Trade Conferences International welcomes this year’s sponsors of the Anti-Money Laundering & Financial Crime Southern Africa Conference.

Sponsors include LexisNexis Risk Solutions (Gold), FICO/Bateleur (Bronze), Navigate Compliance (session sponsor) and LexisNexis South Africa (exhibitor). Both FICO/Bateleur Software LexisNexis Risk Solutions are retuning for the fifth time as medal sponsors.

LexisNexis Risk Solutions is this years’ gold sponsor. The company provides data and technology solutions for a wide range of industries including insurance, financial services, healthcare and government.

FICO is a leading global provider of integrated IT solutions for governance, risk & compliance (GRC). Based on the Siron® product family, FICO develops and implements standardized and individual solutions against financial and white-collar crime and for risk management and monitoring, analysis, and reporting.

Bateleur Software, who is a bronze sponsor, is a leader in the South African high-end software technology arena and as a Fico certified sales and implementation partner, Bateleur Software successfully implemented and support the Siron solution at various banks, insurance companies, asset manager and a government organisation in Southern Africa.

Navigate is a South African based regulatory advisory and training firm with representative offices across Southern Africa. The company are the official training partner for the International Compliance Association which is the leading professional body for compliance specialists globally.

For over 85 years LexisNexis® South Africa has been at the forefront of legal content and technology. Today, the company provides the most trusted and credible legal and regulatory content and intelligent, digital platforms.

Ryno van Ellewee, MD at TCI, said the participation of sponsors at this conference underlines the importance of the event for AML and financial crime professionals. “Sponsoring allow sponsors to meet nearly 200 attendees at the event, which will be held on 1 & 2 September 2021 at the Indaba Hotel in Fourways. It is both physical and on-line. 

“Sponsorship provides participating companies a platform to be able to increase brand awareness, attain sales leads and get exposure amongst the targeted audience.“ It also allows several networking opportunities with high profile delegates and speakers”, said Ryno.

Keeping abreast of technology changes affecting the banking landscape is tough. From AI and machine learning to mobile, fintechs, digital, data, cloud and many more, new developments are happening all the time.One option in making things a little bit easier to understand is to attend TCI’s upcoming BankTech Southern Africa 2020 Conference.

The BankTech 2020 conference is the only event in SA which will address the pitfalls of legacy systems and empower attendees with the right set of insights to negotiate dealing with and improving legacy systems without impacting on operations.

This event is taking place on 26 & 27 February 2020 at the Indaba Hotel, Fourways, Johannesburg will feature close to 30 top speakers, eight sessions and a panel discussion. Attending this event will provide the ideal platform to attendees to get the latest news regarding technology developments – both locally and international.

Here are a few topics to be addresses at this event:

• Digital implementation within finance
• Why technology adoption is mandatory
• Disruption of fintechs in the financial industry
• Using behavioural economics to increase the uptake of digital banking platforms
• Fostering business growth through open banking
• How artificial intelligence will benefit financial services
• Exploiting traditional information technology frameworks in governing new technologies
• Addressing regulatory challenges through technology
• Automating fraud detection and prevention
• Embracing cloud in emerging financial services
• Deployment of traditional payment solutions in the cloud
• Big data, analytics and technology
• Data governance implications of moving to the cloud

With more than 100 banking conferences held, Trade Conferences International has for the past 10 years become the leading banking conference organiser in South Africa. With signature events such as Mobile Banking, Payments Southern Africa, Transaction Banking, AML & Financial Crime and Big Data and Analytics in Banking, TCI became a trusted conference organiser for the financial industry.

Normal registration fee: R9 500 + VAT = R10 925 p.p 

10% group registrations (3 or more): R8 550 + VAT = R9 832.50

15% group registration (5 or more): R8 075 + VAT = R9 286.25

To register as a delegate e-mail Project Manager Bandile Ngobese on This email address is being protected from spambots. You need JavaScript enabled to view it. or This email address is being protected from spambots. You need JavaScript enabled to view it. .
Sponsorship and exhibition opportunities e-mail: Ryno van Ellewee on This email address is being protected from spambots. You need JavaScript enabled to view it. / This email address is being protected from spambots. You need JavaScript enabled to view it. or call 011 803-1553/0009.

[Johannesburg, Gauteng, 24/01/2019] - PrepaidWealth.com, a recently launched South African FinTech Startup for accumulating cash or providing discounts when data and airtime is purchased from the platform, is launching a programme that will enable schools to raise money passively from teachers and parents when they buy their personal data and airtime. 

Schools will create their own group accounts separately on the PrepaidWealth.com platform. Teachers and parents will then join the group on their own or ask the school to include them. Every time the parents and teachers buy data and airtime from the platform, 80% of the margins or discounts that retailers get from data and airtime will be donated to the schools for fundraising purposes. The platform accumulates 80% of the discounts collectively from all the teachers and parents within a school group. The accumulated discounts can be withdrawn in cash once the accumulated amount is at least R200. 

The discounts provided to retailers vary from 1.5% to 9.5% and therefore one can assume an average discount rate of 5%.  

A school that can get 350 teachers and parents to join the school group on PrepaidWealth.com as members can raise R25,500 per year, assuming that they spend an average of R150 on data and airtime per month each. 

The data and airtime provided on PrepaidWealth.com is from all mobile service providers; namely, Vodacom, MTN, CellC, Telkom, Virgin Mobile. The platform also provides prepaid electricity services as well as services from Mozambique Vodacom and Econet Mobile. “The schools programme will unlock a passive way of raising funds for curriculum and extra curriculum activities for schools. At some schools, it might replace or complement the currently used fundraising methods” – Gabriel Nkuna, co-founder of PrepaidWealth.com 

RubiBlue, intelligent business solutions provider, has developed and launched DataSight, a crowdsourcing data platform targeting consumers in LSMs 4-7.

DataSight is an easy to download application that rewards customers for providing insights into their brand preferences, lifestyle and education choices. The data, collated and secured in line with GDPR and POPIA compliance requirements, provides enterprises with relevant and rich insights into consumer behaviour and preferences.

“DataSight asks registered users to complete a series of surveys that are tailored to suit specific market requirements or interests,” says Chris Ogden, CEO, RubiBlue. “As they complete the surveys, they are rewarded with vouchers for airtime, food or entertainment – they can choose the reward they prefer. We ask around 10 questions per day that deliver substantial data insights around the behaviours, expenditure patterns and brand preferences across these LSM markets.”

The application is designed to not only develop surveys aligned with specific organisation or market research requirements, but to provide accessible analyses of the data. The information is kept anonymous but delivers the business with rich insight into spending patterns, airtime preferences, washing powder choices, travel times and so much more.

“We developed the application to be as accessible as possible, for both the business and the consumer,” says Ogden. “Corporates can run their own surveys with our white label offering or they can add questions into existing surveys. There is also the opportunity to send advertising to participants that is not only targeted but relevant thanks to the information provided by the application.” DataSight is currently building an impressive user base and is already heading towards more than 4000 surveys completed since its launch at the start of October 2018. Registration is simple – users download the DataSight app for Android devices, register their details, answer questions and receive instant rewards.

The more a user responds and recommends other users, the higher their rewards. Personal information is never shared with a third party and all aspects of data sharing and user awareness are in line with GDPR and POPIA requirements.  Since launch, DataSight has partnered with Spur, Vodacom, Cell C, KFC, MTN, Telkom Mobile, Pick n Pay and Takelot to provide a variety of rewards to the user base.

To find out more about DataSight and the value it can deliver to your organisation visit www.rubiblue.com, call +27 (0) 861 48 48 99, or email This email address is being protected from spambots. You need JavaScript enabled to view it..

Condriac’s data-focused approach to PR is changing the game 

As a progressive, future-thinking PR and Digital Marketing agency, Condriac’s approach to all work starts and ends with data. 

Data affords Condriac an unprecedented capacity to remain dynamic, agile and responsive to subtle changes in the way in which audiences respond to key messaging, creative concepts and value offerings. 

Traditionally, public relations has relied on time-tested methods of tailoring the development and execution of campaigns. These methods rely largely on data collection post-campaign launch, meaning insights and calibrations are only available once campaigns are already running for some time. While this outdated approach does have its merits as a process of learning about target audiences, Condriac has found that using carefully collected, statistically relevant data to guide PR campaign development from day one is a much more effective strategy. 

An argument may be made against this approach, in that it is perhaps too limiting or constraining on the potential scope and freedom afforded to creative and strategic processes. However, after years of using this data-centric approach for delivering profitable public relations campaigns, Condriac would argue that it is these very constraints that are largely responsible for their success. Knowing the specific interests, sensitivities and limitations of target audiences controls the focus, and as a result allows Condriac freedom to execute quickly, efficiently and most importantly, with confidence. 

Databases have been used to help identify potential areas of friction in demographics, audiences and focus groups for clients in a myriad of industries. Findings from digital-only campaigns are combined with empirical “in-the-field” data to attentively curate service offerings to current and future clients. This process enables a more personal, “in-house” approach to the relationships manage both with and for customers. 

In addition to the priceless value data provides us in the research, planning, execution and management of campaigns, another crucial area data aids us in is reporting. By basing reports on real, accurate data collected throughout a campaign’s lifecycle, our capacity to unearth insights for customers is magnified ten-fold. It is not unusual to discover information about client’s own customer that affects the very way their business is conducted going forward. This data enables clients to make the changes and improvements necessary for growth in their businesses, all while cutting costs and improving their focus on delivering valuable products and services to their own customers. 

In conclusion, in order to create dynamic, relevant, engaging, successful PR campaigns, simply follow the data. 

About Gary Meyer, Condriac’s Managing Partner

Gary is the founder and managing partner of Condriac. Gary boasts over 10 years’ experience in the industry and has worked on brands both locally and across Africa. He has a record of success in integrated digital marketing, social media and product launches for B2C consumer companies including Guinness, Hollard, Virgin Atlantic, Apple, Nintendo, TomTom, Microsoft and Dimension Data. Gary has created innovative online campaigns which have directly impacted brand awareness and reflected positive ROI. He offers unique expertise in the South African and African market through innovative strategies to resonate with consumers.

With 2014 being the year of Big Data it is essential to stay up to date with all the developments, challenges and laws of big data as well as how to analyse and manage big data. Attending the Big Data Analytics & Management Conference on 30 September is the best way to gain knowledge on all of this. The conference will be held at Emperors Palace, Kempton Park, Johannesburg.  

Data experts to address the conference:         

Gary Allemann - Master Data Management
Steven Burnstone - Eighty20 Consulting
Salome Coetsee - Ernst & Young Advisory Services
Stuart Cheverton - Hitachi Data Systems
Werner Coetzee - Hitachi Data Systems
Willem Conradie - PBT Group
Ashleigh Van Kerckhoven - KPMG
Dave Ives - Karabina Solutions  

Gert Botes, Conference Organiser at Alpha Omega Events said: “Professionals dealing with data analytics, business intelligence, customer insights, risk management, fraud & security, data management, marketing, customer relations, strategy development & implementation, operations, product innovation & management, risk & compliance, data engineering and ICT services will benefit greatly from attending this conference.”  

Experts will present on 10 big data myths busted – practical suggestions for starting big data analytics, data analytics: building a competitive culture, explosion of data and how to cope, data protection & POPI, using big data for fraud detection and prevention, cloud computing – an effective big data enabler, social media and big data and more…  

Delegates registration are open and seats are limited so book your asap to avoid disappointment.

Registration form can be downloaded on www.aoevents.co.za and emailed to This email address is being protected from spambots. You need JavaScript enabled to view it..
Registration fee is R2199.00 per delegate and includes full access to conference and free parking, conference material, speaker presentations, coffee/tea and refreshment, 3 course buffet lunch as well as free shuttle from and to OR Tambo.

Group bookings of 3 or more will receive 15% discount on registration fee.

Big data has opened marketers’ eyes to large volumes of intelligence that can help them improve their campaigns and eventually gain an edge against the competition. One of the branches of intelligence that is currently growing in popularity is social intelligence.

With marketers mining through social media to learn about the thoughts and behaviours of their target audiences, they are expected to overcome the limitations of traditional intelligence gathering. As a result, they no longer have to depend on public and proprietary resources or depend on time-exhausting tests and costly analytic methods.

By accessing the data collected via social platforms, more accurate decisions can be made. This is possible since marketers can create more advanced models that help them understand their customers and predict their future actions via past transactional performance, real-time online and social sentiment, and the current market conditions. For instance, marketers using advanced social intelligence can tap into the interests, hobbies and media consumption of consumers, identifying the best marketing channels and customising messages that have a large impact on them.

Social intelligence can also help businesses tap into trends in real-time and capitalise on them right away. A good example of this is Charlie Sheen’s #winning hashtag, which created a major trend that touched all industries. As the trend grew popular, McDonald’s suggested a new menu item called McWinning. While the item was suggested as a joke, McDonald was able to generate more than 15 000 retweets including one by Sheen himself and generate public relations worth over USD20 million in impressions. This comes to prove how important social intelligence can be when used wisely.

McDonald’s tweet also highlights how monitoring social media activity has become the norm. Also known as social listening, this process assists marketers in identifying opportunities and determining a path for their future endeavors. According to Julian Ardagh, CEO of Effective Intelligence, professional listening tools can enhance the effectiveness of marketer-consumer social engagement and ultimately ensure results.

He comments: “Marketers who aspire to gain the most from social intelligence need to embrace social listening processes in order to uncover content ideas, connect with potential buyers online and offline, and discover true brand advocates. Content ideas help embellish marketers’ messages, while the second and third ensure that these messages find their audience and go beyond them to others who may share the same need.”

Currently, social media data is collected to ensure that customers’ negative message are neutralised through smart responses and to come up with insights that help improve overall service problem areas. However, the future of social intelligence will not be limited to these as marketers plan to utilise its findings to form automated campaigns that satisfy the queries and needs of different consumers within their target market. The question you should ask yourself is: “How do you align your strategy to be part of social intelligence when it dominates the world of marketing?”

{pp}The South African consumer continues to seek out short-term personal loans to try and keep their heads above water, but there are signs that interest rate cuts are starting to take effect.