‘World Sleep Day 2019: ‘Healthy Sleep, Healthy Aging,’ Vencasa, The World Leaders in Sleep, celebrates World Sleep Day this 15th March 2019. This annual event focuses on one of our most basic needs. Sleep is crucial not only to our basic survival but to our overall health and well-being.Lack of sleep can lead to numerous long and short-term health problems, this means that the earlier you find the best sleep solution for your life-stage, the better!

The ideal sleep solution is a vital investment in you and your family’s lives. This year, World Sleep Day focuses on healthy sleep and its impact on healthy aging. Dr. Erik St. Louis, Co-Director of the Mayo Centre for Sleep Medicine in Rochester, Minnesota, says, “For most adults, getting 7 to 8 hours of sleep tonight might be the most important thing we can do to improve our future physical and mental health. Recent research has shown the importance of adequate amounts of sleep for brain health, since during sleep, the brain washes away toxins that can potentially damage the aging brain that accumulates during the day while we’re awake.

Sleep also keeps the brain’s wiring and connections healthy and working at their best, especially when learning and remembering new things”.Good quality sleep contributes to aging well – physically and mentally. Getting good sleep during youth and middle age reduces the risk of obesity and hypertension and even prevents against age-related cognitive decline and Alzheimer’s Disease later in life. Regular sleep has even been attributed to fewer signs of aging in facial skin and better tissue tone. Beauty sleep is not a myth! Emerging evidence also suggests a connection between premature cell aging and poor sleep. Sleep is our time to regenerate and recharge and we need to make the best of this time.

World Sleep Day reminds us to make quality sleep a high priority. Can you afford not to invest in the very best sleep solutions and technology available? Arianna Huffington, author of The Sleep Revolution: Transforming Your Life, One Night at a Time confirms, “Sleep is central to every aspect of our mental and physical health, and this is true at every age, from birth onward.

The profound importance of sleep in having a healthy, happy and long life never wanes.”Vencasa knows that your body, mind and soul deserve quality sleep, and provide a range of exceptional sleep solutions to ensure it. Visit one of Vencasa and Tempur showrooms to experience their sleep “room” for only 10 minutes and they will be able to identify issues and advise you on the best sleep solution for you. Vencasa and Tempur Showrooms have created the perfect balance, where scientific research and product development complement their understanding of the sleep industry, while incorporating genuine care for each person’s individual sleep requirement.

Here are a few “good night, sleep-tight” tips and solutions from Vencasa; – Sleeping in an elevated position increases circulation and accelerates rejuvenation. – The TEMPUR® FLEX 2000 adjustable bed base is an ideal solution. Our bodies compress during the day, increasing with age due to the forces of gravity. – The Magniflex MagniStretch mattress helps stretch the spine to decompress and regulates body heat which increase serotonin. – The Velfont Bamboo Mattress Protector is made from knitted bamboo fabric to ensure maximum absorbency, softness and freshness. – Blocking out light and any other disturbances will help you sleep more soundly, allowing the brain to rest, uninterrupted.

The TEMPUR sleep mask gently molds to the shape of your face to seal out light and cushion the eye area while you sleep or rest. – Have a fixed bedtime and waking up time – Keep your daytime naps to 45 minutes or less – Avoid excessive alcohol and smoking at least four hours before bedtime – Avoid caffeine, some teas and cold drinks six hours before bedtime – Avoid heavy, spicy and sugary foods four hours before bedtime – Exercise regularly – Use a pressure-relieving quality mattress and pillow – Keep the room well ventilated and at a comfortable temperature – Block out all distracting noise and eliminate as much light as possible Medically informed, scientifically sound and aesthetically magnificent, Vencasa brings the ultimate sleep solutions to the market. Providing a variety of premium high quality products with a range of pricing. With a solution for every person on offer, it’s easy to see why Vencasa is the home of perfect sleep. Let Vencasa be your guide this World Sleep Day.

General Facts on World Sleep Day
World Sleep Day is an annual event to raise awareness of sleep disorders and the burden that they place on society, World Sleep Day 2019 will be held on Friday, 15 March 2019. Most sleep disorders are preventable or treatable, yet less than one-third of sufferers seek professional help. Sleep problems constitute a global epidemic that threatens health and quality of life for up to 45% of the world’s population.

Better understanding of sleep conditions and more research into the area will help reduce the burden of sleep disorders on society, Vencasa, TheWorld Leaders in Sleep, know that your body, mind and soul deserve quality sleep, and provide a range of exceptional sleep solutions to ensure it. Visit www.vencasa.co.za or call 0861 60 60 60 for more information or for your nearest stockist.

About Vencasa
World Leaders in Sleep, know that your body, mind and soul deserve quality sleep, and provide a range of exceptional sleep solutions to ensure it.Vencasa was born from the legendary and reputable long-standing Pharmaline umbrella. Medically informed, scientifically sound and aesthetically magnificent, Vencasa brings the ultimate sleep solution to the market. Providing premium, high quality products with a range of pricing.

Vencasa-Tempur showrooms have created the perfect balance, where scientific research and product development complement their understanding of the sleep industry, while incorporating genuine care for each person’s individual sleep requirements. Vencasa is proud to be the official and exclusive distributor of Tempur products, and world- famousbrands such as Magniflex, Velfont, Reed Family Linen and their own Vencasa Signature Collection.“We have seen a need in the market for mattresses that are both quality and affordable. There is currently a gap between expensive sleep solutions and cheap mattresses which have a short lifespan and are counterproductive to health.” explains Greg Smart, Pharmaline, CEO.

“Our drive is to fill this gap with premium products, that are priced realistically. Essentially, our value proposition is to provide the greatest sleep products at a practical price.” Vencasa brings the art of sleep to your ‘casa’, from the smallest to the most essential sensory detail. We invite you to ‘come home’ to Vencasa for the ultimate bedroom experience.

Visit www.vencasa.co.za or call 0861 60 60 60 for more information or for your nearest stockist.

 Yes – the MagniStretch Mattress from Magniflex, available at Vencasa, can – Your Spine’s Dream Come True

Imagine having a mattress that stretches your spine while you sleep! Now that dream is a reality with the new Magniflex MagniStretch Mattress, available exclusively ats Vencasa stores.

At night, while sleeping, your brain recharges with new strength and with the MagniStretch mattress, your back muscles get stretched too, thanks to the distension and extension action during sleep.

When you sleep on a MagniStretch, a sort of “massaging” action is unleashed. Thanks to its tilted layers, MagniStretch exploits the body’s weight to stretch out the spaces between your vertebrae. Available at Vencasa, the only home to Tempur and Magniflex.

MagniStretch mattresses are designed to favour the lengthening of the spine, reducing muscle contractions and relieving cervical pain caused by bad postural habits.

The layer with different tilted sections uses your body weight to move from the lumbar area to the cervical one, and from the lumbar area towards your feet, stretching your spine and increasing the space between the vertebrae.

MagniStretch uses a technological patent created in collaboration with the Department of Mechanical Engineering of the University of Zaragoza in Spain, through an articulated program of ergonomic tests, and it is certified by ACA, The American Chiropractic Association – the leading national association in the USA – for the beneficial effect of the mattress in lengthening and relaxing the spine.

MagniStretch is a firm favourite among athletes and more people are starting to realise the benefits of this mattress that helps to stretch and soothe the spine. This mattress has strikingly positive effects on the back. Its action is like a curative treatment that can help to improve the quality of life of millions of people all over the world.

Test and rest on a MagniStretch in a Vencasa store, priced from R 14 499.

Vencasa, The World Leaders in Sleep, know that your body, mind and soul deserve quality sleep, and provide a range of exceptional sleep solutions to ensure it.

Visit www.vencasa.co.za or call 0861 60 60 60 for more information or for your nearest stockist.

November 2018, De Waterkant, Cape Town, Vencasa, The World Leaders in Sleep, held the official and exclusive opening event, unveiling their brand-new store in the urban renewal Media Quarter in De Waterkant.

Vencasa, the only home of Tempur, Micro-Tech and Magniflex to name a few, opened their new flagship store in true style. Guests were welcomed into the awe-inspiring, spacious Scandi-style store with a glass of bubble and delectable afternoon snacks. The store was alive with the sound of people talking excitedly about the wide range of mattresses, pillows and accessories. The depth in the variety of choices, range of price-points and premium quality offering longevity, were most commented on. The value of investing in quality sleeping solutions, is indisputable.

Greg Smart, CEO of Pharmaline, greeted guests, thanked them for coming and spoke proudly about the new store and their journey to create a space for the world’s best sleep brands. Vencasa has partnered with global and local experts to bring a wide range to the South African market. The Showroom showcases mattresses, headboards, bases and frames, side tables, lamps, occasional furniture, ottomans, linen, pillows and luxurious bedroom accessories, with several price points to accommodate their wide clientele.

Vencasa is made for people looking for a high quality, yet affordable range of products, and the store reflects that. “We have seen a need in the market for mattresses that are both quality and affordable. There is currently a gap between expensive sleep solutions and cheap mattresses, the latter having a short lifespan and counterproductive to health.” explains Greg. “Our drive is to fill this gap with premium products, that are priced realistically, with mattresses starting from R 12 999 upwards. Essentially, our value proposition is to provide the greatest sleep products at a practical price. We source the best products worldwide, the best technology to cater to the diverse needs of sleep lovers and in doing so have learnt that building trust is key and as such, we strive to position ourselves as ‘The Sleep Experts’”.

Greg shared the most recent news of the extension of the range to include Micro-Tech from Tempur and Magni-Stretch mattresses. Plus, following the success of the first Vencasa Pillow Bar, in the country, in Sandton City, the second one has recently opened in Clearwater Shopping Centre. There are 29 different pillows on display, and Vencasa consultants available to advise on the best pillow for you. The lounge and scented pillows being the newest in the collection. A definite scent-sation!

A firm favourite includes the innovative product, SleepSpec, which promotes healthy sleep by blocking out the blue light, emitted by mobile screens, laptops and TVs. The artificial light from LED lights is believed to be responsible for wrecking our sleep. The high levels of blue light suppress melatonin production – the hormone needed for sleep. SleepSpec glasses are an easy solution.

A highlight was when Dr Dale Rale, shared her experience on the Power of Sleep. Dr Dale Rae is a Senior Researcher in the Health through Physical Activity Lifestyle and Sport Research Centre within the Faculty of Health Sciences at UCT. Her research focuses on Sleep physiology and Chronobiology (the study of the body’s circadian (24h) rhythms). She is particularly interested in how sleep is associated with health (obesity, non-communicable diseases) and performance. Dr Rae is also the Director of Sleep Science at the Sports Science Institute of South Africa (SSISA), which offers sleep assessment, coaching and education services to the public.

Says Dr Dale Rae, “With today’s frenetic 24/7 availability and mentality of fitting in as much as we can in a day – many of us sacrifice sleep to gain ‘extra time’, thinking that we will be able to do more; be better people who give more – or successfully climb the corporate ladder faster than others. The reality is that compromised sleep compromises our performance in the short term, and our health in the long term.”    Guests listened intently while lounging on the beds, sipping bubbly and eating delicious snacks, followed by testing the pillows and experiencing the Tempur Sleep Centre. Greg explained, “Vencasa means ‘come home’, and the new stores portray that superbly. We invite our guests to feel at home and take their time when choosing a mattress and sleep solution. Bring a book and relax in our stores.”   Vencasa, The World Leaders in Sleep, know that your body, mind and soul deserve quality sleep, and provide a range of exceptional sleep solutions to ensure it.

Visit www.vencasa.co.za or call 0861 60 60 60 for more information or for your nearest stockist.   About Vencasa, World Leaders in Sleep, know that your body, mind and soul deserve quality sleep, and provide a range of exceptional sleep solutions to ensure it.   Vencasa was born from the legendary and reputable long-standing Pharmaline umbrella. Medically informed, scientifically sound and aesthetically magnificent, Vencasa brings the ultimate sleep solution to the market. Providing premium, high quality products with a range of pricing.

Vencasa-Tempur showrooms have created the perfect balance, where scientific research and product development complement their understanding of the sleep industry, while incorporating genuine care for each person's individual sleep requirements. Vencasa is proud to be the official and exclusive distributor of Tempur products, and world-famous brands such as Magniflex, Velfont, Reed Family Linen and their own Vencasa Signature Collection.

“We have seen a need in the market for mattresses that are both quality and affordable. There is currently a gap between expensive sleep solutions and cheap mattresses which have a short lifespan and are counterproductive to health.” explains Greg Smart, Pharmaline, CEO. “Our drive is to fill this gap with premium products, that are priced realistically. Essentially, our value proposition is to provide the greatest sleep products at a practical price.”   Vencasa brings the art of sleep to your 'casa', from the smallest to the most essential sensory detail. We invite you to 'come home' to Vencasa for the ultimate bedroom experience.

Visit www.vencasa.co.za or call 0861 60 60 60 for more information or for your nearest stockist.

Vencasa, The World Leaders in Sleep, are the only home to Tempur and Magniflex in South Africa and want to help ensure you have great, quality sleep.Quality Sleep leads to a Happier LifeSleep is as essential to living as water and food, yet is taken for granted, and many of us, deprive ourselves of it. You may not be able to control the quality of the water and food you consume, however, you can control the quality of your sleep. Quality sleep promotes the regeneration of your body, physically, mentally and emotionally – on the other side insufficient or poor quality sleep can affect your metabolism, blood pressure, cardiovascular system, emotions, immune system and ability to concentrate during the day.

Studies show that we’re at our best with 7 to 9 hours sleep, each night.Below are some not-so-secret secrets, on how to improve your sleeping habits:1. Exercise and being active during the day, helps the body rest better at night2. Screens or blue light, from TVs and phones, is detrimental to a good night’s sleep andshould be turned off two hours before bed – unplug – use the time for ‘me-time’ insteadto relax and read or have a warm bath or shower3. A routine bed time is recommended4. Regular mealtimes encourage regular sleep patterns5. 18° C is the ideal temperature for a good night’s sleep6. Excessive heat is bad for sleep7. Avoid sugar, caffeine and alcohol before bed as they prevent sleep or disrupt thenatural sleep patterns8.

Lack of sleep increases appetite and promotes weight gain9. The less you sleep, the more likely you are to become ill10. People who sleep less grow older, faster11. Lack of sleep damages the brain12. Your bedroom should be a haven and sanctuary designed to promote peacefulness and sleep– isn’t reading right13. Remove stress from your bedroom by having a clutter-free space that is conducive tosleep14. Close your curtains or blinds as the darkness helps produce melatonin in the body15. The most influential factor in determining a rejuvenating sleep is your mattress – itmust support your body and relieve pressure16. Your pillow is another crucial element to quality sleep as it needs to assist inaligning your spine while sleeping – choose the right pillow for your sleep positionMake sleep a priority. Visit a Vencasa or Tempur showroom, they are The Sleep Experts, who will find the sleep solution for your needs www.vencasa.co.za

About Vencasa
The World Leaders in Sleep, know that your body, mind and soul deserve quality sleep, and provide a range of exceptional sleep solutions to ensure it.Vencasa was born from the legendary and reputable long-standing Pharmaline umbrella. Medically informed, scientifically sound and aesthetically magnificent, Vencasa brings the ultimate sleep solution to the market. Providing premium, high quality products with a range of pricing. Vencasa showrooms have created the perfect balance, where scientific research and product development complement their understanding of the sleep industry, while incorporating genuine care for each person’s individual sleep requirements.

Vencasa is proud to be the official and exclusive distributor of Tempur products, and world-famous brands such as Magniflex, Velfont, Reed Family Linen and their own Vencasa Signature Collection.“We have seen a need in the market for mattresses that are both quality and affordable. There is currently a gap between expensive sleep solutions and cheap mattresses which have a short lifespan and are counterproductive to health.” explains Greg Smart, Pharmaline, CEO. “Our drive is to fill this gap with premium products, that are priced realistically. Essentially, our value proposition is to provide the greatest sleep products at a practical price.”Vencasa brings the art of sleep to your ‘casa’, from the smallest to the most essential sensory detail.

We invite you to ‘come home’ to Vencasa for the ultimate bedroom experience.Visit www.vencasa.co.za or call 0861 60 60 60 for more information or for your nearest stockist.

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The Sleep Experts, Vencasa, Open New Store in Kramerville, Johannesburg and Brooklyn, Pretoria  June 2018, Vencasa, The Sleep Experts, held the official and exclusive opening events, unveiling their brand-new stores in Kramerville and Brooklyn, Gauteng. Vencasa, the home of Tempur, Magniflex and Sealy, has opened two new flagship stores in true style. Guests were welcomed into the awe-inspiring, spacious Scandi-style stores where the scent of fresh, hot coffee filled the air.

The stores were alive with the sound of people talking excitedly about the wide range of mattresses, pillows and accessories.   Greg Smart, CEO of Pharmaline, greeted guests and spoke proudly about the new store and their journey to create a space for the world’s best sleep brands. Vencasa has partnered with global and local experts to bring a wide range to the South African market. The Showroom showcases mattresses, headboards, bases and frames, side tables, lamps, occasional furniture, ottomans, linen, pillows and luxurious bedroom accessories, with several price points to accommodate their wide clientele. Vencasa is made for people looking for a high quality, yet affordable range of products, and the store reflects that. “We have seen a need in the market for mattresses that are both quality and affordable.

There is currently a gap between expensive sleep solutions and cheap mattresses, the latter having a short lifespan and counterproductive to health.” explains Greg. “Our drive is to fill this gap with premium products, that are priced realistically, with mattresses starting from R 12 499 upwards. Essentially, our value proposition is to provide the greatest sleep products at a practical price. We source the best products worldwide, the best technology to cater to the diverse needs of sleep lovers and in doing so have learnt that building trust is key and as such, we strive to position ourselves as ‘The Sleep Experts’”.

Vencasa intends to partner with Interiors and encourage them to use the spaces to hold meetings, collaborate and build their businesses. Their input is crucial in sharing customers’ needs and to align this with global trends and innovations.   Greg shared the success of the first Vencasa Pillow Bar, in the country, based in Sandton City, with 29 pillows on display, and Vencasa Consultants available to advise on the best pillow for you. The Malouf scented pillow is the latest in the collection, and guests were curious to smell and lie on them. A definite scent-sation!   The innovative product, SleepSpec was demonstrated, which is a unique need created by our modern-day living – and it promotes healthy sleep, which is disrupted by the continuous use of screens.

The artificial light from LED lights, televisions, cell phones, tablets and e-readers is believed to be responsible for wrecking our sleep. They all emit high levels of blue light which suppress melatonin production – the hormone needed for sleep. SleepSpec are an easy solution to deal with the problem of blue light in our environment. The scientifically engineered orange lenses eliminate blue light from one’s environment allowing the body to produce melatonin and prepare for a good night’s sleep. Who would have thought that wearing ‘sunglasses at night’ would actually help you get to sleep and stay asleep?

Dr Robert Daniel, a Specialist Ophthalmologist with training in Human Physiology and Neuroscience is available to discuss the research and science behind why blue light and specifically using electronics at night is affecting sleep quality. He can also explain how using SleepSpec can help improve one’s sleep, general health, sports and physical performance as well as how SleepSpec can be used to manage jetlag. (Please let me know if you'd like more info and I will put you in touch with them directly).   Guests listened intently while lounging on the beds, sipping bubbly and eating delicious snacks, followed by testing the pillows and experiencing the Tempur Sleep Centre. Greg explained, “Vencasa, in Spanish, means ‘come home’, and the new stores portray that superbly. We invite our guests to feel at home and take their time when choosing a mattress and sleep solution. Bring a book and relax in our stores.”

Vencasa, The Sleep Experts, know that your body, mind and soul deserve quality sleep, and provide a range of exceptional sleep solutions to ensure it.

Visit www.vencasa.co.za or call 0861 60 60 60 for more information or for your nearest stockist.

About Vencasa
The Sleep Experts, know that your body, mind and soul deserve quality sleep, and provide a range of exceptional sleep solutions to ensure it.   Vencasa was born from the legendary and reputable long-standing Pharmaline umbrella. Medically informed, scientifically sound and aesthetically magnificent, Vencasa brings the ultimate sleep solution to the market. Providing premium, high quality products with a range of pricing. Vencasa showrooms have created the perfect balance, where scientific research and product development complement their understanding of the sleep industry, while incorporating genuine care for each person's individual sleep requirements. Vencasa is proud to be the official and exclusive distributor of Tempur products, and world-famous brands such as Magniflex, Reed Family Linen and their own Vencasa Signature Collection.

“We have seen a need in the market for mattresses that are both quality and affordable. There is currently a gap between expensive sleep solutions and cheap mattresses which have a short lifespan and are counterproductive to health.” explains Greg Smart, Pharmaline, CEO. “Our drive is to fill this gap with premium products, that are priced realistically. Essentially, our value proposition is to provide the greatest sleep products at a practical price.”   Vencasa brings the art of sleep to your 'casa', from the smallest to the most essential sensory detail. We invite you to 'come home' to Vencasa for the ultimate bedroom experience.

Visit www.vencasa.co.za or call 0861 60 60 60 for more information or for your nearest stockist.

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In 2017, the Pharmaline brand that had been serving the comfort and wellness needs of the refined South African sleeper since 1985, was given a facelift and a reinvigorated sense of purpose with its rebranding as Vencasa.

With over three decades of experience, sourcing premium quality products from the world’s most renowned bed and bedding brands and bringing them to the local market, they have now included the Italian brand of mattresses, Magniflex into the mix.