ASUS South Africa partners with Mass Mart retailer, DionWired to carry full range of Gaming Notebooks. 

Johannesburg, South Africa – A few weeks ago hardware manufacturer, ASUS announced their partnership with Mass Mart retailer, DionWired at the rAge Expo. DionWired will officially carry the entire ROG (Republic of Gamers) range of notebooks.

ASUS is a worldwide top-three consumer notebook vendor whose focus is to bring innovative technology to the consumer. “One of the main aspects which sets ASUS apart from other hardware manufacturers is the advanced design. Consumers of notebooks require a stable battery life (which lasts and offers outstanding performance) that doesn’t sacrifice modern design. ASUS aims to provide all consumers with state-of-the-art technology while still providing great value for money. Therefor ASUS remains the first choice for many who are looking for the perfect balance between features and style”, says Yolandi Venter, Marketing Manager for SYS at ASUS South Africa.

DionWired carries the ZenBook range and now stocks the ROG Range of Notebooks just in time for Christmas season. The ROG Notebooks available at DionWired include monstrous 17inch G752 range in variants armed with NVIDIA GeForce GTX 1060 and 1070M graphics with GTX1080Ms on the way. They also include the modestly priced yet beastly 15inch G552 range. 

Managing Director of DionWired, Nazim Cassim says that the retailer is looking to increase its gaming audience, and is offering a three-year on-site warranty on all new notebook and laptops sold across the ROG range. According to ASUS, gaming laptops now make up 2% of all laptop sales in South Africa, which may not sound like much but does account for a couple of thousand unit sold per quarter; this is double of what is was during 2015.  

ABOUT ASUS

ASUS is a worldwide top-three consumer notebook vendor and maker of the world’s best-selling, most award-winning motherboards. A leading enterprise in the new digital era, ASUS designs and manufactures products that perfectly meet the needs of today’s digital home and office, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktop and all-in-one PCs, notebooks, netbooks, servers, multimedia devices, wireless solutions, networking devices, tablets and smartphones. Driven by innovation and committed to quality, ASUS won 4,368 awards in 2015 and is widely credited with revolutionizing the PC industry with its Eee PC™. ASUS has more than 17,000 employees around the globe with a world-class R&D team of over 5,500 engineers. Company revenue for 2015 was approximately US$14 billion.  

ABOUT DIONWIRED

Their purpose is to simplify life by obsessively sharing the joy of technology. DionWired is the only retailer of electronics and appliances that really understands customers. By putting their needs and experience first, they use their obsession with technology to create an inspiring, multi-sensory environment and offer the consumer products and services to help simplify their lives.  DionWired is a subsidiary of the JSE listed, Massmart Holdings. Massmart is Africa’s third largest distributor of consumer goods, the leading retailer of general merchandise, liquor and home improvement equipment and supplies, and the leading wholesaler of basic foods. To visit Massmart Holdings Group website, click here – www.massmart.co.za 

NOTES TO EDITORS

ASUS South Africa

• ASUS Website: https://www.asus.com/za/
• ASUS Facebook: https://www.facebook.com/ASUSza
• ASUS Twitter: https://twitter.com/ASUS_za
• ASUS Instagram: https://www.instagram.com/asus_za/?hl=en
• ROG Facebook: https://www.facebook.com/ASUSROGZA/ 

DionWired

• DionWired Website: http://www.dionwired.co.za
• DionWired Facebook: https://www.facebook.com/DionWired
• DionWired Twitter: https://twitter.com/DionWired
• DionWired Instagram: https://www.instagram.com/dionwired/    

The world’s most prestigious laptop delivers an unrivalled blend of extreme beauty and unprecedented performance.

KEY POINTS 

• Prestigious: Ultra-light 910g laptop with ultra-thin 11.9mm-thin profile, premium all-aluminium unibody construction and sophisticated golden-edged design
• Unprecedented performance: High-performance 7th-generation up to Intel Core i7, 16GB RAM, 1TB PCIe 3.0 x4 SSD and revolutionary cooling system
• Immersive multimedia: 12.5in Full HD display with edge-to-edge Corning Gorilla Glass 4 cover, plus powerful quad-speaker Harman Kardon audio system

Johannesburg, South Africa — ASUS has announced the ZenBook 3 (UX390UA), the world’s most prestigious laptop with unprecedented performance. 

Featuring the latest 7th-generation Intel® Core™ i7-7500U and i5-7200U processors, the ultra-thin and ultra-light ZenBook 3 is a masterpiece of design and craftsmanship that weighs just 910g. Its razor-thin 11.9mm profile makes ZenBook 3 the slimmest and most stylish ZenBook in the brand’s illustrious five-year history, while also being one of the most powerful. Designed to give discerning on-the-go users everything they need in a compact and luxurious device, the exquisite appearance and class-leading specification of ZenBook 3 mean that users are no longer burdened with the need to choose between style and performance. 

The world’s most prestigious laptop: ZenBook reimagined

Totally redesigned to accommodate its powerful hardware, ASUS ZenBook 3 has a unibody design crafted entirely from aerospace-grade 6013 aluminium alloy. This premium material is 50 percent stronger than the standard alloy used in laptops, allowing ZenBook 3 to be thinner and lighter than ever with no reduction in rigidity. Weighing only 910g and measuring just 11.9mm thin, and with a footprint smaller than a sheet of A4 paper, ZenBook 3 is undoubtedly one of the world’s most desirable ultraportable laptops. 

Continuing the proud ZenBook heritage, ZenBook 3 incorporates the iconic design DNA that makes ZenBook instantly recognizable from any angle. The signature tapered edges and spun-metal finish on the lid — with its Zen-inspired pattern of concentric circles now milled even finer — are enhanced by unique new elements such as the golden ASUS lid badge and edge highlights, created with complex diamond-cutting and two-phase anodizing techniques. These tasteful additions are complemented by a soft golden backlight on the full-width keyboard. 

ZenBook 3 is available in three out-of-the-ordinary colours: sophisticated Rose Gold, nature-inspired Quartz Grey and luxurious Royal Blue. 

Unprecedented performance: 7th-gen Intel Core i7, 16GB RAM, 1TB PCIe SSD and USB-C

ASUS ZenBook 3 is designed to deliver unprecedented performance, and is one of the thinnest and lightest laptops to use the latest 7th-generation Intel Core i7-7500U processor. The powerful specification also includes 16GB of high-speed 2133MHz LPDDR3 RAM, and        a 1TB PCIe® 3.0 x4 solid-state disk (SSD) — one of the largest capacity SSDs available, and which is three times (3X) faster than SATA-based SSDs. There is also a reversible USB Type-C (USB-C) port for any-way-up connections, with support for display output and power delivery as well as high-speed data transfers. 

Considerable engineering challenges had to be overcome to fit these high-performance components into the ultra-thin chassis, including the development of a revolutionary cooling system that is a mere 3mm thin. This cooling system incorporates a fan with liquid-crystal-polymer blades that are only 0.3mm thick and heat pipes with walls a mere 0.1mm thick. Warm air is expelled through discreet hidden vents in the hinge for efficient, quiet cooling even under full load. 

No-compromise multimedia: Edge-to-edge glass display and quad-speaker Harman Kardon audio

ASUS ZenBook 3 has a crisp and detailed 12.5-inch Full HD (1920 by 1080) display, with an edge-to-edge covering of tough Corning® Gorilla® Glass 4. It is framed by an ultra-slim bezel that is just 7.6mm wide, giving ZenBook 3 a class-leading 82 percent screen-to-body ratio for a distraction-free viewing experience. The display features wide 178° viewing angles, 1000:1 contrast ratio for deep blacks, superb colour reproduction with a wide 72 percent NTSC colour gamut. Video is also greatly enhanced by ASUS Tru2Life Video technology, which optimizes sharpness and contrast for every pixel in every video frame to produce smooth, natural-looking videos. 

Adding immersive entertainment capabilities to ZenBook 3 is the stunning ASUS SonicMaster Premium quad-speaker surround-sound audio system, which was designed in cooperation with the renowned audiophile specialists Harman Kardon. The four powerful speakers are driven by a four-channel smart amplifier that intelligently maximizes volume levels without the risk of distortion or voice-coil damage, and the bass drivers use a special five-magnet design for low-distortion bass response. The result is sound that’s unlike anything ever heard from a laptop, with deep, rich bass and crystal-clear vocals, even at high volume levels.

No-compromise productivity: Edge-to-edge keyboard, large glass-covered precision touchpad

On-the-go productivity demands the very best ergonomic design. ASUS ZenBook 3 has a full-width keyboard with just a 2.1mm bezel at each side, and the full-size keys have a pitch of 19.8mm, the same as most desktop keyboards. The impressive 0.8mm key travel is twice as much as rival devices, making typing much more comfortable.

The oversized touchpad has Windows Precision Touchpad support and is cleverly engineered for maximum comfort and accuracy, with a glass covering for smooth control. It also incorporates palm-rejection technology, handwriting input and support for four-point multi-touch Windows 10 gestures. The touchpad also features an optional fingerprint scanner located conveniently at the top right corner. This allows users to securely and rapidly unlock ZenBook 3 with a single touch using Windows Hello, and it also supports secure authentication in compatible apps and programs. 

Stylish and practical accessories: ASUS Mini Dock and ASUS Universal Dock

For enhanced on-the-go connectivity, two optional matching USB-C accessories are available for ASUS ZenBook 3. 

ASUS Mini Dock is a tiny, lightweight and handy expansion dock with USB-C, USB Type-A and HDMI ports. The stylish ASUS Universal Dock can connect to a wired network and multiple displays, and also provides HDMI, three extra USB ports — including one USB-C port — a combo audio jack and an SD Card reader. It also provides a USB power pass-through that can simultaneously power and charge an external device. 

AVAILABILITY & PRICING

ASUS ZenBook 3 UX390UA will be available in South Africa during 2017. Pricing will range from R24 999 to R34 999 (depending on the Rand Doller exchange rate) and will be available from Incredible Connection, DionWired and Online Clients. Please contact your local ASUS representative for further information.

About ASUS

ASUS is a worldwide top-three consumer notebook vendor and maker of the world’s best-selling, most award-winning motherboards. A leading enterprise in the new digital era, ASUS designs and manufactures products that perfectly meet the needs of today’s digital home and office, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktop and all-in-one PCs, notebooks, netbooks, servers, multimedia devices, wireless solutions, networking devices, tablets and smartphones. Driven by innovation and committed to quality, ASUS won 4,368 awards in 2015 and is widely credited with revolutionizing the PC industry with its Eee PC™. ASUS has more than 17,000 employees around the globe with a world-class R&D team of over 5,500 engineers. Company revenue for 2015 was approximately US$14 billion. 

NOTES TO EDITORS

ASUS Global Press Room: http://press.asus.com
ASUS South Africa Facebook: https://www.facebook.com/ASUSza
ASUS South Africa Twitter: https://twitter.com/ASUS_za

SPECIFICATIONS [1]       

ASUS ZenBook 3 (UX390UA)    

• CPU Intel® 7th-generation Core™ i7-7500U Intel® 7th-generation Core™ i5-7200U  
• Display 12.5in (16:9) LED backlit Full HD (1920x1080) anti-glare with 72% NTSC gamut ultra-thin 7.6mm bezel / 82% screen-to-body ratio  
• Operating system Microsoft Windows 10 Pro / Windows 10 Home  
• Graphics Intel HD Graphics 620  
• Main memory 16GB LPDDR3 2133MHz  
• Storage 1TB PCIe® x4 Gen 3 SSD  
• Connectivity 802.11ac Wi-Fi  
• Camera VGA Webcam  
• I/O ports 1 x combo audio jack 1 x USB 3.1 Type-C (Supports display output and power delivery)  
• Audio 4 x high-quality speakers (2 x full-range, 2 x 5-magnet bass drivers) with ASUS SonicMaster Premium technology and Harman Kardon tuning  
• Security Optional touchpad-mounted fingerprint scanner  
• Battery 40W lithium-polymer, 6-cell battery  
• AC adapter Output: 20V DC, 2.25A, 45W Input: 100 -240V AC, 50/60Hz universal  
• Dimensions 296 x 191.2 x 11.9mm  
• Weight 910g with battery   

[1] Specifications, content and product availability are all subject to change without notice and may differ from country to country. Actual performance may vary depending on applications, usage, environment and other factors. Full specifications are available at http://www.asus.com

ASUS Announces ZenBook UX330UA 

KEY POINTS  

• Thinnest-ever 13.3-inch ZenBook is only 13.5mm thin and weighs just 1.2kg
• Has one of the highest resolution 13.3-inch screens available, with over 40% more pixels than Apple’s 13-inch Retina display
• Offers an incredible 12-hour battery life for all-day, on-the-go productivity 

Johannesburg, South Africa — ASUS has announced the elegant and powerful ZenBook UX330UA, the thinnest-ever 13.3-inch ZenBook model. Precision-crafted from solid aluminium and powered by a high-performance up to Intel Core i7 processor, the 13.5mm-thin ZenBook UX330UA is 15 percent thinner than its predecessor — the highly-acclaimed ZenBook UX305 — and is also one of the world’s slimmest 13.3-inch laptops to feature this processor. 

With a crisp and vibrant up to QHD+ (3200 by 1800) display — the highest resolution available at this size — and a weight of just 1.2kg, the sophisticated ZenBook UX330UA is the ultimate ultraportable for discerning users. 

ZenBook UX330UA has an incredible battery life of up to 12 hours, for non-stop productivity throughout the working day and beyond. 

Continuing the ZenBook tradition

With a chassis measuring only 13.5mm thin and weighing just 1.2kg, ASUS ZenBook UX330UA is one of the world’s slimmest and lightest 13.3-inch laptops. It is precision-crafted from a solid block of aluminium, giving it incredible strength without the compromise of added weight or bulk. Proudly carrying the ZenBook DNA, ZenBook UX330UA features all the iconic design elements of the series including the distinctive wedge-shaped profile, and the signature spun-metal finish on the lid with its Zen-inspired pattern of concentric circles. ZenBook UX330UA is available in two subtly elegant colours: Rose Gold and Quartz Grey. 

Stunningly-detailed QHD+ display

ASUS ZenBook UX330UA features a stunningly-detailed 13.3-inch up to QHD+ (3200 by 1800) wide-viewing-angle display that has one of the highest resolutions available for a display of this size, with 40% more pixels than the 13-inch Retina® display used by Apple® [1]. This ultra-high resolution makes ZenBook UX330UA equally suited to work or play. 

Exclusive ASUS technologies enhance UX330UA’s display even further. ASUS Tru2Life Video enhances each pixel in every video frame to give sharper, clearer and more realistic-looking videos, and ASUS Splendid ensures vivid, accurate colours for any kind of visual content. 

Incredible touch, incredible sound

For comfortable typing in any situation, ASUS ZenBook UX330UA features a supremely comfortable keyboard with widely separated keys that have a generous 1.5mm key travel. The keyboard is also backlit for easy typing in dim environments. Reliability is assured by a rigorous 10-million-stroke testing procedure. The glass-coated touchpad is larger than average, and is extremely smooth to the touch for more accurate control. It supports Windows 10’s multi-touch and multi-gesture input with up to 3-finger gestures, making it easy to switch applications or screens. 

Incredible sound has always been a feature of the ZenBook family, and UX330UA is no exception. ASUS SonicMaster audio, developed in cooperation with audio experts Harman Kardon, produces sound with deep, rich bass and crystal-clear vocals. The easy-to-use AudioWizard software has five presets optimized for different sound sources, so users can always enjoy the ultimate listening experience. 

AVAILABILITY & PRICING

ASUS ZenBook UX330UA will be available from January 2017 in South Africa from DionWired and other leading retailers. Please contact your local ASUS representative for further information.

SPECIFICATIONS [2]  

ASUS ZenBook UX330UA    

• OS Windows 10 Pro/Home
• CPU 6th-gen Intel® Core™ i7/i5
• Graphics Intel® HD Graphics
• Memory LPDDR3 1866MHz up to 8GB
• Display 13.3in 16:9 wide-viewing-angle QHD+ (3200x1800) 13.3in 16:9 wide-viewing-angle FHD (1920 x 1080)
• Storage SSD: 256GB / 512GB
• Connectivity 802.11ac Wi-Fi / Bluetooth® 4.1
• Camera HD 720p CMOS module
• Keyboard Frameless Chiclet keyboard with backlight
• I/O ports 1 x Micro HDMI 1 x USB 3.0 Gen 1 Type-C 2 x USB 3.0 1 x SD/SDXC Card reader 1 x audio jack combo
• Audio ASUS SonicMaster/Harmon Kardon audio system with Integrated microphone
• Battery 57Wh Li-polymer, up to 12 hours’ battery life (Core i5 version)
• AC adapter: Output 19V 45W / Input: 100~240V AC, 50/60Hz universal
• Weight 1.2kg
• Dimensions 221.5 x 323 x 13.5mm 

__________________________________________

[1] Compared to 13-inch 2560x1600 Retina® display 

[2] Specifications, content and product availability are all subject to change without notice and may differ from country to country. Actual performance may vary depending on applications, usage, environment and other factors. 

Full specifications are available at www.asus.com 

ABOUT ASUS

ASUS is a worldwide top-three consumer notebook vendor and maker of the world’s best-selling, most award-winning motherboards. A leading enterprise in the new digital era, ASUS designs and manufactures products that perfectly meet the needs of today’s digital home and office, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktop and all-in-one PCs, notebooks, netbooks, servers, multimedia devices, wireless solutions, networking devices, tablets and smartphones. Driven by innovation and committed to quality, ASUS won 4,368 awards in 2015 and is widely credited with revolutionizing the PC industry with its Eee PC™. ASUS has more than 17,000 employees around the globe with a world-class R&D team of over 5,500 engineers. Company revenue for 2015 was approximately US$14 billion. 

NOTES TO EDITORS

ASUS Global Press Room: http://press.asus.com
ASUS South Africa Facebook: https://www.facebook.com/ASUSza
ASUS South Africa Twitter: https://twitter.com/ASUS_za

Innovative premium convertible laptop family enhanced with new models featuring powerful Intel Core i7 and i5 processors  

KEY POINTS  

• Stylish and elegant 13.3in and 15.6in models with a versatile 360°-flippable display that is great for work in confined spaces, and ideal for business travelers
• The first ZenBook Flip models to feature powerful Intel Core i7 and i5 processors for superb all-round performance
• All models have the highest resolution screens available for their respective display sizes  

Johannesburg, South Africa — ASUS has announced the ZenBook Flip UX360UA and the ZenBook Flip UX560 Series, the latest convertible models in the premium ZenBook Flip Series. Both models feature a 360°-flippable display with an ultra-reliable stepless hinge that allows them to be used as a traditional touchscreen laptop, a convenient tablet, or any option in between. This gives users the flexibility to view content comfortably in any work or leisure scenario, and particularly in the confined areas often encountered during commuting or business travel.  

ZenBook Flip UX360UA and UX560 are also the first ZenBook Flip models to feature powerful Intel® Core™ i7 and i5 processors, bringing a new level of performance to the convertible form factor.  

The new ZenBook Flip models have touchscreen displays that offer the highest available resolution for their respective sizes. ZenBook Flip UX360UA has a 13.3-inch, QHD+ (3200 by 1800) display, while ZenBook Flip UX560 features a 15.6-inch, 4K UHD (3840 by 2160) display.  

The ZenBook Flip UX560 Series consists of three models (UX560UA, UX560UQ and UX560UX), differentiated solely by their graphics options. The flagship UX560UX model features a discrete NVIDIA GeForce GTX 950 graphics processing unit (GPU) with 2GB of video RAM.  

360° of Freedom, 100% ZenBook

ASUS ZenBook Flip UX360UA and UX560 inherit all the DNA of the classic ZenBook design, adding a distinctive touch of individuality to the convertible form factor. They feature a unibody chassis crafted from a single block of solid aluminium, with the lid featuring the signature spun-metal ZenBook finish with its Zen-inspired pattern of concentric circles.  

A masterpiece of lightweight design, UX360UA measures just 13.9mm thick and weighs a mere 1.3kg. Its elegant looks are further enhanced by the two stylish colour options of Rose Gold and Mineral Grey.  

ZenBook Flip UX560 Series includes some of the thinnest and lightest 15.6-inch convertibles available, with UX560UA measuring just 19.8mm thin and weighing only 2.1kg. ZenBook UX560UA is finished in sophisticated Glacier Silver, while UX560UQ and UX560UX are available in a choice of Chocolate Brown or Matt Black.  

The robust, 360° any-position hinge on the new ZenBook Flip models has been reduced in size by 50 percent, and has an attractive jewellery-inspired design with a brilliant anodized finish that adds a touch of understated luxury.  

Stunning detail and lifelike colour, from any angle

ASUS ZenBook Flip UX360UA and UX560 are equipped with highest resolution touchscreen displays available for their respective sizes. ZenBook Flip UX360UA has a QHD+ (3200 by 1800) resolution 13.3-inch panel, while ZenBook Flip UX560 features a stunningly detailed 4K UHD (3840 by 2160) 15.6-inch display.  

Both displays employ wide-viewing-angle technology, which provides noticeably better colour reproduction and contrast when viewed off-centre compared to other LCD technologies. Combined with their versatile flip capability and 350cd/m2 brightness, users can experience the full detail of ultra-high-resolution movies or photos, as well as enjoying amazing clarity for everyday productivity tasks.  

The displays also feature a wide colour gamut — 100 percent sRGB and 72 percent NTSC — for vivid and accurate colour rendering. In addition, ASUS Tru2Life Video enhances each pixel in every video frame to give sharper, clearer and more realistic-looking videos, and ASUS Splendid ensures vivid, accurate colours for any kind of visual content.   

Performance to spare, and no-compromise connectivity

ZenBook Flip UX360UA and UX560 are the first members of the ZenBook Flip family to be powered by high-performance 6th-generation Intel Core i7 and i5 processors, which deliver seamless multitasking and more than enough computing power for the most demanding tasks.  

Other high performance components include 16GB of 1866MHz LPDDR3 RAM and a 512GB high speed SATA 3 SSD. The UX560 series is available with an optional PCIe® solid-state disk (SSD) that outperforms conventional SSDs.  

Despite their outstanding performance, the ZenBook Flip UX360UA and UX560 are still able to achieve an impressive up to 12-hour battery life for full-working-day convenience.  

ASUS ZenBook Flip UX360UA and UX560 offer a wider range of ports and connectors than many of their rivals. In addition to an SD Card reader and combination audio jack, ZenBook Flip UX360UA has two USB Type-A ports, a USB-C port for any-way-up connections, and a full-size HDMI display port. ZenBook Flip UX560 additionally features an extra USB 3.0 Type-A port.  

Immersive entertainment is provided by the ASUS SonicMaster audio system, designed in cooperation with audio experts Harman Kardon, with powerful finely-tuned speakers that deliver superbly rich, crystal-clear sound. A precision noise-reducing array microphone is fitted that not only makes sound recordings clearer, but also allows accurate voice interaction with Windows Cortana, for which it is certified.  

Unrivalled ergonomics

All ASUS ZenBook Flip UX360UA and UX560 models feature an ergonomic, gently backlit keyboard with full-size keys and long key travel for comfortable typing in any lighting conditions.  

The large glass-coated touchpad allows smooth and accurate navigation, and also supports intuitive multi-touch Windows gestures. Intelligent palm-rejection technology automatically recognises and rejects palm presses so that users can type freely even if their palms are resting on the touchpad.  

An optional feature on all the new models is the fingerprint scanner that can be used for biometric security. Located conveniently at the top right corner of the touchpad, it allows users to lock or unlock ZenBook Flip instantly with just a touch, and also supports authentication for third-party apps.      

AVAILABILITY & PRICING

The ASUS ZenBook Flip UX506UA series is currently available from Independent Retail Stores with a RSP of R16 999. The ASUS ZenBook Flip UX360UA’s availability and price is to be confirmed in 2017. Please contact your local ASUS representative for further information.  

ABOUT ASUS

ASUS is a worldwide top-three consumer notebook vendor and maker of the world’s best-selling, most award-winning motherboards. A leading enterprise in the new digital era, ASUS designs and manufactures products that perfectly meet the needs of today’s digital home and office, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktop and all-in-one PCs, notebooks, netbooks, servers, multimedia devices, wireless solutions, networking devices, tablets and smartphones. Driven by innovation and committed to quality, ASUS won 4,368 awards in 2015 and is widely credited with revolutionizing the PC industry with its Eee PC™. ASUS has more than 17,000 employees around the globe with a world-class R&D team of over 5,500 engineers. Company revenue for 2015 was approximately US$14 billion.  

SPECIFICATIONS [1]   

ZenBook Flip UX360UA ZenBook Flip UX560 Series CPU 6th-generation Intel® Core™ i7 6500U / i5 6200U

Display 13.3in (16:9) LED-backlit QHD+ (3200 x 1800), 276ppi, 350cd/m2 brightness, 100% sRGB and 72% NTSC gamut 15.6in (16:9) LED-backlit 4K UHD (3840 x 2160), 282ppi, 350cd/m2 brightness, 100% sRGB and 72% NTSC gamut

Operating System Windows 10 Pro / Windows 10 Home

Integrated Graphics UX360UA and UX560UA: Integrated Intel® HD Graphics 520

Discrete Graphics N/A

UX560UQ: NVIDIA® GeForce® 940MX

UX560UX: NVIDIA® GeForce® GTX 950 with 2GB VRAM

Memory Up to 16GB LPDDR3 1866MHz

Storage 512GB SATA-3 SSD Connectivity 802.11ac Wi-Fi / Bluetooth® 4.1

Camera HD Webcam

Interface 1 x USB 3.0 Type-C 2 x USB 3.0 Type-A 1 x full-size HDMI 1 x Combo audio jack 1 x SD Card reader 1 x USB 3.0 Type-C 3 x USB 3.0 Type-A 1 x full-size HDMI 1 x Combo audio jack 1 x SD Card reader

Audio 2 x stereo speakers with ASUS SonicMaster / Harman Kardon audio system

Security Optional touchpad-mounted fingerprint reader

Battery 57Whrs Lithium-polymer 52W Lithium-polymer battery

AC adapter Output: 19V, 45W / Input: 100V-240V AC, 50Hz/60Hz (Universal)

Dimensions 321.6 x 229.1 x 13.9 mm UX560UA: 380 x 254 x 19.85mm UX560UQ/UX: 380 x 254 x 21.8mm

Weight 1.3kg UX560UA: 2.1kg UX560 UQ/UX: 2.3kg

[1] Specifications, content and product availability are all subject to change without notice and may differ from country to country. Actual performance may vary depending on applications, usage, environment and other factors. Full specifications are available at http://www.asus.com

NOTES TO EDITORS

ASUS Global Press Room: http://press.asus.com ASUS

South Africa Facebook: https://www.facebook.com/ASUSza

ASUS South Africa Twitter: https://twitter.com/ASUS_za

Powerful, Portable and Connected

Laptops are an essential item for students today who use them as an integral part of their studies, in lectures and for collaboration.

According to research done by the Pew Internet Project in America, close on 90% of students in universities and colleges have laptops and 100% use the Internet. 

The University of Michigan’s Centre for Research on Learning and Teaching concludes from research done that laptops have a positive learning effect when teachers use them in an intentional manner, such as for Internet research, presentations and shared resources. 

Nursing student, Rachelle Macaulay, says that she takes her laptop to class to follow her lecturers’ slides and course-related Internet videos. 

Most universities have Intranets for the students and lecturers to share information. 

Kendra Hudson, a Sport Science student at the University of Stellenbosch, said that students have laptops because they need to get information from their departmental Intranet pages which their lecturers post online for them. The university has computer rooms, but not many people use them, preferring to use their laptops at home or in their residence rooms. 

Considering the important role laptops play in a student’s life, what are the core criteria to look at when buying one? 

Portability

The first check-list item is laptops need to be light and portable if they are to be taken to class.   Recently, there has been a move towards ultrabooks - laptops which are small and light yet are strong and powerful.   Jimmy Gumede, from the Wits University Computer and Networks Service Desk, said that the major benefit students get from an ultrabook is portability. 

Screen Size and Resolution

A 13,3 inch screen is a good size to take to lectures: not too small, but big enough to view spreadsheets and documents, and it should have a resolution of at least 1920 x 1080 to give you an ultra-crisp display. 

Robustness

Durability is another important factor, especially if you are carrying your laptop around with you. In this regard, a metal body is preferable to a plastic one. 

Battery Life

On campus, students do not always have access to a power outlet, and cables can be a hassle, so battery life is a crucial consideration. 

Performance and Specs

It’s no good buying a laptop that is small and robust, but doesn’t get the job done. Performance is important and the laptop has to be fast enough not to frustrate you or hinder your work. The processing power needs to match your uses.   Matthew Spring, recent Civil Engineering graduate of the Cape Peninsula University of Technology, said that he looked for a laptop that would be able to run the programmes they used in their course.   According to the University of Stellenbosch’s student computer helpline, a processing power equivalent of at least the Intel i3 would be recommended.   As far as memory goes, 4GB to 8GB RAM, and storage from 128GB upwards is ample.   Kendra Hudson said, “When I bought my laptop, I looked for one that has lots of memory, knowing that I’d have many essays to do and notes to save.” 

Longevity

Longevity is something to keep in mind. It is worth paying extra to get a laptop which goes the distance of a four-year course.   Matthew Spring said that when looking for a laptop to buy as a student, “I mainly looked for a laptop that would be able to last.”   Taking these criteria into consideration, students would be advised to look at the ASUS ZenBooks which more than just cover these bases and are becoming a popular choice for students. They are slim and lightweight with a solid aluminium build. Their battery life is a competitive 10 hours, and their other specs put them in the category of powerful, fast and stylish laptops.   Based on information obtained from GFK (Gesellschaft für Konsumforschung, Germany's largest market research institute), the ASUS ZenBooks are number one in the world market for ultra-slim 13 inch Windows laptops.   In a review, Trustedreview.com said, “The level of build, display and battery life are unparalleled - this would be a super ultrabook for any student.” 

About ASUS

ASUS, is a worldwide top-three consumer notebook vendor and maker of the world’s best-selling, most award-winning motherboards. A leading enterprise in the new digital era, ASUS designs and manufactures products that perfectly meet the needs of today’s digital home and office, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktop and all-in-one PCs, notebooks, netbooks, servers, multimedia devices, wireless solutions, networking devices, tablets, smartphones and wearables. Driven by innovation and committed to quality, ASUS Won 4368 Awards in 2015 and is widely credited with revolutionizing the PC industry with its Eee PC™. 

NOTES TO EDITORS

ASUS Global Press Room: http://press.asus.com

ASUS South Africa Facebook: https://www.facebook.com/ASUSza/

ASUS South Africa Twitter: https://twitter.com/ASUS_za

ASUS Announces ZenBook UX310 and UX510

KEY POINTS

• High performance: Featuring the latest 6th-generation Intel Core processors, combined with NVIDIA graphics for incredible all-round performance
• Signature design: Multi-award-winning, ultra-thin and light design, finished in sophisticated Quartz Grey, with a Rose Gold option for UX310.
• ZenBook UX310 has a 13.3-inch, QHD+ (3200 x 1800) display with up to NVIDIA GeForce 940MX discrete graphics
• ZenBook UX510 has a 15.6-inch, 4K UHD (3840 x 2160) display with up to NVIDIA GeForce GTX960M discrete graphics

Johannesburg, South Africa (15 June, 2016) — ASUS today announced ZenBook UX310 and ZenBook UX510, the latest models in its multi-ward-winning ZenBook range. The 13.3-inch ZenBook UX310 and 15.6-inch ZenBook UX510 are both powered by the latest sixth-generation Intel® Core™ processors, matched to incredibly fast NVIDIA® discrete graphics. They also offer an incredible array of high-end features, including the highest resolution displays available for their respective screen sizes.

Signature design: slim and elegant
First launched in 2011, the ASUS ZenBook Series has won many awards for its beautiful and slim design, coupled with excellent performance. ZenBook UX310 and UX510 both bear the unmistakable industrial design of the ZenBook series – an elegantly slim, all-metal chassis with tapering edges, finely sandblasted metal keyboard surround and palm-rest areas, and lid covers featuring our iconic spun-metal finish with its Zen-inspired pattern of concentric circles. ZenBook UX310 and UX510 are both available in in a sophisticated Quartz Grey finish that further enhances their elegance, and ZenBook UX310 is also available in chic and stylish Rose Gold.

Stunning displays, incredible performance
In keeping with the ZenBook tradition of only using the very best components, ZenBook UX310 and UX510 are equipped with the highest resolution displays available for their respective screen sizes, which are driven by powerful discrete graphics processors.

The 13.3-inch wide-viewing-angle display on ZenBook UX310 has a QHD+ (3200 x 1800) resolution, with an ultra-wide colour gamut of 72% NTSC,100% sRGB, and 74% Adobe RGB, combined with an incredible pixel density of 276 pixels per inch (ppi). This beautiful display is driven by up to a discrete NVIDIA® GeForce® 940MX graphics processor.

ZenBook UX510 has a 15.6-inch wide-viewing-angle display with a stunningly detailed 4K UHD (3840 x 2160) resolution, featuring an ultra-wide colour gamut of 72% NTSC ,100% sRGB, and 74% Adobe RGB. The amazing pixel density of 282 pixels per inch ensures the smooth, clear display of even the finest details. Up to gaming-grade discrete NVIDIA® GeForce® GTX960M graphics provide a suitably powerful engine for this incredible display.

These new ZenBook models are among the slimmest laptops to feature such powerful discrete graphics processors. Their high-resolution displays and powerful graphics capabilities makes them ideal for graphics-intensive applications such as video editing or 4K UHD movie playback.

High-end features for ultimate performance and mobility
Completing the comprehensive range of capabilities offered by the new ZenBook UX310 and ZenBook UX510 are the following noteworthy features:

• Up to a 1TB hard disk drive combined with up to a 512GB high-speed SSD for fast booting andextreme disk performance.
• A generous set of I/O ports including a next–gen USB Type-C port to connect to both existing and future mobile USB devices.
• ASUS Splendid display technology ensures vivid, lifelike colours, with factory-calibrated colour temperature for accurate colour rendering. Easily-selectable pre-set modes include Eye Care mode, which reduces levels of blue light in order to minimize eye fatigue and other eye problems caused by prolonged viewing.
• ASUS Tru2Life video processing technology analyses every video frame to enhance video contrast and clarity.
• ASUS SonicMaster audio incorporating Harman Kardon technology, developed by a dedicated team of sound experts to deliver sound that is clear and powerful with deep, rich bass. This is a significant achievement considering that the very slim chassis of the new ZenBook models offers very little space for speakers.
• An iF Design Award-winning keyboard that with a comfortable 1.6mm of key travel and are backlit to allow for easy typing in dark environments.
• A smooth and sensitive glass touchpad with optional fingerprint scanner at the top right corner for greater security and convenient, rapid unlocking.

AVAILABILITY & PRICING
ASUS ZenBook UX310 and UX510 will be available during Q4 in South Africa. Please contact your local ASUS representative for further information.

ABOUT ASUS
ASUS is a worldwide top-three consumer notebook vendor and maker of the world’s best-selling, most award-winning motherboards. A leading enterprise in the new digital era, ASUS designs and manufactures products that perfectly meet the needs of today’s digital home and office, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktop and all-in-one PCs, notebooks, netbooks, servers, multimedia devices, wireless solutions, networking devices, tablets and smartphones. Driven by innovation and committed to quality, ASUS won 4,368 awards in 2015 and is widely credited with revolutionizing the PC industry with its Eee PC™. ASUS has more than 17,000 employees around the globe with a world-class R&D team of over 5,500 engineers. Company revenue for 2015 was approximately US$14 billion.

SPECIFICATIONS
ASUS ZenBook UX310 ASUS ZenBook UX510CPU 6th-generation Intel® Core™ i7/i5/i3 6th-generation Intel® Core™ i7/i5Display 13.3in up to QHD+ (3200x1800) display with wide viewing angles 15.6in up to UHD (3840x2160) display with wide viewing anglesOperating system Microsoft Windows 10 Pro / Windows 10 HomeGraphics Up to NVIDIA® GeForce® 940MX Up to NVIDIA® GeForce® GTX960MMain memory Up to 16GB DDR4 2133MHzStorage Up to 1TB HDD combined with 512GB SSDConnectivity 802.11ac Wi-Fi / Bluetooth® 4.1Camera HD cameraInterface 1 x Type C USB 3.1 Gen 11 x USB 3.02 x USB 2.01 x HDMI1 x Combo audio jack1 x SD Card readerAudio 2 x 1.6W high-quality stereo speakers Harman Kardon audio system; ASUS SonicMasterBattery 48W Lithium-polymer batteryAC adapter Output: 65W/45WInput: 100V-240V AC, 50Hz/60Hz Output:65W/ 90W/120WInput: 100V-240V AC, 50Hz/60HzDimensions 323 x 223 x 18.35mm 382 x 255 x 19.9mmWeight 1.45kg 2kg Specifications, content and product availability are all subject to change without notice and may differ from country to country. Actual performance may vary depending on applications, usage, environment and other factors. Full specifications are available at http://www.asus.com

NOTES TO EDITORS
ASUS Global Press Room: http://press.asus.com
ASUS South Africa Facebook: https://www.facebook.com/ASUSza
ASUS South Africa Twitter: https://twitter.com/ASUS_za

When you want to take your work home with you.

The ASUS Zenbook is considered a Jack of all trades, and is an essential item in the laptop bags of young businessmen- and women. Whether you are on the road most of the day, or spend the day in a cubicle; having the perfect laptop as a tool to prioritise and simplify your life is very important.

Now you might be asking – what is the difference between a business laptop and a personal laptop? Business laptops are released with features to better accompany the young working professional.

Business laptops are mostly used to be your office PC on-the-go. They tend to have the same basic components as personal laptops, but the manufacturers include some features to meet business needs.

These laptops have the abilities to bear fingerprint and facial recognition-scanners for improved privacy, more durable designed hardware, improved wireless and LAN connections, and more specified microprocessors designed to secure hardware. New technology has created many possibilities to ensure more secure and user-friendly experiences.

Now, above and beyond the tech stuff, there are a few basic elements that business laptops have to adhere to, for them to handle the pressure of being a working laptop.

Make sure to find something with at least 4GB of RAM. Anything less will not be able to keep up with running many processes and having all of those presentations and spreadsheets open on the screen. Users, who focus on graphics-based work, should enjoy 8GB of memory to help speedy and heavy duty project work.

For businesses that use video, multimedia PowerPoint slides and large images, settling for a larger hard drive may be a good idea. A 500GB to 1TB hard drive is a good balance between economy and space. Solid-state drives (SSDs) are smaller in size and a bit more expensive, but they don't have any spinning parts and are therefore better suited for a lot of traveling. SSD-equipped systems also boot faster and launch programmes faster.

Let’s look at the ASUS Zenbook’s RAM and memory stats - It boasts with 8GB of RAM and a 256GB solid state drive – an actual bargain when you look at the price of this machine. The SSD has a long lifespan as they are created to endure. Anyone who travels a lot and plans to own a laptop for the foreseeable future would benefit greatly from an ASUS Zenbook.

The next vital point is battery life. If you are on the road or at a conference, struggling with finding plugs and charging cables could be a hassle. Many young professionals prefer a laptop that does not run out of battery life before an email is sent or a proposal is written. When it comes to the Zenbook, the battery lasts a good 9-10 hours. It is perfect for those travelling business professionals who are constantly on the road.

Be sure to find a laptop that is not prone to wear and tear, something that will last long periods of time. The keyboard and track-pad should be user-friendly and last with the excessive typing and working of the modern working professional. Also look for a device that has optimal screen resolution to help keep your eyes intact (we all know what strain your eyes can take from being on a computer for long hours). The Zenbook’s matte 1080p IPS display is sharp, glare-free, and fitted with great viewing angles which will ensure long-lasting optical installments.

Deciding what device would best suit a business’ needs could be a difficult task. It all depends on the ultimate goal of the laptop purchase. The Zenbook is an affordable choice for all kinds of businesses. The device purchased can also be personalised to better suit these needs – a larger internal memory or RAM can be requested, the screen can be upgraded with a better graphics card (for those designers and artists), and the edition with a larger Core i5 chip-processor can also be requested. Make sure you decide on a device that meets your business needs. 

About ASUS
ASUS, is a worldwide top-three consumer notebook vendor and maker of the world’s best-selling, most award-winning motherboards. A leading enterprise in the new digital era, ASUS designs and manufactures products that perfectly meet the needs of today’s digital home and office, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktop and all-in-one PCs, notebooks, netbooks, servers, multimedia devices, wireless solutions, networking devices, tablets, smartphones and wearables. Driven by innovation and committed to quality, ASUS Won 4368 Awards in 2015 and is widely credited with revolutionizing the PC industry with its Eee PC™. 

PRESS CONTACTS
Lara Doundoulakis
PR Agency
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NOTES TO EDITORS
ASUS Global Press Room: http://press.asus.com
ASUS South Africa Facebook: https://www.facebook.com/ASUSza
ASUS South Africa Twitter: https://twitter.com/ASUS_za