ProActive™ is implementing a national campaign for a new robotic toy called Meccanoid. Highly skilled brand ambassadors have been trained to operate the robot and will be doing demonstrations at Hamleys, Makro and Toy Zone Stores in Gauteng, Western Cape and KwaZulu-Natal.

ProActive™’s in-store ambassadors will ensure that the product is brought to life and that consumers have the opportunity to engage with the Meccanoid and ask related questions. The ambassadors will create an experience that is positive, informative, fun and interactive with the objective of driving interest and, ultimately, sales.

For more information on how ProActive™ can activate your brand and drive sales, contact Peter KohlӧffelThis email address is being protected from spambots. You need JavaScript enabled to view it. or call 0861 776 826. Go to www.provantage.co.za or connect with us @ProvantageSA