South Africans Launch Sustainable Eyewear Brand Ûs the Movement in Europe

Published: 30 June 2021

Durban, South Africa - 30 June 2021: South African businesspeople Nigel Gibb and Barry Tuck have partnered with four icons of the European surfing community, Gony Zubizaretta, Kepa Acero, Marlon Lipke, and Roby D’amico, to take emerging lifestyle brand Ûs the Movement to a larger global market. A former professional surfer himself, Gibb worked as the Sales Director for Billabong EMEA while Barry Tuck is an established marketing and tech entrepreneur who brings a wealth of core and non-core marketing, strategic and entrepreneurial experience to the company.

With a primary focus on eyewear, but also offering a small range of accessories and apparel, the core vision of Ûs is to provide consumers with stylish but responsible fashion options. 

“Ûs is not just a brand, it is a movement,” says co-founder and European surf industry stalwart, Nigel Gibb. “It is a movement born out of the realisation that our current practices are not sustainable - environmentally, economically and ethically. Our vision is to manufacture beautiful, high quality products as sustainably as possible today, with zero waste as our goal for tomorrow.”

Starting with using the most sustainable materials and environmentally-friendly packaging available, Ûs is out to prove that a planet-first philosophy belongs at the core of every business. Finishing with an uncompromising commitment to quality and a flair for style, the brand’s sunglasses, accessories, and apparel are the manifestation of the belief that sustainable and low impact business models are the best solution to many current challenges.

The eyewear range forms the backbone of the Ûs offering, with an initial range of 13 styles, each available in three to five different colour variants. With the brand’s focus on sustainability, the sunglasses are crafted using Rilsan® Clear G820 Rnew®, a high performance, bio-based, transparent polyamide.

Aside from being light, flexible, durable and fatigue resistant, Rilsan® is a bio-material produced from castor oil, giving it a significantly reduced carbon footprint. The brand’s commitment to uncompromising quality is further entrenched by the use of triple barrel steel hinges and high optical grade lenses (polarised and non-polarised).

“Our goal is to make a product that is as durable and sustainable as we can,” Gibb says. “Central to this vision is product longevity, and it is underpinned by a commitment to quality. All of our shades are made in Italy with the most resilient and sustainable materials we can find and using timeless styles that won’t date with fluctuating seasonal trends.”

The brand is positioned as a stylish and functional option for the conscious and eco-friendly outdoor enthusiast, and has attracted a broad range of artists, designers, riders and makers as Comrades. Aside from the co-founders – Zubizaretta, Acero, Lipke and D’amico - the list includes surfers Ricky Basnett, Damien Castera, Avuyile Ndamase, and Adin Masencamp; kitesurfers Paul Serin, Matt Maxwell and Titouan Galea; artists Leigh Bisset and Leigh Vermaak; actors Brando Pacitto and Cokey Falkow; and photographers Matt Georges, Kasia Hryciów and Marc Dura.

While still in its infancy, Ûs the Movement has rapidly grown its footprint in France, Spain and Portugal, and is now looking to expand into the rest of Europe, the US, Australia, South Africa and other key markets, and is opening negotiations with distributors and partners in each region.

“We have received incredibly positive feedback from retailers and consumers alike,” Gibb continues. “People are genuinely blown away by the quality of our products and our ethos, so we feel we are perfectly positioned to enjoy significant growth over the remainder of 2021.”

The Summer 2021 range is available in retailers across the Ûs territories, as well as on the brand’s e-commerce platform, and includes several new styles and an expanded range of wallets, belts, headwear and socks.

Ûs the Movement’s products are available in a growing number of stores across Europe, or via the brand’s website - usthemovement.com

For retailer or distributor queries, please contact Nigel Gibb on This email address is being protected from spambots. You need JavaScript enabled to view it..

Luxity – SA’s largest source to buy & sell pre-owned luxury

Published: 25 October 2016

Cape Town, 25 October 2016 – Being a fashionista is never easy and can quickly get very expensive. But you don’t have to spend a million to feel like million: Luxity gives you a chance to sport a stylish Louis Vuitton handbag, a pair of luxurious Gucci sunglasses or some trendy Louboutin’s at affordable prices. This young and stylish start-up from Cape Town focuses on buying and selling used luxury goods that are still in excellent condition.

The Luxity online boutique provides access to some of the world’s most coveted brands, ranging from designer handbags, clutches, wallets and purses as well as other leather accessories, premium high heels and flats, high-end scarfs, luxury sunglasses and much more. “We pride ourselves on offering only 100% authentic luxury items, that are still in excellent condition. We take authentication extremely seriously at Luxity, and offer a full money back guarantee, should you ever prove we sold you a fake or counterfeit item,” explains Luke Calitz, Owner of Luxity. “Currently, women can select between a wide variety of pre-owned luxury items and the goal is to start building out the men’s division with watches, pens, belts and whatever else today’s fashion-forward man desires.” Luxity’s social media channels keep customers up to date on new arrivals which are all listed on their online boutique (www.luxity.co.za) where every item can be purchased with just a few simple clicks. “To ensure that everybody can afford luxury, we offer an interest free layby option where customers have the opportunity to pay their items off within two months in as many installments as they wish,” Luke explains further.

Luxity does not only cater to those with a desire to buy a gorgeous accessory, but also for everyone who wants to sell designer luxury goods. Whether it is to make space in their closet or because they have not worn a specific item in a long time. Luxity is always on the lookout for interesting items from a variety of brands in the luxury industry like Louis Vuitton, Gucci, Prada, CHANEL, Burberry, Fendi, Yves Saint Laurent and many more. Luxity gives sellers the choice between an immediate cash buyout, a store credit, or the option to list an item on consignment.

Whether you’re looking to make a fashion statement at the next party, turn heads on the street or simply want to unclutter your closet, Luxity should be on your speed dial!