12 August 2026 1 min

Technology needs more women, across every discipline

Written by: Samantha Hogg-Brandjes Save to Instapaper
Technology needs more women, across every discipline
A collective perspective from e4’s technology and business leaders

Johannesburg, South Africa - 12 August 2026 - The technology sector has inadvertently made its own talent pool smaller by defining “technology careers” too narrowly. Behind every successful digital product are people who understand the customer, manage the finances, shape the product, communicate its value and help people use it. For several of e4’s women leaders, broadening our understanding of what a career in technology can look like will help attract more women to the sector.

Women leaders on wider career paths

Busisiwe Mbatha, Head of Infrastructure and IT Operations at e4, knows first-hand that a career in technology doesn't always follow the route you expect. Growing up in Katlehong and Tsakane, Mbatha originally dreamed of becoming an engineer. When circumstances led her towards an IT diploma instead, she discovered a career that has now spanned more than two decades.

“Technology touches so much more than the systems themselves,” says Mbatha. “The work we do can improve how people work, how businesses serve their customers and how communities access opportunities.”

She believes outdated perceptions of the industry can prevent young women from recognising the opportunities available to them.

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  • Agency/PR Company: GinjaNinja PR (PTY) Ltd
  • Contact person: Samantha Hogg-Brandjes
  • Contact #: +27 82 940 973
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