21 June 2017

Lemaitre expands general purpose safety footwear range

Submitted by: Kimberley Clare
Lemaitre expands general purpose safety footwear range

Lemaitre, a brand in the BBF Safety Group stable, today announced the launch of two new general purpose safety footwear products. With the introduction of the Maximus boot and the Spartacus shoe, Lemaitre aims to set a new standard in general purpose safety footwear with a focus on product quality, durability and comfort.  

The introduction of the Maximus boot and Spartacus shoe expands Lemaitre’s product portfolio to provide customers with greater choice when it comes to selecting general purpose safety footwear. With product design guided and inspired by Lemaitre’s top-selling Maxeco safety boot and Robust shoe, Maximus and Spartacus sport the features that made Maxeco a household name in general application safety footwear – as well as various product enhancements and innovations.  

 “Customers have come to know and trust Lemaitre’s Maxeco safety boot as the de facto standard in general purpose safety footwear. With the launch of Maximus and Spartacus we’ve taken the best of Maxeco and added various new features that address the needs of today’s customers. These include updated stylings, a padded leather collar, reflective strips and a host of other enhancements for improved wearer comfort and safety,” says Peter Gerbrands, Group Marketing Manager, BBF Safety Group.    

Lemaitre’s latest general purpose safety footwear products were developed based on constantly evolving customer needs and workplace safety requirements. “Across our safety footwear brands, we continue to innovate and invest in research and development to bring to market products that help our customers create safe working environments that in turn, boost productivity and profitability.”  

Key Product Features

The Maximus safety boot and Spartacus safety shoe provide an ideal solution for clients who require protection for an array of environments and applications. Key features of the newly launched products include: 

  • Comfort: Maximus and Spartacus feature several enhanced wearer comfort features. These include a lighter sole unit, a padded leather collar that provides ankle support, a heel grip counter lining to prevent the shoe slipping off and D-rings for quick and easy lacing and unlacing.  
  • Durability: Full leather uppers allow the wearer’s feet to breathe and increases the durability and longevity of the product. This enables the employer to extract maximum value from his workplace safety footwear investment.    
  • Quality: Maximus and Spartacus are locally manufactured in an ISO9001 factory and bear the SANS 20345 quality mark.  
  • Safety: A wide sole design not only provides increased wearer comfort, but provides improved slip resistance, better stability and reduced shock impact. In addition, a bellows tongue prevents dirt, liquid and foreign objects from entering the shoe. 

With a heritage spanning three decades, Lemaitre has sold more than 8.7 million pairs of Maxeco safety boots to date and remains a trusted brand for customers across multiple industries.  

Maximus and Spartacus are available in sizes 3 – 13 and can be purchased from authorised BBF Safety Group distributors nationwide. For more information, visit www.lemaitre.co.za. 

Images: https://www.dropbox.com/sh/mely81chings4wh/AABwRnXcmI-Zd7d0vw_q5tmka?dl=0