Johannesburg, 26 November 2020 - WeApply, South Africa’s premier fully-digital home loan originator, launched on the 18 November 2020 and the service went live at 9am. WeApply has created a technology driven platform that gives customers a user friendly alternative to home loan applications no matter the changes in the global environment. By harnessing the power of technology to facilitate efficient lending decisions via a digital and transparent journey,

WeApply empowers customers with a post Covid-19 appropriate solution and an improved customer experience. What makes WeApply unique in today’s online home loan environment? WeApply use industry-approved security protocols and data encryption, to ensure online security and protection of personal data while submitting home loan applications. Unique to the WeApply service is the client control function of who has access to their information, and facial recognition technology as an additional anti-fraud security measure.

The WeApply application technology platform is impartial and enables applicants to receive comparable offers from multiple lenders. Customers securely upload documents straight to their application file on the platform for onward submission to the selected lenders. The specialist home loan team at WeApply support customers throughout their application journey, and have direct relationships with the lenders' processing teams to make sure that all online applications are progressing smoothly. If a lender declines an application, WeApply can assess the reasons and look to engage with the lender on behalf of customers.

With 25 years’ experience in the home loan industry WeApply has their own in-house team of software developers and home loan experts looking after customers every step of the way, right up to registration. 

Mark Bruyns, CEO of WeApply, explains: “Traditional home loan application methods, consisting of hours of paperwork submitted to a single preferred lender is outdated. WeApply provides homebuyers with a simpler, less complicated alternative to the traditional method of application forms and scanned support documents, which is what our customers expect in the 21st century.” 

The recent lockdowns have had a dramatic effect on how people engage with their banks and obtain mortgages. The WeApply platform in response to the fresh needs of South African home buyers, delivers a better and faster way of doing things, and will always strive to be at the forefront of innovation. WeApply use the power of technology and automation to facilitate speedy lending decisions in a seamless, digital, and enjoyable customer experience. 

Mark Bruyns ends with “Great technology with great customer support is the primary focus for the team at WeApply, ensuring an engaging transactional experience for the homebuyer. Come see how we can help You Do You, while WeApply for your new home loan. Visit us at www.WeApply.co.za”