Power athletic footwear now available at Mr Price Sport
Written by: Jozi Save to Instapaper
Canadian-designed footwear brand, Power, has been producing athletic footwear globally since 1971, delivering a winning combination of style, technology, comfort and durability for athletes across all skill levels – from gentle walking to intense high-performance activities.
Now, in an exciting collaboration with Mr Price Sport, Power brings its latest collection from lifestyle to high-performance athletic shoes directly to consumers in selected stores and online. This partnership ensures that South African sports enthusiasts can conveniently access and experience the cutting-edge offerings from Power's new collection, tailored to meet the demands of their active lifestyles.
With a strong retail and online presence in more than 25 countries, Power – designed in Canada by global footwear giant Bata – is no stranger to South African consumers. Having proven its mileage in the athletic scene, the brand has sponsored top athletes and celebrities worldwide, and thrown its weight behind organisations supporting sports, health and wellness initiatives globally.
Ever-changing consumer needs, coupled with the demand for advanced footwear technology and specialised support for various types of runners, have seen Power make significant investments in technical developments and expanding its running collection since 2010.
With the new Mr Price Sport partnership, the latest collection of Power high-performance athletic shoes includes the Power XoRise+ 500 and Power Plazma Impact 500 performance shoes for both men and women, in designs that inspire movement, made of high-quality materials and durable synthetics.
XoRise+ 500 GT2, Performance Running Shoe
The Power XoRise+ 500 Series is an excellent performance shoe for medium-distance running.
Its key technical feature is the XoRise+ midsole which is made of TPE (thermoplastic elastomers) and provides high rebound and ultra-lightweight, resulting in a very efficient energy return. In addition, Power’s Tunnel System ® is an integral part of the XoRise+ 500 Series midsole. This recessed cushioning technology not only reduces weight but also allows the midsole material to displace into cavities to redistribute impact forces. The full rubberised outsole of the XoRise+ 500 Series guarantees slip resistance on paved surfaces. The upper is made of Tech-Mesh, which is highly breathable and lightweight, and helps users feel fresh and comfortable throughout their run.
Plazma Impact 500 SS-R, Performance Running Shoe
The Plazma Impact 500 Series is a premium long-distance performance running shoe. Its key feature is a large Plazma Gel shock-absorbing silicone insert that is strategically placed in the heel of the midsole, as well as in the heel of the insole, to disperse impact and vibration. The shoe features a lightweight foam EVA midsole that provides a stable running platform through a combination of cushioning, shock absorption, stability, balance and responsiveness. The upper section of the Power Plazma, crafted from breathable Tech-Mesh fabric, promotes proper airflow and ventilation to keep feet cool and comfortable. The outsole of the Power Plazma running shoe is strategically designed to provide reliable traction on various surfaces, with rubber in areas that require the most contact with the ground, such as the toes and heels.
Find the new range of Power footwear at selected Mr Price Sport stores or online at MRPsport.com
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Jozi Donjeany-Meth heads up the PR division of Logico Creative Solutions, a full service marketing and communication agency based in Durban.
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