The tranquil town of Somerset is now home to a new hub for outdoor enthusiasts with the recent opening of a Hi-Tec outdoor apparel store. This new addition marks a significant milestone for both the brand and the local community, catering to the increasing demand for high-quality, performance-oriented gear for outdoor adventures.

A New Hub for Outdoor Enthusiasts

Nestled in the heart of Somerset, the Hi-Tec store offers a wide range of apparel and gear designed for various outdoor activities, including hiking and trail running. The new store aims to serve both seasoned adventurers and newcomers to the outdoor lifestyle by providing top-tier products that combine functionality with style.

Extensive Product Range

From rugged hiking boots and weather-resistant jackets to comfortable base layers and versatile accessories, the store features an extensive selection of Hi-Tec’s renowned products. Knowledgeable and passionate staff members are on hand to provide personalised advice and recommendations. Their expertise ensures that customers can find the perfect gear tailored to their specific needs and preferences.

A Strategic Expansion in South Africa

Hi-Tec, known globally for its commitment to quality and innovation, has chosen Somerset as a strategic location to expand its presence in South Africa. The town, surrounded by stunning natural landscapes, including mountains and coastal trails, provides an ideal backdrop for the brand’s outdoor apparel.

“Opening the Hi-Tec Somerset store is a testament to our vision for the future—a commitment to consistency in delivering quality products that align with our core values. This store embodies the spirit of innovation and reliability that our customers trust, paving the way for the next chapter in our brand's journey,” says Shane van Tonder, the retail director.

A Central Hub for Outdoor Adventures

As Somerset embraces this new addition, it’s clear that Hi-Tec is ready to make a significant impact on the local outdoor scene, providing the tools and inspiration needed for countless adventures to come. For those looking to gear up for their next adventure, the new Hi-Tec store is a must-visit destination. With its diverse product range, expert staff, and commitment to community, it’s set to become a central hub for all things outdoor in the Western Cape.

Visit the New Hi-Tec Store

Outdoor lovers and locals alike are invited to explore the new store and discover the latest in outdoor apparel and gear. For more information about the store, visit the official Hi-Tec website or follow them on social media.

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About Hi-Tec

Hi-Tec is one of the leading brands in sports apparel, footwear, and accessories for outdoor adventures. Founded in 1974, the brand has grown to become a top outdoor brand for athletes, hikers, and outdoor enthusiasts, and currently operates 10 stores across South Africa. Hi-Tec gained significant popularity for its breakthrough footwear design specifically tailored for outdoor sports.

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Press Release Submitted By:

• Company Name: Hi-Tec South Africa
• Contact Person: Not provided
• Contact Email: Not provided
• Website: https://hi-tec.co.za/

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