Throwback Cinema Movies In March Offer Something For Everyone

Enjoy a classic film at a classic ticket price of just R50 at select Ster-Kinekor cinemas

During the month of March, Ster-Kinekor’s Throwback Cinema movie titles offer a broad genre of much-loved films from the past for everyone to enjoy – all at the classic ticket price of R50.

“Bringing back popular movie titles from years gone by is proving to be a popular must-see-again option for our big screen audiences, and the discounted ticket price for these titles makes them that much more accessible. As we continue with this popular promotion, the March line-up includes something for everyone on the big screen, including some great kids’ titles in the lead-up to the Easter school holiday, which the adults might even enjoy more!” says Lynne Wylie, chief marketing officer at Ster-Kinekor Theatres.

Leading the march into March is the second film in the Fifty Shades stable, the 2017 romantic thriller, Fifty Shades Darker (PG16), releasing on 06 March. Forget the past and slip into something a shade darker… When a wounded Christian Grey (Jamie Dornan) tries to entice a cautious Anastasia Steele (Dakota Johnson) back into his life, she demands a new arrangement before she will give him another chance. As the two begin to build trust and find stability, shadowy figures from Christian’s past start to circle the couple, determined to destroy their hopes for a future together.

Watch the trailer here

Continuing the celebrations of the 25^th anniversary of The Lord of the Rings film trilogy as part of Throwback Cinema, the third film continues its big screen journey from 06 March. The journey reaches its emotional and cinematic climax with The Return of the King, which swept the 2004 Academy Awards with 11 Oscars, including Best Picture, Best Director for Peter Jackson, and Best Writing, Adapted Screenplay, a record-tying achievement that cemented the trilogy’s place in film history.

Watch the trailer here

Movies are all about telling great stories. The Throwback Cinema film releasing on 20 March is The Greatest Story Ever Told, which first released in 1965. From his birth in Bethlehem to his death and eventual resurrection, the life of Jesus Christ is given the all-star treatment in this epic retelling. Major aspects of Christ's life are touched upon, including the execution of all the newborn males in Egypt by King Herod, Christ's baptism by John the Baptist, and the betrayal by Judas after the Last Supper that eventually led to Christ's crucifixion and miraculous resurrection. Directed by George Stevens, the film stars Max von Sydow as Christ and Charlton Heston as John the Baptist, with Angela Lansbury, Dorothy McGuire, Joanna Dunham and José Ferrer as Herod.

Watch the trailer here

Kids, and the young at heart, can start the school holidays with their favourite green monster, as Shrek Forever After returns to the big screen from 27 March. A midlife-crisis burdens Shrek. Longing for the days when he felt like a real ogre, he makes a pact with magic deal-maker Rumpelstiltskin. But when he's duped and sent to a twisted version of Far Far Away – where Rumpelstiltskin is king, ogres are hunted, and he and Fiona have never met, he sets out to restore his world and reclaim his true love.

Watch the trailer here

Also releasing on 27 March is the delightful 2010 romantic comedy, Eat Pray Love. The film stars Julia Roberts as Elizabeth Gilbert, a married woman who realises how unhappy her marriage really is, and that her life needs to go in a different direction. After a painful divorce, she takes off on a round-the-world journey to 'find herself'. Directed by Ryan Murphy, the film also stars Javier Bardem, Richard Jenkins, Viola Davis and Billy Crudup, among others.

When something is missing in your life, risk everything… and let yourself go

Watch the trailer here

The final movie for Throwback Cinema in March, only at Rosebank Nouveau in Johannesburg, is the 1957 classic romantic drama, An Affair to Remember. A couple falls in love and agrees to meet in six months at the Empire State Building - but will it happen? Starring Cary Grant and Deborah Kerr in the lead roles, the film is directed by Leo McCarey, and also stars Richard Denning, Neva Patterson, Cathleen Nesbitt and Robert Q. Lewis.

Watch the trailer here

Because great movies never go out of style, don’t miss your chance to enjoy more special moments on the big screen once again. Throwback Cinema’s March titles are screened at the following Ster-Kinekor sites: Sandton, Mall of Africa, Eastgate, Cresta and Rosebank Nouveau in Johannesburg; Irene and The Grove in Tshwane; Vaal in Vanderbijlpark; Mooirivier in Potchefstroom; Watercrest in Hillcrest KZN; Baywest in Gqeberha; Somerset Mall in Somerset West; and Blue Route, V&A Waterfront, Capegate and Tygervalley in Cape Town.

All tickets for the Throwback Cinema titles for March are R50. Book on the new-look Ster-Kinekor website at www.sterkinekor.com or download the new-look SK App on your smartphone.  For news and updates, go to Facebook: Ster-Kinekor Theatres | follow Ster-Kinekor on Twitter: @Ster-Kinekor. For all queries, call Ticketline on 0861-Movies (668 437).

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Issued by:                                           aHead PR                                                      

On behalf of:                                       Ster-Kinekor Theatres                                                                          

For media information:                        Janet de Kretser                                                 

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About Ster-Kinekor Theatres

Ster-Kinekor Theatres is the largest movie exhibitor on the African continent. To most South Africans, the word ‘movies’ is synonymous with the name ‘Ster-Kinekor’. The company operates 32 commercial cinema complexes in South Africa that house 249 large-scale screens, with 33 147 seats and the largest 3D footprint featuring 99 state-of-the-art 3D screens in South Africa (Commercial, 3D, IMAX, Kids Cinema and Cine Prestige). It also operates four cinema complexes in Namibia, Zimbabwe and Zambia, with 23 screens and 3 014 seats.

As the industry leader, Ster-Kinekor has pioneered cinema concepts such as Cinema Nouveau, a dedicated art-house multiplex cinema, and the luxurious Cine Prestige theatres, the first ‘business class’ cinema experience in South Africa; and has headed the return of the IMAX® Experience, with eight IMAX® Theatres across the country. Ster-Kinekor has expanded its cinema innovation to launch the first Kids’ Cinema complete with slides and bean bag seating (currently seven screens) as well as D-BOX which brings movie experiences to life with motion seats. Most recently, Ster-Kinekor introduced SKX-PERIENCE Powered by Jozi X at The Zone in Rosebank, an indoor adventure hub offering axe throwing, gel blaster, splatter room and escape rooms, adding a new dimension to the Ster-Kinekor entertainment experience.

As one of South Africa’s most loved brands, it is Ster-Kinekor’s ongoing mission to become synonymous with the unrivalled magic of the cinema experience, by providing ‘Great Moments at Their Greatest’. During 2013, the company embarked on a massive roll-out project to convert and equip every cinema with the very latest in digital projection and sound technology. The result of this upgrade is that every cinema now boasts state-of-the-art cinema technology that encompasses 2K and 4K digital projection and 5.1 and 7.1 surround sound systems.

The SK Club loyalty programme rewards members with redeemable points when they swipe their card when buying movie tickets or catering, as well as half-price tickets on Tuesdays. Combined with industry-leading loyalty programmes from Edgars Club and Discovery Vitality, these give Ster-Kinekor a strong consumer value proposition and competitive advantage. Ster-Kinekor has extended its loyalty offering to include the first subscription model in South Africa: SK Subscription Club, which offers members a limited or unlimited number of movies per month at a set cost whilst also enjoying the benefits of SK Club.

As the market leader, Ster-Kinekor aims to spearhead the advancement of cinema across both South Africa and the rest of Africa, to ensure that consumers continue to experience movies as they were made to be seen – on the big screen.

See more at: www.sterkinekor.com