IN 2016, ADSOFTWARE REINFORCED THEIR GLOBAL FOOTPRINT, BECOMING ONE OF THE LEADING ACTORS IN AIRCRAFT MAINTENANCE. 

In one year, 12 new airline companies decided to rely on ADSoftware’s ERP for the maintenance of their fleet, supported by commercial partnerships in Europe, Asia and Africa. “By choosing our solution, our clients confirm their commitment to their aircraft maintenance information system, to better meet the challenges of efficiency, quality and price.”, added Frédéric Ulrich when asked to comment on their financial results in 2016. In Central Africa in particular, ADSoftware has cemented its position as one the leaders for MRO services with the signing of several strategic customers such as:  

Serve Air Congo  

Serve Air is one of Dem. Rep. of Congo’s leading private sector cargo airlines in its formative stages based in Kinshasa (DRC). This organisation takes advantage of a specific gap in the short-haul domestic freight transportation market to ensure their growth. Incorporated in January 1993, Serve Air Group has been providing Domestic and International cargo service throughout DR Congo. In 2009, Serve Air introduced several B727-200 Super 27 Freighter aircrafts to their fleet, to serve the African cargo market with DRC. Currently four 737-300’s are being added to the fleet. Their mid-term objective is to replace the ageing 727’s over a 2-year period with the 737 aircraft. 3 Airbus 737’s have already been added to the fleet while the 727’s are still active. Serve Air is led by a highly experienced and motivated management team, driven by under-serviced markets and based on a solid business plan.  

Congo Airways  

Congo Airways was born from the government’s decision to promote the security and democratization of air transport in DR Congo. Inaugurated in 2014, their first commercial flight operated in October 2015. Congo Airways currently operates flights over 7 destinations nationwide. The state-owned company aims at positioning themselves as the leading airline in DR Congo, with the support of international 3rd party service providers, such as ADSoftware for the maintenance of their aircrafts.  Their fleet consists of 4 Airbus A320-216’s and 2 Bombardier turboprop aircrafts. New aircraft acquisitions are expected with the launch of international flights in the near future.  

Regourd Aviation  

Regourd Aviation is a French company founded in 1976, specializing in business aircraft trading, technical and financial expertise of aircraft and aeronautical management. With more than 35 years of experience, the group coordinates the daily upkeep and maintenance of its aeroplanes either with its own technicians (subsidiary AERO 4M and AIRMAIN) or by subcontracting specialized companies, such as ADSoftware in order to comply with European aeronautical standards and to respect construction guidelines. In addition to a network of regular airlines, the business activity of Regourd Aviation and its partners covers flights for governmental or para-governmental organizations and for oil and mining companies. The company also operates ad hoc charter flights, through their diverse fleet of Embraer ERJ135, ATR 42 and 72, Falcon 900EX, Beech 1900 and Dornier 228 aircrafts.  

About ADSoftware  

ADSoftware is a seventeen-year-old IT company based in France, with offices in Thailand, Brazil and South Africa. Specialising in solutions dedicated to the aviation industry, ADSoftware counts 56 clients worldwide. The strength of ADSoftware is the accessibility of its products which are Microsoft Windows® ready, web-enabled, and multilingual. The company provides 24/7 online technical support.  

The company has developed AIRPACK a modular ERP (Enterprise Resource Planning) suite that includes six modules organised around a single database. Each module has its own specificities. AirTime is a dedicated tool for Fleet management & CAMO activities (Continuing Airworthiness Management Organisations), AirStock assists with inventory control & logistics, AirDoc is the documentation management module, AirUser handles security management, AirStat allows reliability and statistical reporting and AirWork, time-tracking software.  

ADSoftware has also developed DailyPack a package of two integrated modules, DailyReport and DailyQual, used by military, police and flight rescue operations. It is a solution dedicated to recording and managing all kinds of missions, and to follow-up on skills and qualifications of pilots and aircraft mechanics. The MRO software company recently introduced 4 new innovative mobile multiplatform apps to its flagship AIRPACK suite.  

In January 2015, ADSoftware was nominated as a Finalist in the Air Transport News 2015 Awards as IT Company of the year. In February 2015, ADSoftware was selected for the second time as a finalist in the European IT & Software Excellence Awards 2015. The company was shortlisted in the SME Solution of the Year category.  

Visit http://www.adsoftware.fr/ for more information.
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Hi-Fly Marketing, the South African based aviation services firm has strengthened its corporate team with the appointment of Christobal Henner as General Manager responsible for strategic business development and key account management.  

This appointment is in response to Hi-Fly Marketing’s growing presence in Africa. Operating since 2008, Hi-Fly Marketing has been gradually increasing its footprint on the continent, offering a variety of customised products and services to airlines, aircraft and helicopter operators, CAMO, MRO and AMO organisations requiring specialist engineering and technical expertise. Hi-Fly Marketing has enjoyed strong growth during the past 8 years thanks to the business opportunities it brings to its partners in this region. To date, the company has supported over 70 customers from English, French and Portuguese speaking countries in Sub-Saharan Africa. In order to accommodate the growth, the company needed to reinforce its customer relationship and business development strategy.

Based at the company’s offices in Cape Town, Christobal will spearhead Hi-Fly Marketing’s business development efforts with a focus on pursuing new business opportunities and reinforcing existing customer relationships. Christobal joins the company from SAFRAN Electronics & Defense in Dallas Texas, where he managed the Analysis Ground Station (AGS) global support for operators worldwide in addition to overseeing the sales of flight data management solutions to aircraft operators in both South and North America. Christobal started his career as the Sales Manager of Alyzair, the French pioneer in Flight Data Monitoring (FDM) service solutions. Under his direction the sales of the company took an international dimension and Alyzair became one of the leading FDM solutions on the market. Alyzair then joined Sagem (recently rebranded SAFRAN Electronics & Defense) and Christobal took the position of Sales Manager for Europe of both the Flight Data solutions (hardware and software) and the MRO services.

Announcing Christobal’s appointment, Hi-Fly Marketing’s CEO, Alexandra Guillot said, “I am very pleased to have a person of Christobal’s calibre joining our team. Christobal is very experienced, pragmatic, driven and he knows how to think “out of the box” to succeed with any assignment. His vast experience in sales in the aviation services sector coupled with his multi lingual skills will help us get closer to our customers and better address their unique needs.”  

Commenting on his new role, Christobal Henner, said, “I am thrilled to bring the best of my knowledge and determination to the strong and growing business of Hi-Fly Marketing. The combination of a fantastic team and renowned partners enables us to push state-of-the-art solutions in the Sub-Saharan aviation industry.”            

About Hi-Fly Marketing  

Operating in Africa since 2008, Hi-Fly Marketing is a South African based aviation services firm, with a particular focus on aviation technology systems, engineering expertise and training for improving operational efficiency and safety. Through a range of strong representations of global leaders in aviation services, Hi-Fly Marketing assists clients in the African aviation industry to achieve maximum efficiency in their business operations. Hi-Fly Marketing’s objective is to provide an interface between clients in Africa and the global aviation industry by offering a variety of customised services to airlines, aircraft and helicopters operators, CAMO, MRO and AMO organisations needing specialist technical expertise at a competitive price.   Backed by an extensive network of industry contacts and technical partnerships, Hi-Fly Marketing represents a number of global aviation leaders which include ADSoftware, SAFRAN Electronics & Defense, NORDAM, Vector Aerospace France, and Litson & Associates.  

Visit www.hiflymarketing.com for more information.

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