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18 March 2019 1 min

MUCH-LOVED SA JUICE BRAND GETS A NAME CHANGE

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MUCH-LOVED SA JUICE BRAND GETS A NAME CHANGE

THE NEW NAME IN FRUIT JUICES – CAPPY™

Just Juice, one of South Africa’s favourite juice brands is getting a make-over. Retaining its 100% fruit juice promise, Just Juice has been renamed as Cappy™. On shelves now, Cappy™ will be offering three variants - Breakfast Blend, Tropical, Orange Mango and is also available in a new, bigger 1.5L PET – as well as 330ml PET cans for on-the-go occasions.

Part of the Cappy™ range is also the introduction of the new Cappy™ Pulpy Orange, a refreshing fruit drink with real pulp for busy individuals needing a refreshing energy boost.

Caroline Roussin, Cappy™ Brand Manager says, “Cappy™ is a very popular global brand and its introduction to South Africa will allow us to bring an enhanced range of juice options to local consumers, adding value to the breakfast occasion”

Total Words: 147
Published in Advertising, Media Consulting, Marketing Research

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