Design the Official Loeries T-Shirt and be a VIP at Creative Week

Published: 27 June 2019

You’ve got ideas. You’ve got talent. And as a young creative, you just need the world to see your amazing creativity, artwork and execution, right? 

Now here’s your opportunity: Submit your most impressive creation for the official Loeries T-Shirt, in partnership with Barron, and you and a partner could be VIPs at Loeries Creative Week in August. 

To enter the competition 

1. Give us your design of what you think the ideal Loeries T-shirt should be. No limits… 

2. Go to loeries.com and download the T-shirt template. Post your creative design to Facebook or Instagram using the hashtag: #LoeriesBarronDesign. Share your designs with the world and get your people liking and loving your posts. The 20 most liked designs will be shortlisted and the Loeries committee will select the winning design. The winning design will be used for the Official Loeries T-shirt at Creative Week.

The winner receives two VIP tickets to Loeries Creative Week, 19 to 25 August, 2019, in Durban (Travel and accommodation excluded). 

Barron has been creating unique corporate and promotional products for over 25 years and is also the proud sponsor of the Media Innovation Category at the Loeries this year. It is a category focused specifically on new methods and approaches to advertising, on any media platform.  

Loeries CEO Andrew Human explains that “the Loeries Africa Middle East celebrates creativity and brilliance in the advertising and marketing space. It rewards brand communications that make us feel something, question the status quo and rethink our way of doing things. We’re delighted that Barron is sponsoring this competition, and we fully expect some unique and interesting design entries.”  Loeries Creative Week takes place in Durban from 22 to 25 August. Go to loeries.com for more information and to book your tickets

Danone and Disney partner to combine fun with nutrition.

Published: 18 November 2016

Danone and Disney partner to combine fun with nutrition. 

A winning partnership …

Danone, the global leader in the yoghurt industry and Disney are launching a new range of yoghurts. This exclusive range features the popular Disney Frozen and Spider-Man characters and aims to promote healthy dietary habits to children by combining fun and good nutrition in one tasty product. 

The power of YOGHURT

As a parent, we always look for something that is convenient to serve, tasty for kids with the added bonus of being packed with healthy benefits, then yoghurt is the perfect solution! 

Yoghurt is a unique food, because it’s made with a combination of milk and live cultures. It has been proven that these live cultures assist in creating a healthy gut and a better digestive environment. In addition to calcium and protein, naturally coming from milk, we have boosted the Danone Disney range with a source of Vitamins B12 and D, essential nutrients needed by growing children every day. The  South African Food Based Dietary Guidelines recognises dairy products as being an essential part of a balanced diet and recommends  that milk, maas or yoghurt should be eaten every day. 

“Yoghurt is an ideal snack option.  Every kilojoule is packed with nutrients that are needed by your body every day. In addition to that, Danone Disney yoghurt contains no artificial sweeteners or colourants that makes this product even more appealing!” says Marlinie Kotiah, Science and Health Manager at Danone.  

The perfect solution to feed your kids: combine FUN & HEALTH!

Danone and Disney have the same objective of focusing and influencing kids’ healthy dietary habits. “We all know that sometimes kids can be fussy eaters, but we believe that when good and tasty food becomes fun, the issue is solved” says Julieah Muthama, Marketing Director of Danone. The Danone Disney range is the perfect business case proving how companies can come up with innovative ways to reinvent their product offering and contribute to the health of their consumers. 

Danone, committed to health!

With its mission “to bring health through food to as many people as possible”, Danone, the yoghurt leader worldwide, brings over 100 years of expertise to each of its products. Danone Disney range is making use of this experience to delight the whole family. Danone Disney yoghurt is the ideal smart snack to include in your kid’s daily balanced diet. 

What makes the Danone Disney range special?

  • NO artificial sweeteners
  • NO artificial colours
  • Source of Vitamins D and B12
  • 2 flavours loved by children: Strawberry and Mixed Fruit
  • Encourages dairy intake every day

From October 2016, Danone Disney yoghurt is offering:

  • 4 pack strawberry smooth (Disney Frozen & Spider-Man) @ R15.99
  • 4 pack mixed fruit smooth (Disney Frozen & Spider-Man) @ R15.99
  • 8 pack strawberry & mixed fruit ( Disney Frozen & Spider-Man)@ R29.99
  • 6 pack Granadilla, Strawberry & Apricot (Disney Frozen & Spider-Man)@ R19.99
  • 6 pack Pineapple, Strawberry & Cream Soda (Disney Frozen & Spider-Man)@ R19.99 

MORE ABOUT…

More About DANONE Group

With its mission to bring health through food to as many people as possible, Danone is a world leading company in Fresh Dairy Products. Present in over 140 markets, with more than half in emerging countries, Danone aims to create shared value for all its stakeholders: its 100,000 employees, consumers, customers, suppliers and shareholders. 

More About DANONE Yoghurt history

Danone was founded by Isaac Carasso in Barcelona in 1919. To treat the many local children suffering from intestinal disorders, he introduced yogurt —a product widely recognized for its health benefits in the Balkans, yet unknown in Spain at the time. Doctors in Barcelona prescribed yoghurt for their patients because they were aware of research into lactic ferments by Nobel laureate and Pasteur Institute director Elie Metchnikoff. Clearly Danone was committed to healthy eating from the very start! Isaac named the new brand after his son Daniel, whose nickname in Catalan was “Danon”. Ten years later, Daniel himself rolled out the brand in France. To win over consumers, he emphasized health benefits but also worked hard to ensure that Danone yoghurt tasted better than rival brands. 

More about DANONE Southern Africa’s evolution:

Danone entered the South African market in 1998 through a joint-venture created with Clover SA in the yoghurt category. In 2010, Danone acquired 100% of Danone-Clover yoghurt joint-venture and Danone Southern Africa was born. During the 17 years that Danone has been in operation in Southern Africa, consumer preference for our products has propelled Danone to the number one position in the market. Danone Southern Africa’s brand portfolio features brands like NutriDay, Ultra Mel, Yogi Sip, Inkomazi, DanUp and Activia. 

More about Live Cultures

The words "live and active cultures" refer to the living organisms, Lactobacillus bulgaricus and Streptococcus thermophilus, which convert pasteurized milk to yogurt during fermentation. Note that the milk is pasteurized before culturing to remove any harmful bacteria. 

More about Yoghurt and Lactose intolerance:

All yogurts are made from milk fermented by two lactic cultures: Streptococcus thermophilus and Lactobacillus bulgaricus. Interesting fact: these strains secrete an enzyme called beta-galactosidase that allows them to pre-digest part of the lactose (the sugar in milk). This is why, generally, people with lactose intolerance can easily digest yogurt. 

More about Yoghurt benefit:bwww.danone.co.za 

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ASUS South Africa partners with Mass Mart retailer

Published: 02 November 2016

ASUS South Africa partners with Mass Mart retailer, DionWired to carry full range of Gaming Notebooks. 

Johannesburg, South Africa – A few weeks ago hardware manufacturer, ASUS announced their partnership with Mass Mart retailer, DionWired at the rAge Expo. DionWired will officially carry the entire ROG (Republic of Gamers) range of notebooks.

ASUS is a worldwide top-three consumer notebook vendor whose focus is to bring innovative technology to the consumer. “One of the main aspects which sets ASUS apart from other hardware manufacturers is the advanced design. Consumers of notebooks require a stable battery life (which lasts and offers outstanding performance) that doesn’t sacrifice modern design. ASUS aims to provide all consumers with state-of-the-art technology while still providing great value for money. Therefor ASUS remains the first choice for many who are looking for the perfect balance between features and style”, says Yolandi Venter, Marketing Manager for SYS at ASUS South Africa.

DionWired carries the ZenBook range and now stocks the ROG Range of Notebooks just in time for Christmas season. The ROG Notebooks available at DionWired include monstrous 17inch G752 range in variants armed with NVIDIA GeForce GTX 1060 and 1070M graphics with GTX1080Ms on the way. They also include the modestly priced yet beastly 15inch G552 range. 

Managing Director of DionWired, Nazim Cassim says that the retailer is looking to increase its gaming audience, and is offering a three-year on-site warranty on all new notebook and laptops sold across the ROG range. According to ASUS, gaming laptops now make up 2% of all laptop sales in South Africa, which may not sound like much but does account for a couple of thousand unit sold per quarter; this is double of what is was during 2015.  

ABOUT ASUS

ASUS is a worldwide top-three consumer notebook vendor and maker of the world’s best-selling, most award-winning motherboards. A leading enterprise in the new digital era, ASUS designs and manufactures products that perfectly meet the needs of today’s digital home and office, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktop and all-in-one PCs, notebooks, netbooks, servers, multimedia devices, wireless solutions, networking devices, tablets and smartphones. Driven by innovation and committed to quality, ASUS won 4,368 awards in 2015 and is widely credited with revolutionizing the PC industry with its Eee PC™. ASUS has more than 17,000 employees around the globe with a world-class R&D team of over 5,500 engineers. Company revenue for 2015 was approximately US$14 billion.  

ABOUT DIONWIRED

Their purpose is to simplify life by obsessively sharing the joy of technology. DionWired is the only retailer of electronics and appliances that really understands customers. By putting their needs and experience first, they use their obsession with technology to create an inspiring, multi-sensory environment and offer the consumer products and services to help simplify their lives.  DionWired is a subsidiary of the JSE listed, Massmart Holdings. Massmart is Africa’s third largest distributor of consumer goods, the leading retailer of general merchandise, liquor and home improvement equipment and supplies, and the leading wholesaler of basic foods. To visit Massmart Holdings Group website, click here – www.massmart.co.za 

NOTES TO EDITORS

ASUS South Africa

DionWired