Celebrating the Power of Women in Hospitality

This August, we’re turning up the volume on what it means to be a woman in hospitality. At RED, Women’s Month isn’t just a calendar event, it’s a celebration of resilience, creativity, and the powerful stories of the women who make unforgettable guest experiences happen every single day.

From the thoughtful leadership behind the scenes, the women of RED are not just working in hospitality, they’re redefining it.

We asked a few of our powerhouse women to reflect on their journeys in this industry, and what they shared is bold, unfiltered, and deeply inspiring.

Jamie-Lee Goosen, Events Creative “Hospitality isn’t just about events, it’s about moments that live forever. Whether it’s creating magic for a graduation dinner or celebrating a life milestone with unforgettable details, I lead with empathy, balance, and authenticity. I show up as my true self, every day, all day.”

Jessica Purchase, 2IC “I believe resilience is strength. Hospitality keeps you on your toes, but with a clear mind and the right team, anything is possible. Women should demand more of the industry and of themselves. The ladder is there. Climb it.”

Rumbie “Strength is showing up and leading even when you're running on empty. I use emotional intelligence and intuition to connect with guests and team members, because sometimes what makes the biggest impact are the unspoken things.”

 THIS IS WHAT WOMEN IN HOSPITALITY LOOK LIKE: They’re authentic. They lead with care. They believe in creating space for others. RED is proud to spotlight the real women behind the brand this Women’s Month. They’re not just part of the team, they are the team and their voices are changing the game.