27 October 2022

SEO Services in Cape Town from Search Engine Optimization Experts

Submitted by: Josh Maraney
SEO Services in Cape Town from Search Engine Optimization Experts

If you are in Cape Town and need SEO Services you can contact an SEO agency in Johannesburg like ours we will help you with your SEO, distance is not a barrier when it comes to Search Engine Optimization. Approximately 200 continually evolving factors determine where your website ranks. Approximately 500 Google algorithm updates each year. Top Click stays on top of these changes so you don’t have to.

We know what Google likes

Many consider SEO a dark art. The truth is, it’s an extremely complex and highly technical field and requires experts to master and unlock its rich rewards. Top Click are those experts. Our SEO skills have got hundreds of small businesses on the first page of Google.

What is SEO?

Search engine optimization relates to the specific actions you can take on your website – both Onsite and Offsite – to increase organic search engine traffic. Google’s search engine algorithm churns through approximately 200 factors that together determine how easy it is to find you – and how prominently Google displays your website on its search results. The extent to which Google finds useful content, correct backlinking, proper keyword usage, and other important SEO elements on your site, the higher it will rank you on its search engine, thereby driving more traffic to your site.

To feature among the top results, a website needs to be search-engine optimized, while providing engaging, informative content that your audience finds useful. Google’s search engine algorithm is constantly evolving with some ranking elements falling by the wayside while others rise to prominence. It’s not easy to keep track of what works and what doesn’t. This is why you need a specialist SEO agency like Top Click to Keep you riding high on Google’s algorithmic wave.

The stakes couldn’t be higher

In today’s overcrowded digital marketplace, earning eyeballs and drawing clicks has never been tougher. Or more important. Landing on page one of Google’s search results rather than page two or three can make the difference between a thriving business – and a failing one. Top Click’s expert search engine optimization (SEO) solutions can get you the visibility you need – and ensure that, when customers come knocking on Google, you get found first.

Experienced SEO experts

At Top Click, we build and reconfigure websites in alignment with SEO best practices. With our scientifically-driven SEO solutions, we optimize all aspects of your site, including keywords, content, internal links, and title tags – each action carefully calibrated to improve your search engine ranking and drive organic traffic to your website.

We provide you with reports and SEO audits, that show you at a glance how your campaign is performing as well as an in-depth review of all the work we’ve done on your campaign. We continually monitor results and provide transparent reporting every step of the way – so you know what we’re doing and how well we’re doing it.

Let us take a look at the SEO Services we offer below:

Onsite SEO

Onsite SEO is the process of optimizing both the content and HTML source code of a website in order to secure a high Google search ranking.

It involves – among other areas – optimizing your site’s: Content, Indexation and interlinking, and User experience (UX). At Top Click we manage all elements of Onsite SEO – ensuring your site ranks high on Google searches and drives relevant traffic to the site.

Note: We can either work with your website designer to implement all SEO improvements or implement the changes directly, ourselves.

Content Optimisation

Your content needs to be hard-hitting, engaging, and relevant. But that’s not enough. It also needs to be primed for your target keywords. We’ll work with you to improve existing content as well as create new, newly optimized content. Through extensive research, we will identify which specific keywords and key phrases to use, and help you seamlessly weave them into every page on your website. Our goal, ultimately, is to ensure you have the right content – and that it sends the right signals to Google’s search engine algorithm, positioning your business for success.

UX Optimisation

Ensuring visitors to your site have a positive user experience is the key to converting clicks into sales. It also keeps them coming back for more. At Top Click, we assess every detail of your site – no matter how insignificant it seems –identifying areas where UX could be improved. We pay particularly careful attention to ensuring your website is mobile-friendly.

Interlinking

The way your site is interlinked sends powerful signals Google’s way and is an important factor in your search engine ranking. It also improves your UX. Essentially, you want all the pages of your site to speak to each other in a coherent, intuitive manner. A smart internal linking strategy from Top Click really can send your website into SEO hyper-drive.

Offsite SEO

When other sites link to your site it signals to Google that your site is a valuable internet resource and worth a high ranking. The more high-quality, relevant backlinks you have, the easier it is for Google to find you and rank you positively. The key to getting offsite optimization is having great content and building great relationships. It’s also important to establish and maintain a strong social media presence.

And of course, off-site SEO works hand-in-hand with on-site SEO. People only link to, and share, content that they like.

Off-site SEO is responsible for roughly 50% of your overall SEO ranking, so it’s important to get it right. And – in addition to improving your search ranking – offsite SEO boosts brand awareness and reputation, driving even more traffic to your site.

Top Click works with you to develop relationships with key strategic partners and to place links to your site in as many diverse places as possible. From industry pages and news sites to blogs and social media influencers, we will help you get the word out about your business.

Technical SEO

There are a number of technical aspects that need to be in place to ensure your site is fully functional and accessible. Top Click will help you iron out all the technical SEO errors that impede your site, including broken links, sitemap issues, 404 errors, 301 redirect,s and duplicated content.

For SEO Cape Town Speak to TopClick Today at 011 440 6268. Let’s help you hack SEO. Open Mon – Thur 09:00 – 17:30 and Friday  09:00 – 16:00

This article was first published at https://topclickblogs.co.za/seo-services-in-cape-town-from-search-engine-optimization-experts/  

Top Click Media

Top Click is one of South Africa’s leading full-service digital marketing agencies. Our custom-built, cutting-edge solutions are targeted to help you attract customers, convert leads and grow your business. From SEO and Google Ads to social media marketing and digital design, our measurable marketing campaigns deliver results – and ensure that, in a cluttered online marketplace, you rise above the rest.