ASUS Announces ZenBook UX310 and UX510

KEY POINTS

• High performance: Featuring the latest 6th-generation Intel Core processors, combined with NVIDIA graphics for incredible all-round performance
• Signature design: Multi-award-winning, ultra-thin and light design, finished in sophisticated Quartz Grey, with a Rose Gold option for UX310.
• ZenBook UX310 has a 13.3-inch, QHD+ (3200 x 1800) display with up to NVIDIA GeForce 940MX discrete graphics
• ZenBook UX510 has a 15.6-inch, 4K UHD (3840 x 2160) display with up to NVIDIA GeForce GTX960M discrete graphics

Johannesburg, South Africa (15 June, 2016) — ASUS today announced ZenBook UX310 and ZenBook UX510, the latest models in its multi-ward-winning ZenBook range. The 13.3-inch ZenBook UX310 and 15.6-inch ZenBook UX510 are both powered by the latest sixth-generation Intel® Core™ processors, matched to incredibly fast NVIDIA® discrete graphics. They also offer an incredible array of high-end features, including the highest resolution displays available for their respective screen sizes.

Signature design: slim and elegant
First launched in 2011, the ASUS ZenBook Series has won many awards for its beautiful and slim design, coupled with excellent performance. ZenBook UX310 and UX510 both bear the unmistakable industrial design of the ZenBook series – an elegantly slim, all-metal chassis with tapering edges, finely sandblasted metal keyboard surround and palm-rest areas, and lid covers featuring our iconic spun-metal finish with its Zen-inspired pattern of concentric circles. ZenBook UX310 and UX510 are both available in in a sophisticated Quartz Grey finish that further enhances their elegance, and ZenBook UX310 is also available in chic and stylish Rose Gold.

Stunning displays, incredible performance
In keeping with the ZenBook tradition of only using the very best components, ZenBook UX310 and UX510 are equipped with the highest resolution displays available for their respective screen sizes, which are driven by powerful discrete graphics processors.

The 13.3-inch wide-viewing-angle display on ZenBook UX310 has a QHD+ (3200 x 1800) resolution, with an ultra-wide colour gamut of 72% NTSC,100% sRGB, and 74% Adobe RGB, combined with an incredible pixel density of 276 pixels per inch (ppi). This beautiful display is driven by up to a discrete NVIDIA® GeForce® 940MX graphics processor.

ZenBook UX510 has a 15.6-inch wide-viewing-angle display with a stunningly detailed 4K UHD (3840 x 2160) resolution, featuring an ultra-wide colour gamut of 72% NTSC ,100% sRGB, and 74% Adobe RGB. The amazing pixel density of 282 pixels per inch ensures the smooth, clear display of even the finest details. Up to gaming-grade discrete NVIDIA® GeForce® GTX960M graphics provide a suitably powerful engine for this incredible display.

These new ZenBook models are among the slimmest laptops to feature such powerful discrete graphics processors. Their high-resolution displays and powerful graphics capabilities makes them ideal for graphics-intensive applications such as video editing or 4K UHD movie playback.

High-end features for ultimate performance and mobility
Completing the comprehensive range of capabilities offered by the new ZenBook UX310 and ZenBook UX510 are the following noteworthy features:

• Up to a 1TB hard disk drive combined with up to a 512GB high-speed SSD for fast booting andextreme disk performance.
• A generous set of I/O ports including a next–gen USB Type-C port to connect to both existing and future mobile USB devices.
• ASUS Splendid display technology ensures vivid, lifelike colours, with factory-calibrated colour temperature for accurate colour rendering. Easily-selectable pre-set modes include Eye Care mode, which reduces levels of blue light in order to minimize eye fatigue and other eye problems caused by prolonged viewing.
• ASUS Tru2Life video processing technology analyses every video frame to enhance video contrast and clarity.
• ASUS SonicMaster audio incorporating Harman Kardon technology, developed by a dedicated team of sound experts to deliver sound that is clear and powerful with deep, rich bass. This is a significant achievement considering that the very slim chassis of the new ZenBook models offers very little space for speakers.
• An iF Design Award-winning keyboard that with a comfortable 1.6mm of key travel and are backlit to allow for easy typing in dark environments.
• A smooth and sensitive glass touchpad with optional fingerprint scanner at the top right corner for greater security and convenient, rapid unlocking.

AVAILABILITY & PRICING
ASUS ZenBook UX310 and UX510 will be available during Q4 in South Africa. Please contact your local ASUS representative for further information.

ABOUT ASUS
ASUS is a worldwide top-three consumer notebook vendor and maker of the world’s best-selling, most award-winning motherboards. A leading enterprise in the new digital era, ASUS designs and manufactures products that perfectly meet the needs of today’s digital home and office, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktop and all-in-one PCs, notebooks, netbooks, servers, multimedia devices, wireless solutions, networking devices, tablets and smartphones. Driven by innovation and committed to quality, ASUS won 4,368 awards in 2015 and is widely credited with revolutionizing the PC industry with its Eee PC™. ASUS has more than 17,000 employees around the globe with a world-class R&D team of over 5,500 engineers. Company revenue for 2015 was approximately US$14 billion.

SPECIFICATIONS
ASUS ZenBook UX310 ASUS ZenBook UX510CPU 6th-generation Intel® Core™ i7/i5/i3 6th-generation Intel® Core™ i7/i5Display 13.3in up to QHD+ (3200x1800) display with wide viewing angles 15.6in up to UHD (3840x2160) display with wide viewing anglesOperating system Microsoft Windows 10 Pro / Windows 10 HomeGraphics Up to NVIDIA® GeForce® 940MX Up to NVIDIA® GeForce® GTX960MMain memory Up to 16GB DDR4 2133MHzStorage Up to 1TB HDD combined with 512GB SSDConnectivity 802.11ac Wi-Fi / Bluetooth® 4.1Camera HD cameraInterface 1 x Type C USB 3.1 Gen 11 x USB 3.02 x USB 2.01 x HDMI1 x Combo audio jack1 x SD Card readerAudio 2 x 1.6W high-quality stereo speakers Harman Kardon audio system; ASUS SonicMasterBattery 48W Lithium-polymer batteryAC adapter Output: 65W/45WInput: 100V-240V AC, 50Hz/60Hz Output:65W/ 90W/120WInput: 100V-240V AC, 50Hz/60HzDimensions 323 x 223 x 18.35mm 382 x 255 x 19.9mmWeight 1.45kg 2kg Specifications, content and product availability are all subject to change without notice and may differ from country to country. Actual performance may vary depending on applications, usage, environment and other factors. Full specifications are available at http://www.asus.com

NOTES TO EDITORS
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