Revenue Architects - Helping B2B Companies To Create A Stronger Revenue Infrastructure

Revenue Architects is offering numerous services to those business organizations suffering from structural problem and in the process losing their business leads. Their specialists help them to develop proper revenue infrastructure so that they do not have to worry about unpredictable pipeline. This agency is trusted by numerous companies like ISHIDA, BETAFENCE, THALES, iKhoKha, Huawei and Royal Canin.

Services offered by Revenue Architects

Revenue Architects provide multiple services to our clients like:

1. Account-based marketing: Majority of account-based programs are the same cold outreach motion with either one email sequence or message. There is no coordination across the channels or no uniform plan for the account. They are often labeled as ABM because of small list, not because of change in approach in business leads generation.

Professionals of Revenue Architects build coordinated campaigns around every named accounts of clients. They arrange every channel, touchpoints and stakeholders in a way for moving one buying committee at a time.

Methods of Revenue Architects

·         Account selection: Revenue Architects create this on the basis of firmographic fit and purchasing signals after consultation with client’s internal team.

·         Stakeholder mapping: Their experts identify every stakeholder by their role. Their engagement with economic buyer is different from that of a champion.

·         Cross-channel sequencing: This agency coordinate Email, LinkedIn and outbound in such a manner so that no touchpoint is left out or contradicts the previous one.

·         Account-level reporting: Their professionals measure the progress across all the accounts and find out valuable information about who is engaged, who is not and the position of the stakeholder.

Who requires this service?

Account-based marketing service is required by teams selling into a defined set of high-value accounts, where a group of stakeholders decides the deal. This service is also ideal for those teams treating every account in a same way, thus costing them the ones which are of topmost priority.

2. B2B lead generation: Majority of lead generation begins with a database export and hope. If the list is bad, then nothing can fix it. A poor list also fails in a gradual manner.

Revenue Architects begins the process by considering their client’s Ideal Customer Profile (ICP), real intent, signals and a verification standard. This ensures that every prospect entering the system have genuine interest and capacity to purchase client’s offerings.

Methods of Revenue Architects to generate business leads.

·         ICP definition: Revenue Architects define the ICP jointly with the client’s internal team against prospects actually closing and expanding, not those fitting in firmographic filter

·         Intent-qualifying sourcing: Their experts evaluate those signals which indicate that a company is ready for business, not just an enterprise which is technically similar.

·         Verification at every stage: This agency always checks the deliverability and data accuracy of the prospect before it enters the outreach system.

·         Continuous refresh: The design of lists may become outdated overtime. This agency considers pipeline maintenance as an ongoing process, not a one-time job in business leads generation process.

Who needs this service?

Their B2B lead generation service is ideal for teams whose current lists are broad, outdated or created by an inexperienced professionals and understand clearly that solution to these problems is an infrastructure work which takes time.

3. Demand Generation: When a prospect is familiar with a brand, then the process of conversion becomes much quicker. Their experts create awareness and early pipeline that makes prospects sales-ready before a representative or message reaches them. This makes sure that lead generators do not have to begin the relationship from zero only.

Methods of Revenue Architects

·         Category and audience definition: Revenue Architects identify relevant prospects and classify them into different segments according to client’s ICP. This ensures that awareness is created within the accounts that truly matter, not just a broad group of audience.

·         Content and channel strategy: They distribute content in those channels where potential customers usually spend more of their time. Our content is designed for recognition and credibility.

·         Signal capital: Their experts keep track of engagement at the account level so lead generators have proper idea about which accounts are ready and the right time to move.

·         Handoff procedure: This agency set the limit in accordance with the client’s sales team about the point from which an account moves from demand generation into active outreach, so that the two actions combine instead of operating in a separate manner.

Who requires this service?

Demand generation service is needed by business organizations whose outreach reaches accounts which have no idea about them. It is also appropriate for companies who know that fixing reply rate issues begins before the first message is sent, not inside its copy.

4. Sales development support: Building and maintaining an internal SDR team requires considerable amount of time and money. By the time the internal team becomes productive, the company may have suffered pipeline losses. Revenue Architects have a team of experienced and skilled professionals who can act as an extension of their internal team.

Procedures of Revenue Architects

·         Integrated SDR capacity: Their team of trained professions will work with client’s team and maintain proper communication at each and every step, unlike an disconnected service provider giving occasional reports.

·         Process architecture:  They develop cadences, qualification stages and handoff points on the basis of client’s sales team’s operations.

·         Management and coaching: This agency maintains supervision in order to ensure that quality is maintained with the increase in volume.

·         Transparent reporting: Their experts provide proper reports to the clients so that their team can take informed decisions based on proper data, not on vanity metrics

Who requires this service?

This service is appropriate for business organizations requiring real SDR output immediately or those realizing that their internal team lacks the capacity to run this function.

Clients have experienced their desired results after working with us.

About Revenue Architects

Revenue Architects build whole structure behind the services by targeting logic, deliverability and qualification criteria instead of developing mere campaigns. This agency is headed by veteran marketer Jared Koning. This company is based in Cape Town of South Africa and is known for its clarity, confidence and consistency.