Esquire Technologies - the lifestyle-focused technology distributor – joined forces with the Caring Women Forum (Pretoria) and the Reach for a Dream Foundation to treat 18 underprivileged children from the Ditshego Home to a cricket feast recently when the Titans clashed with the Knights.

The children were treated to a sumptuous meal sponsored by Laudium’s Chicken Licken at the Esquire’s private suite at the Centurion Super Sport Stadium.

The children were accompanied by their care-giver, Reineth Chamane.

Asgar Mahomed, Esquire’s MD, said Esquire supported several charities and organisations, but said that the company has a “particular focus on underprivileged children”.

He said watching a live cricket match is a special occasion because, “even if they have access to a television, it is never the same”.

Zaheera Mahomed from the Caring Women Forum Pretoria said that while corporate South Africa did take notice of children in need, “more could be done”.

“So much more could be for the less fortunate children in this country. Either those who are suffering and underprivileged, or those who have to carry other burdens. But we are certainly grateful to companies like Esquire,” she said.

Sanette Pohl from the Reach for a Dream Foundation said the children “had a wonderful time”. “This is the kind of occasion that lifts the hearts of the children. It not only spoils them, but it gives them hope for the future – and gives them some comfort to realize that there are people out there who care.”

Esquire Technologies recently scored a first for a South African distribution company by winning two awards:- the African Distributor of the Year Award and the 2013 EMEA Channel Awards title and the premier Distributor Initiative of the Year Award. The Distributor Initiative of the Year Award is the top award at the annual EMEA Chanel Awards.

Mahomed Cassim – the CEO – personally collected the awards at a gala event in Monte Carlo on the 22nd February.