Real Time Heroes to Breast Cancer Survivors

Published: 05 October 2021

The tireless work of South African non-profit organisation Reach for Recovery (R4R) is funded each year by the Power of Pink campaign, a South African Mushroom Farmers’ Association’s (SAMFA) initiative. R1 from every pink punnet of fresh mushrooms sold nationally at Pick n Pay stores during October is donated to R4R’s Ditto Project.  The sole objective of this very special project is to provide free silicone prostheses to breast cancer survivors who cannot afford reconstruction after the life altering and heartbreaking reality of a mastectomy.

Launched in 2011, the Power of Pink campaign has resulted in just under 8000 silicone prostheses provided to financially strapped breast cancer survivors at a cost of more than R5,5 million. “To our astonishment,” exclaims Stephné Jacobs, Reach for Recovery’s National Chairperson, “2020 saw the highest amount raised since the campaign’s inception.  Big hearted South Africans contributed just under R700 000.00 despite their own financial hardships brought on by a year of lockdowns and job cuts. We and the Ditto Project recipients have been truly humbled by this generosity.”

“We couldn’t be prouder of our association with Reach for Recovery’s Ditto Project,” adds SAMFA Chairperson, Ross Richardson. “The dedication of every R4R volunteer – a breast cancer survivor herself – and the immense kindness of all South Africans who support the campaign is such restorative testimony to the goodness that lives in people.”

“Courage is grace under pressure,” said Ernest Hemingway in a 1929 interview with poet Dorothy Parker for The New Yorker magazine. He, of course, was right. Over these difficult Covid-19 years, it’s a mantra that has fuelled and furthered R4R’s most delicate of work, performed out of the public eye. “Lockdown regulations and the vulnerable health of breast cancer survivors in need brought about new challenges for R4R and our Ditto Project,” explains Stephné. “But being survivors ourselves, we realised very quickly that we could and must continue with our services in other ways! As we have done for 53 years, we continued our work with the assistance of advanced technology.

Our organisation’s Peer Support Services passionately offered ongoing much needed support via telephone, WhatsApp, and video conferencing. I am proud to be able to say that we were able to comfort women who not only went through mastectomies but who would also have had to live through the dreadful experience in complete isolation if we were not at the other end for them!”

Whilst fresh mushrooms and breast cancer have a strong humanitarian connection in South Africa, there is another scientific link between fresh mushrooms and the fight against breast cancer. In 2010, the Beckman Institute at the City of Hope Cancer Centre in California found that eating just 10g of mushrooms a day more than halved people’s risk of developing breast cancer.

That’s means eating just one fresh mushroom a day, a staggeringly easy step in self-care to avoid the ravages of such a terrible disease.  So, in 2021 let’s once again take courage together, for each of our own health and the restoration of breast cancer survivors. Let’s once again purchase fresh mushrooms in pink punnets at Pick n Pay stores from September 20 this year in an extended Power of Pink campaigns that will run until the end of October.

For more information, please contact Gina McLoughlin on This email address is being protected from spambots. You need JavaScript enabled to view it. or 0824137538.

Alternatively go to SAMFA’s website: www.mushroominfo.co.za

Packing lunch is empowering for kids!

Published: 28 August 2018

Wouldn’t it be easier for you if your children packed their own school lunches? Perhaps it’s time to get them involved in planning, prepping and making them. Invite them to join you in the kitchen and bond while you teach them to create their own school meals and hopefully educate them to make healthy eating choices too.

You might even discover along the way that your kids enjoy the responsibility of being in charge of their food. Allowing kids to pack their own lunchboxes is empowering as they can choose a significant part of their diet, which goes a long way towards a healthy relationship with food and being in the kitchen.

Plus, you could keep a notepad handy, for them to write down their ‘shopping list’ suggestions. As always, GLAD is here to help you and your family. With the GLAD Zip Seal resealable sandwich bags, this is a cinch!

Remember their Zip Seal® clever seal lets you know it’s sealed properly with their YELLOW AND BLUE MAKES GREEN technology.

Tips to help kids pack their own lunches:Keep the pantry stocked with healthy staples such as nuts and dried fruitCreate a “snack station” with pre-bagged snacks, in GLAD Zip Seal Snack Bags, for the whole family to grab fromKeep school meals in mind when you make dinner, because leftovers can be yummy the next day and help save food – GLAD loves leftovers!

Before the next school week starts, spend some time as a family planning and preparing the lunch menu for the upcoming week All it takes is a touch of creativity and pre-planning, and the kids will love their new-found independence – it’s like shopping in mom’s kitchen!

All GLAD products are made for your convenience with the purpose of keeping your food fresh for longer. GLAD – Saving good food. From going bad.

Please visit www.glad.co.za for more information and follow ‘GLAD SOUTH AFRICA’ on Facebook; Available in the GLAD aisle of most supermarkets

Website : glad.co.za Facebook : facebook.com/gladsouthafrica Glad WebsiteGlad