Clover Care, the first enriched milk in South Africa
Written by: Traffic Save to Instapaper
There’s a delicious dairy solution for lactose intolerant people, thanks to new Clover NoLacTM Lactose Free Milk.
This is exciting news for the dairy industry in South Africa, since until now, a consistent supply of lactose-free milk has only been available in specialised and select retail stores. Clover’s extensive distribution network and footprint is set to remedy this and ensure product availability.
In addition, the global lactose-free dairy market experienced a 10% growth in 2015, and the segment is expected to keep expanding, making it an ideal investment for Clover.
New Clover NoLacTM is pre-treated with the enzyme lactase to break down lactose, making it easy to digest for the lactose intolerant person. This process gives Clover NoLacTM a sweeter taste than regular milk, but without any added sugar.
Calcium and vitamin D have also been added to this great-tasting Clover milk – nutrients known to be lacking in the diet of those who cannot tolerate lactose. Calcium is good for bone strength and Vitamin D aids in the absorption of calcium.
Clover NoLacTM is delicious on its own, in tea and coffee, with cereal and is ideal for use in cooking and baking. Look out for it at your local supermarket in a convenient one-litre pack; both fresh and long-life milk options are available. Or visit our Milk page on the Clover website for details.
Here’s to the Way BetterTM goodness of milk that can now also be enjoyed regularly by lactose intolerant Clover consumers!
Media Contact:
Name & Surname: Prof Elain VlokEmail: elain.vlok@clover.co.za Telephone: +27114711527
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