As the Women’s Decade 2010-2020 of the African Union draws to a close, women the world over are standing firm in their push for gender equality – and they want men to walk and work with them, to change perceptions of how women are viewed, and implement changes right where they are. This is at the very core of the United Nations HeForShe campaign www.heforshe.org – a place where men can feel powerfully emboldened to be part of the movement and the solution.  

The strides governments are making are laudable, says Anne Githuku-Shongwe, Representative at the United Nations Women South Africa Multi-Country Office. However, the real work of gender equality has to continually happen in our communities, in our thinking, in our advertising and our perceptions of women. “That’s what the United Nations HeForShe campaign is all about,” she says. “Taking personal responsibility and change that will cascade into thought and community change.”  “With the advertising industry, we’ve created the Unstereotype Alliance, and we’re really challenging private companies who spend billions on advertising to make sure that every single advert that goes out does not stereotype or reinforce images of women as weak or as sexual objects, but actually promotes the image of the future that we really want, which is one where gender equality thrives,” explains Githuku-Shongwe. 

The Unstereotype Alliance is a thought and action platform which uses advertising as a force for good to drive positive change. It seeks to eradicate harmful gender-based stereotypes in all media and advertising content. Convened by UN Women, the Unstereotype Alliance contributes to empowering women in all their diversity (including race, class, age, ability, ethnicity, religion, sexuality, language and education) and addressing harmful masculinities to help create a gender equal world. 

The Loeries, the globally recognised awards for the advertising and communications industry across Africa and the Middle East, are Ally Members the Unstereotype Alliance. One aim is to engage with communications students through a dedicated Unstereotype Alliance and HeForShe Facebook Challenge http://bit.ly/2QLhbFL. “We really want students to engage themselves on the issue of stereotyping. If we can begin to impact on students who themselves are moving into this creative industry that shapes how we believe men and women should be in society, if we can start changing that, and every billboard that comes up, every ad that is on the table, imagine what that would do? A strong woman with a strong man, positive families. These are the images we want portrayed. And just one powerful ad can make such a difference.” “This is the kind of conversation that we want to have at Loeries Creative Week in August this year, with men who are not ashamed to promote feminism, and who can stand and be counted as a feminist.

We’ve got to impact everywhere there are influencers. Creatives are influencers, so if we can influence the influencers to influence the world, then we’re really influencing.” Anne Githuku-Shongwe explains that “in much of Africa and the Middle East, gender-based violence is normalised. It actually should be considered a state of emergency, the way you would deal with a cyclone or other disaster, because really there is a serious issue here. Rape in particular, and sexual violence, is prevalent in many countries, and it’s an area that really has to be dealt with because women will make progress in their education and in their economic advancements, but then they get into a situation of rape or some form of violence from a loved one, and all of that reverses,” she laments.  

Gender equality has to go far beyond just the number of women who sit in high positions, it has to translate to having actual impact on women’s lives. Economically, governments spend billions on procurements every year. “Barely one percent of that goes to towards women-owned businesses. Barely! And that’s a global average,” says Githuku-Shongwe.  “Just imagine if 50 percent of government procurement went to women-owned businesses? That would transform the world, because we know that women-owned businesses employ more people and impact on more people just because automatically they are households.

So the economic upliftment of women is not something to do just because it’s cute, it actually makes transformational economic sense. It’s good business actually. And it starts with changing the way women are viewed and treated.” Anne Githuku-Shongwe will be speaking at the Unstereotype Alliance Masterclass as part of Loeries Creative Week, 22-25 August. More info can be found at Loeries.com. 

Major Partners:      DStv Media Sales, Gearhouse               

Category Partners:     AB InBev, Barron, Brand South Africa, Facebook, Gagasi FM, Google, JCDecaux, Nando’s, Tsogo Sun, Vodacom, Woolworths               

Additional Partners and Official Suppliers:   AAA School of Advertising, Antalis South Africa, Aon South Africa, Backsberg, BEE Online, First   Source, Fresh RSVP Guest Logistics, Funk Productions, Gallo Images, Grid Worldwide, Hetzner,   Mama Creative, Newsclip, Paygate, Rocketseed, Shared Value Initiative, Shift Social Development,  Vega School, VQI Communications Nigeria               

Endorsed by:      Association of Communication and Design, Brand Council South Africa, Commercial Producers    Association, Creative Circle, EXCA, IAB, South African Institute of Architects, IID               

Official Media Partners       Bizcommunity.com, Book of Swag, Brand Communicator Nigeria, Business Insider by Pulse, Campaign Middle East, Film & Event Media, Modern Marketing,The Redzone.               Twitter: @loeries        Instagram: Loerieawards        Facebook: The Loeries         

Distributed on behalf of the  Loeries  by:      Riana Greenblo Communications Date: June 27 2019         For more information, interview requests or high-res images, please contact:        Riana Greenblo on 011 3256006; 0825675159 or This email address is being protected from spambots. You need JavaScript enabled to view it. McGloughlin on 0113256006 or This email address is being protected from spambots. You need JavaScript enabled to view it. (mornings only)   

According to a new survey, “What Women Want,” distributed through the MyEcho Survey Platform, which gathered some noteworthy data from over 1,000 South African women; women know exactly what they want.

The survey explored women’s views on retail, beauty, health, destinations, food & drink and relationships. The results are of keen interest to these industries. Bette Midler in What Women Want said it best, “If you know what women want, you can rule!”

Which beauty products do women splurge on? What beauty product do women opt for when budget is an issue? These are some of the questions that are addressed in the beauty section.  The results reveal that the go to product for women is lipstick while foundation is what women are mostly likely to splurge on. A product that was specifically mentioned several times, is Estee Lauder foundation.

The health section explores ‘hot’ topics such as the biggest health concern for women and what their gynaecologist gender preference is. When asked about the biggest health concern, women of all ages said that weight is of great concern, this is followed by stress and cancer.The survey reveals interesting insights into how women feel about a male versus female gynaecologist. 71% of women who completed the survey said that they prefer a female gynaecologist.

"I feel more comfortable with someone who shares the same reproductive organs as me", "She knows her body and thus I feel she is more capable of knowing mine" and "Just can't understand how a man can help a woman with female problems when they have never experienced any of it" were cited as the reasons.One area of intrigue is the relationship section where women were asked about what they would like their partner to improve on and how a healthy relationship is maintained.  Communication came out on top as the most crucial aspect of a healthy relationship.  Furthermore, women would like their partners to simply spend more time with them.For the men out there who still don’t know what to buy their partners on special occasions, women want jewellery!

Here are some other key takeaways:

• Women were asked about their destination preferences. For a girl’s getaway, a spa type destination took preference, the best romantic destination is Paris and for a family holiday, Cape Town came out on top.
• Woolworths came out on top as the brand that tailors most to South African women. Interestingly, the 18-24 age category decided on RT (Mr Price). The best thing about being women is being able to give birth/ be a mother, followed by the joys of being able to dress up.
• Women were asked about their favourite clothing item and while jeans are the favourite across all age categories, jumpsuits, skirts and crop tops were mentioned by the younger age groups only.
• According to South African women, the top three retailers with the best promotional sales are Mr Price, Woolworths and Edgars.

About the survey
The What Women Want survey was conducted through the MyEcho Survey Platform in partnership with Mooiste Clothing Boutique. The survey covered topics around what South African women want in retail, beauty, health, destinations, food & drink and relationships. A web survey was distributed on social media on Women’s Day 2018 where 1,151 responses were collected across South Africa from women of different age and race categories.  MyEcho was developed by Lightstone Consumer, a well-established Market Research company based in Port Elizabeth. It is easy-to-use survey software for the collection of customer, employee and partner feedback and other online surveys.

For more information: MyEcho (by Lightstone Consumer)
www.my-echo.co.za

This email address is being protected from spambots. You need JavaScript enabled to view it.

Mooiste Boutique
This email address is being protected from spambots. You need JavaScript enabled to view it.
082 745 2781 

Johannesburg, South Africa ( January 27, 2015) - Women with severely, matted and tangled hair can breathe a sigh of relief, following Hair Detangler School’s revelation of a new product they have been using to effectively treat hairs of this nature.

Hair Detangler School SA offers professional detangling service, unique to Africa, for those who want to get rid of tangles and mats in their hair without cutting their mane. 

The Take Down Remover cream is and American product and the only one that the professional’s at Hair Detangler School SA  use.  They do not use conditioner, glycerin, or water based products-as it makes severely matted/tangled hair worse.

Apart from effectively treating tangled, matted hair, the Take Down Remover Cream can be used in the detangling of dreadlocks, braids, sew-in weaves, twists and extensions.  It is also excellent option for the removal of bonding glue and keratin heat fusion bonds.

Senior Detangle Tech Trainers at Hair Detangler School SA state that "Most hairdressers just want to cut very matted tangled hair. They do not know about the Take Down Remover or the techniques needed to successfully detangle. Furthermore, they just can't be bothered with devoting a day or two days to detangling hair." Also they emphasize that "We do, however, train hairdressers who want to learn." 

To get hair professionally detangled or for expert training in detangling tangled matted hair visit, http://www.hairdetanglerschoolsa.com                                                                                                                       

Contact:

Nomsa Beauty Ltd
Tel: (+27) 0791275325
Email:  This email address is being protected from spambots. You need JavaScript enabled to view it.

 

23, January 2015 –Dreadlock Removal Process Now Made Easy with the Take Down® Remover 

The Take Down® Removers is the #1 Best Braid, Weave, Extension and Dreadlock Remover. This is a dry hair detangler which works fast in softening the hair.

The cream prevents any type of breakage during the process of detangling. It offers wonderful results on hair that has not been combed or brushed for a long period. Hair that has become extremely dry and matted can now be softened with the help of this excellent cream. The gentle cream penetrates through the hair and softens each and every strand as and when it is being combed.

Imagine the amount of time and effort it would take to remove the knots and clumps out of that matted and tangled hair. Take Down® Remover is definitely a great relief from pain as well as a feasible solution that offers excellent results.

The cream should be used directly on the matted hair before shampooing. Shampooing the matted hair would lead to more stubborn knots and clumps. It would also create masses of tangled matted hair. All that the users need here is this Detangler Cream, a wide tooth comb, a rat tail comb and of course lots of patience.

Users have to massage and soak the hair with the cream without wetting the hair. The knots, balls or clumps can be picked using the rat tail comb. The strands of hair can be slowly pulled out using the pin tip of the comb. If the hair to too tangled, users may wish to use extra cream – the more the better. This would weaken the matted knots and clumps.

The hair can be shampooed once it is completely detangled. A wide tooth comb can be used to remove all the knots and mats now. The hair can be conditioned with an excellent conditioner at the end.

Even the worst dreadlocks, twists, hair extensions and dread extensions can be detangled easily with the help of this dreadlock remover. Hair restoration is now easy and simple with this excellent product. It is time to say no to painful processes and those time taking sessions to detangle the extremely impossible tangled hair.   

To know more about this dreadlock remover visit www.hairdetanglerschoolsa.com

Contact Details

Nomsa Beauty Ltd, Johannesburg. 
Tel:(+27) 0791275325
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

They are in South African companies and industries right now, although they may not be part of traditional networks and are unlikely to be present at the higher levels of management in the same numbers as men.  It is for this reason that BPW SA and the Department of Trade & Industry (the dti) have partnered in an unrivalled “Women on Boards” director development programme to create a pool of female leaders in SA who are excellently trained and are therefore highly sought after by Boards.  

Most people today have no knowledge about the makeup of corporate boards, even in the companies they work for. These people would be surprised to learn how little diversity of thought and experience exists in the corporate boardrooms and executive suites of South African businesses. Why should you care about board composition? Boards of directors make decisions that can impact you, your community, and the country.  That’s why it’s important that membership on corporate boards be representative of a company's constituents.

Boards of directors choose CEOs. They make decisions about executive compensation, whether to buy, sell, or merge with other companies, where corporate offices close and relocate, and how much priority a company gives to issues other than profits, such as social responsibility.  

Our Women on Boards programme will give you the expertise and exposure needed to be part of the right networks.  It is an eight-part program — strategically placed over the course of 8 months, due to the complexity of the material — equips women with the knowledge and tools needed to elevate themselves to the C-suite and beyond.  In a supportive and highly interactive atmosphere, an impressive roster of top government and corporate experts will guide skilled female executives through a rigorous program of intensive classroom instruction, case studies and simulations. Every element of the program is focused on strengthening and broadening the leadership talents of the participants and delivering positive results for their companies and organizations.  They will improve their understanding of the responsibilities of board membership and develop the skills and strategic insight needed to become a more effective director.     They will improve their understanding of board governance while heightening their financial literacy and increasing their understanding of relevant legislation.  Amongst others, specialist training is also provided by the Johannesburg Stock Exchange (JSE) with regard to corporate governance and understanding of JSE terminology and the Commonwealth Business Council (CBC) (London) who will impart their expertise on personal and reputational risk.  The dti will convey their expectations of board members and corporate experts will present, and execute simulations, on media and presentation skills to enhance leadership effectiveness. The programme is certified by the dti.  

For more information, please visit our website at www.bpw-jhbsa.co.za  .or contact This email address is being protected from spambots. You need JavaScript enabled to view it. or 011 794-4991.

Business & Professional Women (BPW SA), and the Department of Trade & Industry (the dti) are hosting a business breakfast on 7th August 2014 to launch a unique 3-day Women’s Empowerment Programme in South Africa to provide registered SME’s with the legislative knowledge required to effectively run their business within the parameters of South African law.  

The breakfast is hosted by DDG Mr Mojalefa Mohoto and DDG Mrs Pumla Ncapayi from the DTI and BPW South Africa as well as senior representatives from the JSE and UN-Women and the Commonwealth Business Council.  Various international Ambassadors and High Commissioners will host tables at the event.  A sponsorship fund will be launched at the breakfast for qualifying enterprises.  

Organisations of all sizes in South Africa need to develop and apply sound governance, risk and compliance principles and institute high ethical values. Failure to do so will have devastating consequences for the organisation, including penalties.   For SMEs, the biggest challenge is a lack of understanding around the difficulties associated with becoming compliant.   Understanding the ever-changing regulations makes the difference between a small business thriving – growing the economy and creating jobs – or closing its doors, and thus closing the door on job creation.  

Simply put, you need to know your laws. Know your rights and obligations. In this way you mitigate risk to yourself, your business, your employees and your customers. If done well, it helps to improve business performance and ensure financial success.   If you would like to be part of this Women’s Empowerment Programme, we invite you to join us at this Business Breakfast – tickets are R500 per person or R5000 per table of 10.   

For more information, or to attend the Business Breakfast,
please visit our website at http://www.bpw-jhbsa.co.za/index.php/events/30-future-events/98-business-training-courses.
Website: www.bpw-jhbsa.co.za

{pp}Braids, Hair Extensions and Dreadlocks have become the latest trend in hair styling and growing in popularity. Improper removal of these hair styles have increased hair loss and hair thinning, according to Take Down Products Africa Ltd.