Toughees Expands into School Accessories Market for Back-to-School Essentials
Written by: Jozi Save to Instapaper
Toughees, South Africa's iconic school shoe brand since 1954, has made back-to-school shopping even easier for parents with the launch of its exciting range of school accessories. Building on decades of experience in crafting tough, durable, and reliable school shoes, Toughees is now a one-stop shop for nearly all your child’s back-to-school needs.
A Trusted Brand Expands
This new offering complements Toughees' existing range, which has supported generations of learners with quality school footwear that stands the test of time. In addition to school shoes, selected retailers nationwide also stock Toughees school uniforms, including shirts, skirts, and shorts, to help families complete the school look.
The Toughees accessories collection includes essential school items such as:
- Lunch boxes
- School bags (for pre-school, primary, and high school children)
- Juice bottles
- Stationery
A Natural Progression for Toughees
Trevor Mkhize, Schools Division Brand Manager at Bata South Africa, describes this move as a natural progression for the trusted brand.
“Toughees is the market leader in school shoes in South Africa, and moving into the school accessories market allows us to offer something different while still delivering on our promise of quality and durability,” he explains. “We take our hats off to the millions of parents around the country who work hard to ensure their children have the best quality stationery, uniforms, and school shoes every year. We know that investing in the toughest and most reliable school gear is an important step in setting children up for success.”
Designed for Quality and Durability
The Toughees accessories collection is designed with the same commitment to quality and attention to detail that has made their shoes a household name. This ensures that learners not only step into school with confidence but are also equipped with durable accessories that meet the demands of school life.
From the playground to the classroom, Toughees now has families covered for nearly all their back-to-school essentials.
Availability
The new Toughees accessories collection is available exclusively on Toughees.co.za.
For more information or to shop the latest Toughees products, visit www.toughees.co.za.
Press Release Submitted By
Company Name: Bata South Africa (Toughees Division)Contact Person: Trevor MkhizeWebsite: www.toughees.co.za
Social Media Post
Toughees Launches School Accessories for Back-to-School SuccessGet durable school bags, lunch boxes, and stationery from South Africa's trusted school brand! #Toughees #BackToSchool #SchoolAccessories #DurableQuality #mypressportal #pressrelease #AfricaNewsroom #bizcommunity #publicrelations #africa #southernafrica #southafrica
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Jozi Donjeany-Meth heads up the PR division of Logico Creative Solutions, a full service marketing and communication agency based in Durban.
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