If you love creative work that highlights a powerful, socially uplifting message, look at the Loeries Shared Value category, sponsored in 2019 by Vodacom. It’s a showcase of brilliant campaigns that are socially useful and commercially successful. Shared value takes corporate social responsibility much further.

“Rather than being charitable,” explains Harvard Business School Professor Michael Porter, and Harvard Kennedy School of Government Senior Fellow, Mark Kramer, “corporate shared value is a management strategy in which companies find business opportunities in social problems.” Vodacom’s Managing Executive: Brand & Comms Abey Mokgwatsane says the Loeries Shared Value category is in line with Vodacom’s values and a natural sponsorship fit.

“Our commitment is to bring a meaningful, sustainable economic transformation of South Africa and beyond,” he explains. “We laud all companies that are creating jobs, stimulating the economy and being innovative about the way they make money, while still tackling the social issues of our times.” Safaricom's “DigiFarm”, the Kenyan mobile solution for smallholder farmers – which took gold in the Loeries Shared Value category last year – is a good example of adding value to the community while helping to build the brand experience.

The app enables farmers to expand and improve their business activities by providing education, access to loans, easier purchases and eliminating the middleman when they sell their crops. It simply helps farmers to do better business while empowering their lives and their community. Perhaps a question to be posed is, if business can be socially uplifting, does that mean it should be?

Pepe Marais, CEO of Joe Public United, and #1 ranked Chief Creative Officer in the Loeries Official Rankings, offers this hypothesis: “Aspiring to be bigger than yourself isn’t just a nice ideal, it’s the driving force of successful businesses.” Marais says: “Any entrepreneur will tell you that there is something far greater that drives her or his business. Without that drive, most would not have made it past the first year – it is simply too tough. The challenge is that this drive is so deeply unconscious that the conscious answer often may be money.” But, in reality, Marais insists we need something greater to motivate us.

“That drive is at the heart of the greater purpose of the business.” Ultimately, doing business with a purpose helps you do better business. Considering that Joe Public United is rated the number one agency in the Loeries Official Rankings, Marais certainly knows a thing or two about operating a company on the philosophy of shared value. “We believe that the growth of our people is linked to the growth of our creative product, which impacts the growth of our clients, and which ultimately contributes to the growth of the country,” he says.

Mokgwatsane agrees: “Vodacom is in the business of connecting people for a better future. Technology gives us tremendous power, but ultimately, it’s what we do with it that counts. We remain committed to responding to the needs of millions of people that can benefit from the capacity of technology to democratise access to the life changing services of a connected future.

By sponsoring the Loeries Shared Value category, we support companies and creatives who are using the power of shared value to inspire.” P2/.... The Loeries extended deadline for entries is June 7, 2019. Details at loeries.com Major Partners:     DStv Media Sales, Gearhouse        Category Partners:    AB InBev, Barron, Brand South Africa, Facebook, Gagasi FM, Google, JCDecaux, Nando’s, Tsogo Sun, Vodacom, Woolworths 

Additional Partners and Official Suppliers:    AAA School of Advertising, Antalis South Africa, Aon South Africa, Backsberg, BEE Online, First     Source, Fresh RSVP Guest Logistics, Funk Productions, Gallo Images, Grid Worldwide, Hetzner,     Mama Creative, Newsclip, Paygate, Rocketseed, Shared Value Initiative, Shift Social Development,  Vega School, VQI Communications Nigeria

Endorsed by:    Association of Communication and Design, Brand Council South Africa, Commercial Producers     Association, Creative Circle, EXCA, IAB, South African Institute of Architects, IID        Official Media Partners    Bizcommunity.com, Book of Swag, Brand Communicator Nigeria, Business Insider by Pulse, Campaign Middle East, Film & Event Media, Modern Marketing,The Redzone.        Twitter: @loeries    Instagram: Loerieawards    Facebook: The Loeries

Distributed on behalf of the  Loeries  by:    Riana Greenblo Communications Date: May 27, 2019   For more information,interview requests or high-res images, please contact:    Riana Greenblo on 011 3256006; 0825675159 or This email address is being protected from spambots. You need JavaScript enabled to view it. Gina McLoughlin on 0113256006 or This email address is being protected from spambots. You need JavaScript enabled to view it. (mornings only) IMAGES INCLUDED:    Abey Mokgwatsane Digi Farm 2018 Gold Shared Value Joe Public agency of the year 2018 Joe Public Craft Gold CAPTIONS Caption 1: Abey Mokgwatsane, Vodacom’s Managing Executive: Brand & Comms Caption 2: Digi Farm took Gold for the 2018 Shared Value category Caption 3: Joe Public won agency of the year at the Loeries 2018. Caption 4: Joe Public won Campaign Craft Golf in 2018 for their A Little Hungry - Mine, Temple, Bank for Chicken Licken

ndaHash, a global technology influencer platform, continues its exponential growth into the African continent with its expansion into Nigeria. This move forms part of the global platform’s strategic plan to provide full coverage across Africa with Morocco, Tanzania and Kenya set to follow from early 2019. The Nigerian office will be led by Olatomi Kolawole who will be based in Lagos, and will be supported by Federico Dedeu, Vice President: Middle East and Africa indaHash.

Kolawole has numerous certifications to her name along with an impressive career history. Her roles include social media manager, account manager, customer relationship manager and head of strategy at the digital marketing agency she co-founded. She brings a wealth of skills and expertise to the Nigerian office. “Having offices in South Africa and Nigeria, and soon in Tanzania and Kenya, will provide us with strong footholds in Africa that will allow us to operate seamlessly across the region,” says Federico Dedeu, Vice President: Middle East and Africa, indaHash. “Nigeria is an extremely dynamic and challenging market that we felt was critical for the continued growth of indaHash in Africa.

The people are go-getters and trendsetters making them a superb fit for the indaHash ethos.”In addition to the vibrancy of the people and the market, Nigeria also presented a strong business opportunity for indaHash. The company considered many economic, demographic and technological data points in it’s business case before making the move. The reality is that Africa is a challenging market when compared to more established and mature ones such as the United States and the European Union but that should not stop any business from taking advantage of fresh opportunities.indaHash’s vision is to connect brands, social media influencers and content creators across the African continent and the globe.

Today, anyone with a smartphone, internet connection and a story to tell is able to grow an audience, which can be a very valuable asset.“Nigeria is one of those very complex markets when it comes to operationally doing business, however, the opportunity was there,” adds Dedeu. “The timing, the network and the right people were not only aligned, but ideally placed for this expansion. We felt that all these elements had come together perfectly for Nigeria, making it the ideal time to fully commit and enter this massive market.”

The company’s goal is to support the growth of the African social media entrepreneurs, influencers and content creators, helping them to maximise this business opportunity by collaborating with the world’s most amazing brands. Brands are able to benefit by leveraging a single partner to easily run campaigns across markets, while authentically having their message delivered in a localised and authentic way. “Nigeria will be one of our key strategic office hubs from which we will manage our West African markets,” concludes Dedeu.

“The plan is to scale up the team from a business development and delivery perspective so we have on the ground support. This will ensure we continue to build the best influencer marketing platform while providing brands with strategic advice and guidance in establishing their influencer marketing programmes.The indaHash Nigeria branch officially opened in November 2018 and has already started collaborations with new brands and influencers.

“Education is one of the most powerful instruments for reducing poverty”

“Record attendances at our events are important to show growth and momentum but knowing that we are relevant to the industries that we serve and are also making a difference outside of our business is equally, if not more, important” – this is according to David Ashdown, MD of Spintelligent, leading Cape Town-based trade exhibition and conference organiser and the African office of Clarion Events Ltd, based in the UK.

During 2016, Spintelligent will host 15 events in the energy, infrastructure, mining, agriculture, education and real estate sectors across the African continent. “The company is performing positively against a volatile backdrop after the first half of this year” says David Ashdown, “and we are looking forward to an even busier and equally successful second half of the year, including a number of exciting launch events”.

Reaching out
Projects that the Spintelligent MD is particularly proud of includes an outreach programme at the Golden Valley Basic School that is situated next to the massive Agritech Expo in Chisamba, in Zambia. Some 610 learners and 17 teachers have been reaping the benefits of the Agritech Expo Outreach Programme, from the renovation of school buildings, to a solar power installation and the mechanisation of the schools working farm, from which the profits fund the school. Furthermore, a new school build project in Lubumbashi, DRC, associated to DRC Mining Week, will provide a modern school infrastructure environment for up to 500 junior students.

“Education is one of the most powerful instruments for reducing poverty and inequality and lays a foundation for sustained economic growth, as such we have invested in schooling projects in both Zambia and the DRC. These projects are where the magic happens for us as a business, as we have the opportunity to give back to the communities that support our events. We are committed to these development projects,” says David Ashdown.

Other Spintelligent event highlights from this year so far include:

*  Most recently the DRC Mining Week hosted a record number of more than 1500 visitors in the mining hub of Lubumbashi, more than double compared to last year’s figures. During this conference and expo, the third annual DRC Mining Industry Awards also honoured the leading people and projects in the sector.In May, the 16th edition of African Utility Week, the flagship pan-African power and water platform organised by Spintelligent, took place in Cape Town and gathered a record 6445 attendees from 81 countries, including 27 African nations, as well as 250 exhibitors and 299 conference speakers  while 79 power and water utilities were represented.  

A notable presence at African Utility Week this year was Sierra Leone’s Dr Kandeh Yumkella, UN Under-Secretary-General and Former Special Representative of the Secretary-General and CEO, Sustainable Energy for All (SE4All), who not only delivered an inspired address during the opening day’s keynote session, but also won the Lifetime Achievement category at the African Utility Week Industry Awards. 

*  The Copperbelt Mining Trade Expo and Conference (CBM-TEC) in Kitwe also performed solidly in May with more than 1400 visitors and 100 local and international exhibitions to retain its top position as full mining indoor and outdoor expo and conference experience in the region. High-level speakers included the Hon. Christopher Yaluma, MP, Minister of Mines and Mineral Development in Zambia and the Hon. Margaret Manakatwe, MP, Minister of Commerce, Trade and Industry in Zambia.

*  The Zambian President H.E Edgar Lungu officially opened the third edition of Agritech Expo Zambia which in April attracted a record-breaking attendance of 17 605 visitors, a 50% increase compared to last year. The event is organised in partnership with the Zambia National Farmers Union and has firmly established itself as the leading outdoor agri event in the region.

*  All indications are that the upcoming 10th edition of the SABC Education EduWeek powered by Intel from 29-30 June at the Gallagher Convention Centre in Johannesburg will also reach new attendance and participation levels from thousands of teachers and suppliers to the education industry. The Department of Education has also committed to a five-year partnership with the event.

*  In March, the fifth edition of Career Indaba in Johannesburg attracted 19,381 visitors over two days, up 160 per cent from last year.

Busy second half of 2016
During the second half of the year Spintelligent is hosting well-known and long running flagship events as well as launching new titles. Returning successful events include the East African Power Industry Convention (EAPIC) in September in Nairobi, iPAD Rwanda in Kigali in November and the West African Power Industry Convention (WAPIC) in Lagos in November.

New events that will be launched by Spintelligent include the Kenya Mining Forum in Nairobi in September, the African Real Estate Summit in November in Cape Town and Agribusiness Uganda in Kampala in November.

Publishing
The Spintelligent Publishing division, with market leading titles that include Metering International & Smart Energy, ESI Africa, Mining Review Africa and Mining Elites, has also been growing from strength-to-strength over the last six months.

Says David: “we have had an increase in the frequency of our ESI Africa magazine, our staff complement has grown and we have begun significant work on refining our database and building on our publication digital platforms with a view to continue to grow and align these with the growing trends in digital media.”

Training Academy
The Spintelligent Training Academy is in its second year of operation. According to the Spintelligent MD David Ashdown: “we have already seen a 33% growth in delegate numbers from year one, running public and in-house training courses every month throughout multiple regions. Currently, our most popular topics include; Effective Financial Modelling, Financing Power Projects, Power Purchase Agreements as well as Infrastructure Finance – all relating to current industry challenges. An exciting portfolio development is the leadership and culture change courses that are in demand across the African continent as economies develop from emerging to established market status.”

Website: http://www.spintelligent.com
Twitter: https://twitter.com/spintelligent

Media contact:
Senior Communications Manager:  Annemarie Roodbol
Telephone:  +27 21 700 3558
Mobile:  +27 82 562 7844
Email:  This email address is being protected from spambots. You need JavaScript enabled to view it.

23, January 2015 –Dreadlock Removal Process Now Made Easy with the Take Down® Remover 

The Take Down® Removers is the #1 Best Braid, Weave, Extension and Dreadlock Remover. This is a dry hair detangler which works fast in softening the hair.

The cream prevents any type of breakage during the process of detangling. It offers wonderful results on hair that has not been combed or brushed for a long period. Hair that has become extremely dry and matted can now be softened with the help of this excellent cream. The gentle cream penetrates through the hair and softens each and every strand as and when it is being combed.

Imagine the amount of time and effort it would take to remove the knots and clumps out of that matted and tangled hair. Take Down® Remover is definitely a great relief from pain as well as a feasible solution that offers excellent results.

The cream should be used directly on the matted hair before shampooing. Shampooing the matted hair would lead to more stubborn knots and clumps. It would also create masses of tangled matted hair. All that the users need here is this Detangler Cream, a wide tooth comb, a rat tail comb and of course lots of patience.

Users have to massage and soak the hair with the cream without wetting the hair. The knots, balls or clumps can be picked using the rat tail comb. The strands of hair can be slowly pulled out using the pin tip of the comb. If the hair to too tangled, users may wish to use extra cream – the more the better. This would weaken the matted knots and clumps.

The hair can be shampooed once it is completely detangled. A wide tooth comb can be used to remove all the knots and mats now. The hair can be conditioned with an excellent conditioner at the end.

Even the worst dreadlocks, twists, hair extensions and dread extensions can be detangled easily with the help of this dreadlock remover. Hair restoration is now easy and simple with this excellent product. It is time to say no to painful processes and those time taking sessions to detangle the extremely impossible tangled hair.   

To know more about this dreadlock remover visit www.hairdetanglerschoolsa.com

Contact Details

Nomsa Beauty Ltd, Johannesburg. 
Tel:(+27) 0791275325
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

{pp}Efforts to facilitate the construction of mass housing by the Nigerian government has received a boost, with the unveiling of the Moladi building technology from South Africa, in Lagos, last week.

{pp}Braids, Hair Extensions and Dreadlocks have become the latest trend in hair styling and growing in popularity. Improper removal of these hair styles have increased hair loss and hair thinning, according to Take Down Products Africa Ltd.