H&M South Africa Invests R800 000 In Star For Life Partnership To Empower Girls And Fight Gender-Based Violence

Through a donation of R800 000, H&M says it is supporting the 'Daughters of Africa Girls Clubs,' a special initiative of Star for Life, at four high schools across Gauteng and KwaZulu-Natal: Ikusasalethu Secondary School and Letsibogo Girls High School in Soweto, Zenzeleni Mashamase High School in Mtunzini and Shumayela Secondary School in Umlazi.

The brand says these clubs focus on enhancing the self-esteem and decision-making skills of girls by offering a safe space to engage in workshops led by trained Star for Life coaches. Topics include equality, sexual reproductive health and rights, GBV prevention and entrepreneurship. The goal is to develop a new generation of confident, independent young women equipped to shape their own futures.

In addition, H&M says its support will fund the work of Star for Life GBV Champion, Londiwe Nyawo, who will spearhead awareness campaigns, lead prevention programmes, provide support for survivors and advocate for policy changes.

The partnership has launched with a series of Speak Your Mind Dialogues held at each participating school. These events created an open platform for learners and community stakeholders to engage in meaningful discussions about GBV and its impact on society, adds H&M.

"At H&M, we are committed to making a positive difference in the communities we serve. We're proud to partner with Star for Life to support young people in building the confidence and skills they need to thrive. By creating safe, empowering spaces for girls, we hope to contribute to more equal and inclusive communities," says Caroline Nelson, H&M South Africa's Country Manager.

"This partnership with H&M is more than just a financial contribution — it's a powerful statement of solidarity in the fight against gender-based violence. Through the 'Daughters of Africa Girls Clubs,' we're equipping young women with the tools, confidence and support they need to stand tall and lead change in their communities," says Precious Dlamini, Star for Life South Africa's Executive Director.

H&M concludes that the partnership forms part of H&M South Africa's 'A Bag for Change' initiative, which donates 50% of the proceeds from shopping bag charges to non-profit organisations driving positive change. By aligning sustainability with social impact, H&M continues its commitment to uplifting and empowering local communities.

For more information, visit www.hm.com. You can also follow H&M South Africa on Facebook, X, or on Instagram. 

*Image courtesy of contributor