Johannesburg, South Africa – August 2024 – Gloot, a leading wellness brand dedicated to empowering women through innovative health solutions, proudly announces the launch of its groundbreaking new product, Gloot Protein Water. This incredible beverage offers a tasty, rehydrating alternative to traditional milk protein shakes, delivering essential protein in a light and refreshing form.

Why Protein Matters for Women

Protein is a source of energy and essential for forming muscles, tendons, hair, skin, and nails. The essential amino acids in proteins support the functioning of hormones and are crucial for maintaining muscle mass. Women need sufficient protein to build lean muscle mass, strengthen bones, and optimise the body's metabolic rate. It's also vital for maintaining mobility and function at all stages of life. On average, women have less lean muscle mass than men, but they can benefit significantly by building more muscle to support their health.

Protein also benefit metabolism. As a satiating nutrient, it keeps us feeling full longer, which can prevent overconsumption of less nutritious foods like refined carbohydrates and sugars.

Introducing Gloot Protein Water

Gloot Protein Water is the ultimate solution for women looking to increase their protein intake while staying hydrated and hitting their daily water goals. This innovative product is packed with 14g of protein per serving, and its key features include:

• Zero Sugar
• Zero Fat
• Low Carb
• Gut-Friendly (No Bloating)
• Whey Protein Isolate

This gut-friendly formula is also rich in B Vitamins for energy production and mental focus and Vitamin C to promote a healthy immune system. It is easily digested and optimised for quick absorption, making it a perfect addition to any woman's daily routine.

Greg Tinkler, Founder and CEO of Gloot, said "We are thrilled to introduce Gloot Protein Water to our product lineup. This beverage embodies our mission to provide women with innovative, effective solutions for their health and wellness needs. The product is a game-changer, offering a delicious and convenient way for women to meet their protein requirements while staying hydrated and energised."

The Benefits

• Supports Muscle Mass: Helps build and maintain lean muscle mass, essential for strength and mobility.
• Enhances Metabolism: This keeps you feeling full longer, aiding in weight management and preventing overconsumption of unhealthy foods.
• Boosts Energy and Focus: Rich in B Vitamins supports energy production and mental clarity.
• Strengthens Immunity: Contains Vitamin C to help promote a healthy immune system.
• Gut-Friendly: Formulated to be easily digestible and prevent bloating.

Gloot Protein Water is now available on Gloot's official website, www.glootnu.com, Takealot.com, Bash.com, and selected Foschini stores nationwide. For more information about the product and to stay updated on the latest news and promotions, visit www.glootnu.com and follow us on social media.

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About Gloot

Gloot is a female health, wellness, and beauty brand dedicated to providing high-quality health and beauty products designed to meet women's unique needs. Our mission is to empower women to achieve optimal health and well-being through natural and effective solutions.