glittering stones are perfect for channelling a feminine feeling. The timeless motif, meticulously crafted with multiple stones, is both on-trend and evergreen.

Emblems of Style and Substance

A braided ring represents how our lives are connected, and a fairy tale ring, fit for a modern day princess, features a tiara-inspired design with heart details.

Ode to Elegance

The simple, circular design of PANDORA’s signature series is crafted to exacting standards. Sparkling stone accents lend subtle shine to the graphic form, making the stud earrings perfect for everyday wear. This classic princess-length necklace is adjustable to different lengths and the perfect classic touch for an elegant look.

PANDORA jewellery is available across South Africa in Gauteng at Sandton, Eastgate, Fourways, Brooklyn, Menlyn Park, Woodlands, Clearwater, Cresta, Forest Hill, East Rand Mall, Rosebank, Mall of Africa and Greenstone; in Cape Town at the V&A Waterfront, Cavendish, Somerset, George, Canal Walk and Tyger Valley: in KwaZulu-Natal at La Lucia, Pavilion, Ballito and Watercrest; in Nelspruit at Riverside Mall and in Eastern Cape in Bay West and in selected Edgars stores and fine jewellers nationwide and Mauritius, Namibia, Zambia and Zimbabwe.

ABOUT PANDORA

World-renowned for its hand-finished and contemporary jewellery at affordable prices, PANDORA designs, manufactures and markets jewellery made from high-quality materials. Inspiring women to embrace their individuality and express their personal style, PANDORA's stylish and feminine jewellery captures the unforgettable moments and personal values in life. PANDORA's unique and detailed designs combining traditional craftsmanship with modern technology are sold in more than 100 countries across six continents through approximately 9,000 points of sale, including more than 1,800 concept stores.Founded in 1982 and headquartered in Copenhagen, Denmark, PANDORA employs more than 16,700 people worldwide of whom approximately 11,000 are located in Gemopolis, Thailand, where the company manufactures its jewellery. PANDORA is publicly listed on the NASDAQ Copenhagen stock exchange in Denmark. In 2015, PANDORA’s total revenue was DKK 16.7 billion (approximately EUR 2.2 billion).

Bellyssimo announces their new Summer Catalogue

Published: 12 September 2016

Durban’s favourite maternity clothing brand is back and better than ever!

Bellyssimo, a well-known, Durban-made maternity wear brand, is back with a new and exclusive Summer Range for 2016/17.

Recently launched online as well as in retail stores across South Africa, you can expect fashion-forward clothing that is perfect for the warmer months. Why should you be excited? Recent upgrades have been made including new owners, quality fabrics, a change in CMT and new suppliers - all to provide you with the best tailor-made garments throughout your pregnancy journey.

Gaining inspiration from Bellyssimo’s sister brand, Mum Maternity, only a select few items have been chosen to be incorporated with the new Bellyssimo range. Using only the bestseller items, this maternity collection is guaranteed to be the most stylish, trendy and diverse range of maternity wear that you have yet to see in South Africa.

“We have spent a lot of time and effort on finding ways to improve the brand and finally we are ready to share our new and improved Bellyssimo with you,” says new owner, Ulric Algar, who is exceptionally excited about Bellyssimo’s relaunch.

Those with retail and/or editorial inquiries who are interested in the Bellyssimo range and would like to view the catalogue, please email: This email address is being protected from spambots. You need JavaScript enabled to view it. or This email address is being protected from spambots. You need JavaScript enabled to view it.

Entrepreneurial Release: Dressing Tips

Published: 02 September 2016

When you dress to pitch, imagine you’re going for an interview to a top corporate, and have to make an excellent impact. Evening wear and dress suits are out, but refined and quiet clothes are in, and this will show how serious you are about presenting your pitch. First impressions count – before you start your pitch, the investors will have already come to some conclusions about you based on your appearance, so it has to be absolutely suitable for the event.  

Dressing to Pitch for the Ladies

  • Bra-straps: ensure they fit snugly; don’t fiddle with them, don’t adjust them, don’t let them show
  • Your cleavage: restrain it and put it to bed for the day
  • Long dangly earrings:  choose small neat studs that won’t shake, rattle and roll as you move your head
  • Mini-skirts: only acceptable if you’re a prepubescent teenager
  • High, high heels: Uh-uh – change them so you don’t wobble
  • Chipped nail polish; lipstick on teeth; laddered pantyhose; uncombed hair; suffocating perfume: avoid all these like the plague
  • Demure make-up:  this beats gaudy colours every time  

Dressing to Pitch for the Gents

  • Your fly: is it zipped to the top? Check and check again
  • Butt-cracks: not to be on view, and trousers must fit perfectly and be secured with a belt
  • Shirt hanging out: tuck it into your trousers – you’re not going to a picnic nor a braai
  • After-shave cologne: go easy on it, as too much is overwhelming
  • Deodorant: a must, and no underarm stains please
  • Shoes: must be polished if they can be, and washed if they’re sneakers
  • Ties: not necessary but shirt collars must lie flat
  • Headphones with earpieces: leave them at home  

You’re almost there! You have enhanced your appearance so as to inspire the judges and the potential investors, and now they are eager to hear your polished pitch. Engen Petroleum Ltd, Nedbank, Raizcorp and SAfm, as well as national partner the Youth Chamber of Commerce and Industry, your hosts of the 2016 ENGEN Pitch & Polish workshop and competition programme, look forward to seeing you dressed for polished pitching success!

Stylish Handles

Published: 29 August 2016

Spring is around the corner, even though it doesn't feel like it... and it's brings with it a bright, colourful and freshness – much like the Handles Inc range!

Handles might seem like a small detail in the home, but with such a massive variety of shapes, sizes, colours and textures, the handles from Handles Inc have the ability to transform any space.  

Whether you’re in the kitchen, bedroom, bathroom, study or office, Handles Inc has a huge range of handles to suit even the most discerning taste. Handles are no longer simply tools to open doors, cupboards, cabinets or drawers – they are pieces of carefully crafted art. Handles with a difference. The Handles Inc range is fashionable, elegant, interesting and dynamic. It is worth considering adding a few of these gems to spruce up your house this Spring! Please let me know if you need the images in higher res and if you are looking for something specific for a decor feature - whether it is home or office.

Also, if you're in Cape Town and want to source product - we can easily arrange that.

With Handles Inc you can easily create a slick designer pad, quirky villa feel, a bathroom haven or a cutting-edge office environment with their quality handles and bathroom accessories. Architects and interior designers know that it’s details like these that make a space truly unique and exceptional. With a collection of over 9000 items to inspire you, Handles Inc has specialist designer pieces personally selected from top global manufacturers. With these exclusive ranges and a design-savvy team on hand to assist, Handles Inc will help you make your home or office a space that reflects your individuality – and a dream to live or work in. For your local stockist visit www.handlesinc.co.za or call 021-422 2322.

Striking Simplicity. Pure Design

Published: 29 August 2016

The Geberit Alpha range now offers a slim 8cm cistern which is complemented with three additional actuator plate designs. These sleek new designs are elegant, modern, produced to the highest standards, long-lasting and easy to clean. The Geberit design tradition is easily recognisable.  

The Alpha range boast several benefits and features: The new Geberit Alpha cisterns can be easily installed into either an 8cm or 12cm wall, thanks to the adjustable brackets The sustainably produced and long-lasting products are premium quality, highly durable and leak-proof Water saving with dual flush technology Geberit Alpha actuator plates come in five designs and four different finishes. The Geberit Alpha cisterns combined with the small Alpha actuator plates add a discreet finishing touch to a modern bathroom. He who builds responsibly, builds sustainably.

That is why Geberit has always devoted itself to comprehensively sustainable products that meet the highest standards, thus providing innovative system solutions for sustainable building. The globally operating Geberit Group is a European leader in the field of sanitary products. Geberit operates as an integrated group with a very strong local presence in most European countries, providing unique added value when it comes to sanitary technology and bathroom ceramics.  

To find out more: www.geberit.co.za      → This email address is being protected from spambots. You need JavaScript enabled to view it.    → 0861 FLUSH 1

A truly happy ‘Happily Ever After’ with The Wedding Expo® 14th and 15th March 2015

Published: 17 February 2015

Your wedding day should be one of the most romantic, exciting and unforgettable days of your life and the Wedding Expo®  taking place on the 14th and 15th March 2015 at the dome in Northgate, is the place to visit to transform your  wedding into that extraordinary experience. Planning a wedding is more than just a dress, a cake and a fabulous reception.  What you’re planning needs to be as special as you wish the rest of your life to be. Your wedding is about love, romance, commitment; it’s about having the people close to you witness your union and your dedication to one another. Witness your ‘Happily Ever After’!

The Wedding Expo® understands this and works tirelessly to bring the most comprehensive and creative bridal exhibitors to showcase their wares and services all under one roof and all with one aim – to assist soon-to-be-newlyweds in making their dream wedding a reality - without all of the stress.

Recognised as the South African Bride’s favourite bridal event, The Wedding Expo® boasts premiere exhibitors showcasing everything from the perfect wedding stationery to beautiful blooms, breath-taking wedding gowns to gorgeous jewellery, tantalising table décor to hedonistic honeymoons. The Wedding Expo® also offers the opportunity to interact with some of South Africa’s top wedding planners, photographers and caterers and get expert advice on financial and legal matters. This hands-on advice is invaluable and usually comes at a premium, but at The Wedding Expo®, this is just part of what is offered to ensure your wedding day goes off without a hitch.

A new feature to this year’s Expo is aptly named ‘Make Me a Bride’ where lucky volunteers will be transformed into a bride with hair, makeup and a wedding gown! During their makeover, they will receive key advice from the specialists doing the makeover and a leading stylist. There will be 3 opportunities each day and everyone will get the opportunity to see the fabulous change when she appears on the fashion ramp to show off! They will also receive a VIP invitation to the all-new Wedding Inspirations stand where they will get the opportunity to ‘walk into the magazine.’

The inspiring daily fashion shows offer visitors the opportunity to grab a seat in the front row and catch a glimpse of the latest and most beautiful bridal trends in wedding apparel for both brides and grooms.  From couture designers to ready to wear labels, there is sure to be something for every taste. These will include beautiful creations from couture designers Bridal Room, F Wilson Couture, G&B Couture, Gerald C, New Romantics, White Lilly Bridal and bridesmaid dresses from Bloumossie, Gelique and Bride&co! Ready to wear labels will also be on the runway and you will be able to see Olivelli, Maggie Sottero, Bridal Wardrobe, Bride&co and lingerie from The Corsetiere. Menswear will also be featured so don’t let your groom miss out on seeing suits from Eurosuit, Gerald C, F Wilson and Frank Bespoke.

Don’t miss a chance to vote for your favourite table décor at the special display of tables by our creative exhibitors. You could stand a chance to win a fabulous weekend at the Khaya Ndlovu Manor House in Hoedspruit valued at R7 500.00!

There is already more than enough on offer to entice every bride-to-be not to miss this annual celebration of all things wedding, but one more reason not to miss it is the chance to win a R320 000.00 wedding Multiflora wedding at Diamond 4 Estate as well as a honeymoon at Khaya Ndlovu Manor! Entries at the Expo and you must be there to win. Saturday finalists will be back on Sunday for the finals at 3pm!!

“We are always so excited at the beginning of the year when we are looking forward to our beautiful show. We produce the best wedding planning platform for all those bridal couples! It is a dedicated wedding space with beautiful stands to visit and professional service providers to choose from!” says The Wedding Expo® managing director Amanda Cunningham.

So make a date to attend the Wedding Expo® - it will go a long way to ensuring that your wedding day is the extraordinary experience that you always hoped for.  

Event details: Date: 14th and 15th March 2015 Venue:  Coca-Cola dome, Northgate, Johannesburg Cost: R120.00 per person Fashion shows: 11h30, 12h30 and 14h30 daily Competition draws: 11h30, 12h30 and 14h30 daily.

Improved Dreadlock Removal Process Developed

Published: 24 January 2015

23, January 2015 –Dreadlock Removal Process Now Made Easy with the Take Down® Remover 

The Take Down® Removers is the #1 Best Braid, Weave, Extension and Dreadlock Remover. This is a dry hair detangler which works fast in softening the hair.

The cream prevents any type of breakage during the process of detangling. It offers wonderful results on hair that has not been combed or brushed for a long period. Hair that has become extremely dry and matted can now be softened with the help of this excellent cream. The gentle cream penetrates through the hair and softens each and every strand as and when it is being combed.

Imagine the amount of time and effort it would take to remove the knots and clumps out of that matted and tangled hair. Take Down® Remover is definitely a great relief from pain as well as a feasible solution that offers excellent results.

The cream should be used directly on the matted hair before shampooing. Shampooing the matted hair would lead to more stubborn knots and clumps. It would also create masses of tangled matted hair. All that the users need here is this Detangler Cream, a wide tooth comb, a rat tail comb and of course lots of patience.

Users have to massage and soak the hair with the cream without wetting the hair. The knots, balls or clumps can be picked using the rat tail comb. The strands of hair can be slowly pulled out using the pin tip of the comb. If the hair to too tangled, users may wish to use extra cream – the more the better. This would weaken the matted knots and clumps.

The hair can be shampooed once it is completely detangled. A wide tooth comb can be used to remove all the knots and mats now. The hair can be conditioned with an excellent conditioner at the end.

Even the worst dreadlocks, twists, hair extensions and dread extensions can be detangled easily with the help of this dreadlock remover. Hair restoration is now easy and simple with this excellent product. It is time to say no to painful processes and those time taking sessions to detangle the extremely impossible tangled hair.   

To know more about this dreadlock remover visit www.hairdetanglerschoolsa.com

Contact Details

Nomsa Beauty Ltd, Johannesburg. 
Tel:(+27) 0791275325
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

It’s love at first sight with Wedding Inspirations’ gorgeous Summer edition

Published: 09 December 2014

It’s party time in the new Summer edition of Wedding Inspirations magazine. You’ll find all the need-to-know details about planning an outdoor wedding, a destination do and the most beautiful, sparking wedding themes.  

On sale from December 9th, the new issue looks set to delight brides with its glossy mix of current information and on-trend inspiration. The pages are packed with more than 280 style hits for your big day and a must-read six-month countdown to gorgeous – fabulous beauty tips to have you looking your best on the most important day of your life.  

In this issue, brides-to-be have the chance to win a spectacular Enzoani wedding dress worth R25 000. If you love denim, but have assumed that is has no place at a wedding, think again – our Denim Love theme shows you just how to do it and still look like a goddess. Always dreamed of looking like a princess on your wedding day? The modern Frozen-inspired fairytale theme is a must, with its sumptuous red and white detailing. Shimmering sparkle takes centre stage in our glamorous, romantic party theme and why not play around with paper in our look at the hot new trend of paper flowers for everything from cake toppers to head wreaths.

Another must-read is our definitive 2015 honeymoon hotlist – award-winning locations for every taste on this very special holiday. And who can forget our breathtaking fashion, relationship advice for staying calm during the planning madness and the inspirational real weddings just bursting with love (and amazing décor!).  

Available nationwide at Pick ‘n Pay stores, CNA, Exclusive Books, PNA and Dis-Chem, as well as selected SPAR supermarkets and independent retailers. Alternatively, subscribe and never miss an issue. Details are at weddinginspirations.co.za.

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