Astron Energy Partners With 2025 Comrades Marathon
Written by: Media Update Editor Save to Instapaper
"The Comrades Marathon is a celebration of endurance, grit, and support, which are values that resonate deeply with us," says Thabiet Booley, CEO of Astron Energy. "As the official fuel sponsor, we are proud to energise not only the runners but the entire network that powers this legendary race forward."
As part of its on-the-ground support, Astron Energy says it will also host a dedicated refreshment station at its forecourt in Cato Ridge, offering runners a boost of energy and encouragement at one of the route's most demanding stretches.
"We've always said that our brand is about energy, not just the kind that goes in your tank, but the kind that moves people forward," says Booley. "By partnering with Comrades, we're showing what that energy looks like in action."
Alain Dalais, General Manager of the Comrades Marathon Association, says, "We are absolutely thrilled to welcome Astron Energy as the official Comrades Marathon fuel partner. This collaboration is a natural synergy, bringing together two entities deeply committed to powering human potential and enduring performance. Just as Astron Energy fuels journeys across our nation, the Comrades Marathon fuels the spirit of perseverance within every athlete. We look forward to a powerful and long-standing partnership that will undoubtedly elevate the Comrades Marathon experience for all."
Astron Energy says this partnership comes at a time when Astron Energy continues its transformation journey, having already rebranded 500 service stations nationwide. Supporting the Comrades Marathon reflects its commitment to national pride, local impact and the stories that unite South Africans, which are all grounded in their purpose of 'securing our future together'.
"Astron Energy stands with every runner," says Booley. "From those finding the courage to take on their first Comrades to seasoned athletes chasing their personal best."
The 2025 down run will test heart as much as distance. As the road stretches from Pietermaritzburg to Durban, Astron Energy concludes that it will be there with one clear message: 'Today is Yours'.
For more information, visit www.astronenergy.co.za. You can also follow Astron Energy on Facebook, X, or on Instagram.
*Image courtesy of Facebook
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