ACUVUE® Brand Contact Lenses are world leaders in the soft disposable contact lens industry. The overwhelming popularity of this product is due to its unique design and silicone hydrogel material, which facilitates superior oxygen delivery to the eye, enhancing optical health; along with its superior UV screening properties.

In March of this year, leading global contact lens manufacturers, Johnson & Johnson Vision Care (J & J), took the decision, for undisclosed reasons, to terminate all sales and shipments of their ACUVUE® products to South Africa.

This abrupt withdrawal of the product resulted in hundreds of thousands of South African ACUVUE® lens wearers attempting to either source the brand internationally; or adapt to alternative brands.   In a great number of cases, however, these users had been wearing J & J ACUVUE® lenses for many years; and consequently found it extremely difficult and inconvenient attempting to adapt to different brands, particularly due to the onerous nature of the trial process involved in determining the fit and comfort of new lenses.

The resultant widespread dissatisfaction prompted a national outcry from South African J & J ACUVUE® lens wearers, as well as optometric providers, who simultaneously approached J & J International to express their disappointment and concerns around the Group’s departure from the South African market.

In response, and in recognition of the loyalty of their South African client base, J & J undertook to conduct an extensive due diligence exercise into the viability of reinstating their ACUVUE® products back into the South African market.

Following this investigation, South African ACUVUE® consumers will be delighted to learn that Johnson & Johnson have very recently announced their intention to commission the brand’s return to South Africa.  The decision was formalized by their signing of an Exclusive Distribution Agreement with leading optical distribution Group, Moscon Optics.

This much anticipated announcement is testimony to both Johnson & Johnson Vision Care’s allegiance to customer satisfaction on an global level, as well as to the pervasive impact of uncompromising consumer commitment to an immensely popular and prestigious brand.