17 November 2023

GrowCom: Revolutionizing and Empowering Communities through the GrowCom Model

Submitted by: Louise Silver

Cape Town – 16 November 2023 – GrowCom, an innovative financial services company dedicated to fostering financial inclusion and economic empowerment, has re-ignited its ambitious vision to transform the industry and uplift communities across South Africa.

Founded by Leon Liedeman, a passionate advocate for economic transformation, GrowCom is poised to revolutionize the financial landscape by creating a self-sustaining ecosystem that supports entrepreneurship, financial literacy, and sustainable economic growth.  In 2018 already, one national insurance company and one bank admitted that the GrowCom model is a revolutionary one.

"The current financial landscape in South Africa has significant shortcomings, particularly in terms of inclusivity and access to opportunities for marginalized communities," Liedeman, founder of GrowCom said.  "We are committed to addressing these challenges by establishing a groundbreaking model that empowers individuals and communities to take control of their financial well-being and contribute meaningfully to the nation's economic prosperity."

"Our goal is to create a circular economic model where financial services are used to establish and nurture small businesses," explained Leon. "By providing comprehensive support, including accounting, legal, and business development services, we empower individuals to become successful entrepreneurs and drive economic growth in their communities."

GrowCom's commitment to inclusivity, through GrowInnovate, extends beyond its financial services offerings. The company is actively recruiting 5,000 individuals, primarily graduates and young professionals seeking alternatives to traditional corporate environments. This initiative will not only create employment opportunities but also foster a new generation of business leaders equipped with the skills and knowledge to drive sustainable economic growth.

"We believe that financial inclusion and economic empowerment are the cornerstones of a thriving society," asserted Leon. "By empowering individuals and communities to take control of their financial destinies, we are laying the foundation for a more equitable and prosperous future for all South Africans."

GrowCom's vision extends beyond financial services and economic empowerment. The company is committed to building a strong network of partnerships with smaller insurance companies, brokers, and experienced professionals. These partnerships will leverage the expertise and resources of established players to accelerate GrowCom's mission and expand its reach across South Africa.

"We recognize the power of collaboration and believe that partnerships are essential to achieving our ambitious goals," stated Leon. "By working together with like-minded organizations, we can amplify our impact and create a more inclusive and prosperous financial landscape for all South Africans."

GrowCom's transformative approach to financial services and its unwavering commitment to community empowerment position it as a driving force for change in South Africa. The company's innovative model, coupled with its focus on financial literacy and mentorship, has the potential to unlock the economic potential of marginalized communities and contribute significantly to the nation's economic growth and prosperity.

About GrowCom

GrowCom is a pioneering financial services company dedicated to fostering financial inclusion and economic empowerment among communities across South Africa. Founded by Leon Liedeman, a passionate advocate for economic transformation, GrowCom is committed to creating a sustainable ecosystem that supports entrepreneurship, financial literacy, and sustainable economic growth. The company's innovative model, characterized by community-centricity, mentorship, and access to essential financial services, has the potential to revolutionize the financial landscape and create a more equitable and prosperous future for all South Africans.

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