Johannesburg, South Africa, Release: 30 September 2019. For Immediate Release.

Curated Fashion (Pty) Ltd has launched a new e-commerce website (http://www.curatedfashion.co.za) centered specifically on thrifting! 

"This business venture has been one that I have been working on for over a year, so to launch it now feels absolutely amazing!" - Founder, Lolo Ntshiqa

Thrifting has become a term used when individuals shop for previously owned clothing, books or furniture. It has been an activity made popular by hipsters and those who love vintage wear. However nowadays, it is becoming less of a taboo to buy and wear secondhand clothing. This trend has been supported by online retailers such as Grailed, Poshmark, and Depop; as well as celebrities like Olivia Wilde whose secondhand clothing line seeks to reduce fashion waste.

Founder of Curated Fashion, Lolo Ntshiqa believes thrifting in South Africa is not a fad, but a dynamic industry that has potential to flourish among young people. She adds, "Wearing secondhand clothing used to be a dirty and undesirable choice when I was growing up, however I see that society is becoming more liberal and open-minded concerning fashion and style, as well as what one considers socially acceptable. As a generation, I believe we are becoming less superficial about what we wear, and we would rather choose clothing that expresses the truth of who we are".

The e-commerce website (http://www.curatedfashion.co.za) is built as a marketplace, allowing the interaction between buyers and sellers. Anybody can open a free shop on the platform and sell clothing straight from their closets. The option for young people to sell their clothes in exchange for money, will allow them the opportunity to reset their wardrobes without having to overspend. Operated by a young South African woman, Curated Fashion seeks to disrupt the consumption of fashion in the country, and make various fashion trends more accessible and affordable for every and any young fashion lover, "Price or geographical location should not be a barrier for young people to dress and wear whatever they like. It feels even better when I am dressed by my own peers [laughs]".

You’ve got ideas. You’ve got talent. And as a young creative, you just need the world to see your amazing creativity, artwork and execution, right? 

Now here’s your opportunity: Submit your most impressive creation for the official Loeries T-Shirt, in partnership with Barron, and you and a partner could be VIPs at Loeries Creative Week in August. 

To enter the competition 

1. Give us your design of what you think the ideal Loeries T-shirt should be. No limits… 

2. Go to loeries.com and download the T-shirt template. Post your creative design to Facebook or Instagram using the hashtag: #LoeriesBarronDesign. Share your designs with the world and get your people liking and loving your posts. The 20 most liked designs will be shortlisted and the Loeries committee will select the winning design. The winning design will be used for the Official Loeries T-shirt at Creative Week.

The winner receives two VIP tickets to Loeries Creative Week, 19 to 25 August, 2019, in Durban (Travel and accommodation excluded). 

Barron has been creating unique corporate and promotional products for over 25 years and is also the proud sponsor of the Media Innovation Category at the Loeries this year. It is a category focused specifically on new methods and approaches to advertising, on any media platform.  

Loeries CEO Andrew Human explains that “the Loeries Africa Middle East celebrates creativity and brilliance in the advertising and marketing space. It rewards brand communications that make us feel something, question the status quo and rethink our way of doing things. We’re delighted that Barron is sponsoring this competition, and we fully expect some unique and interesting design entries.”  Loeries Creative Week takes place in Durban from 22 to 25 August. Go to loeries.com for more information and to book your tickets

HOW IT WORKS:1. bring items of clothing & jewelry you no longer use/need/want2. place them on our rails - and swop out!3. the number of items you bring in = what you can shop for (eg. 3 items in, 3 items out...)4. any remaining goodies will be given to charity* WHO? Men, Women & Kids - the more variation you bring the better

* VENUE: Life Retreat Studio, Lourensford Estate***

PLUS JOIN OUR BEAUTIFUL LOURENSFORD MARKET FOR GREAT MUSIC, FOOD & TREATS***NOTES: as part of Lourensford Estate & Life Retreat's amazing work toward minimizing waste (and boosting creativity for families to get more from less) - we are all learning together - upcycle, recycle, reuse and re invent!! 

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Be part of owning a first black national super-market in South Africa, Food has become more expensive in the past five years particularly for a average worker, someone who earn less, a new black owned super-market is bringing a huge change for South Africans, mostly black farmers and black manufactures they will be given an opportunity to supply this super-market with their products, In the first year of operation the super-market aims to have nine stores and hiring close to 700 employees, every employee will have a benefit of medical aid, day offs, sick and study leaves.

Each and every place where our stores will be located, we will buy the property instead of renting a space.The aim of this black super-market is to cut down prices as much as we can, so that our people can have access to cheaper food and supplies.

The whole Super-Market business makes R520-R550 Billion a year in revenue in South Africa. Everyone who wants to be part of this life changing initiative can contact us,The company shares will be traded public aiming at raising R100 million.

Facebook First National Black Owned Supermarket

Please share.Cheapest Prices for our people.

Z-Fit is a stylish and unique, quality active wear range blending comfort and functionality with clever design and flattering, beautiful items that will inspire you to live an active life….and not break your budget.  

An active lifestyle should not be restricted to gym only. Z-fit believes that active wear should be a flexible and beautiful extension of an active life. When you are fit, look good, and feel good in your clothes, the chance is good that you will be more motivated to maintain an active lifestyle.  

Elzette Swart, the founder of Z-fit, an active lady herself, with several years’ experience in the clothing industry, handpicked her garments utilising only the best items that are comfortable, figure-flattering and maintains form.   Clothes are made from imported material, designed with ultimate comfort and functionality in mind, like figure-flattering leggings with higher front panels to prevent it from falling down, and a shirt with a slight cuff for those that are sensitive about their upper arms. 

Z-Fit’s range offers variety, consisting of a selection of four different lengths of tights, a variety of tops (racer backs and t-shirts) in five different colours, crop tops, yoga pants, and long sleeve tops, as well as accessories like caps and a stretchable arm pocket.  

When you are fit, look good, and feel good in your clothes, chances are good that you will be more motivated to maintain an active lifestyle the Z-Fit way.  

Z-fit will be available online, as well as in selected retail outlets.  

CONTACT: Elzette Swart                                                                        
CELL NUMBER: 083 733 2817
WEBSITE: www.zfit.co.za
E-MAIL: This email address is being protected from spambots. You need JavaScript enabled to view it.
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FACEBOOK: Z-Fit