Emma Chalwin joins Accenture as global CMO to oversee marketing and communications
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Global marketing and comms
Chalwin will oversee the global marketing and communications organisations and report to Accenture Chair and CEO Julie Sweet.
Chalwin joins Accenture from Workday, Inc., where she was CMO with responsibility for building the brand and driving customer demand in markets around the world. Prior to Workday, she held senior marketing leadership roles at Salesforce, Adobe, McAfee, and Macrovision.
Chalwin brings more than 30 years of global marketing leadership experience and is recognized for helping organisations translate complex technology innovation into compelling market narratives that strengthen customer engagement, build market relevance and drive sustainable growth through periods of significant business and technology change.
Growth leader
"I am delighted to welcome Emma to Accenture," said Julie Sweet, chair and CEO, Accenture. "Emma is a proven growth leader who understands how to turn breakthrough technologies into compelling client value and commercial impact. As Accenture leads in the reinvention of business through AI, her ability to connect brand, demand and sales will help us bring our innovation and the measurable results we deliver for clients to more organisations around the world."
"Accenture is one of the world's most admired companies, and I am truly honoured to build on the legacy of its brand at a time when organisations are reimagining growth in the age of AI," said Chalwin. "This is an extraordinary opportunity to help shape Accenture’s next chapter of reinvention, building market influence, driving demand and deepening client relationships. I’m excited to harness the power of AI while keeping human connection at the heart of everything we do."
Chalwin has been recognised among the world's leading marketing executives, including Forbes' World's Most Influential CMOs list. She has also been included on the B2B CMO 100 and Chief's New Era of Leadership lists and is a member of the Fortune Most Powerful Women network.