07 July 2015

South African Airways Group Walks Away with an Armload of Skytrax Awards

Submitted by: Fiona Salvage

South African Airways and associated low-cost carriers have proved themselves, yet again, as the leaders in the industry when it comes to customer satisfaction and quality in-flight service.   

JOHANNESBURG. 16 June 2015 This year, the South African Airways Group walked away with no less than three awards, confirming that the group is on the right strategic path towards achieving the best of the best in customer satisfaction results.

South African Airways (SAA) Acting CEO, Nico Bezuidenhout, received the three awards on behalf of the SAA Group. South African Airways was named Best Airline in Africa for the thirteenth consecutive year.

Feedback from SAA’s customers also ensured that SAA walked away with the award for Best Airline Staff in Africa for the fourth time. The awards for Best Airline Staff are special and coveted accolades, as they represent the combined quality performance of an airline’s front-line staff, across the on-board cabin staff category together with the airline’s airport staff.

Mango, SAA’s low-cost carrier, received the award for Best Low-Cost Airline in Africa. “Receiving three customer satisfaction awards on behalf of the group, in front of an audience of peers in the aviation industry at an auspicious event such as the Paris air show, was a most satisfying experience. These awards are dedicated to the people working at SAA and Mango who, with hard work and perseverance, have shown detractors that the SAA Group is going from strength to strength. Excellent Customer Service is one of the five strategic objectives of the Group’s Long-Term Turnaround Strategy, these awards confirm our efforts are paying off,” said Nico Bezuidenhout, SAA Acting CEO.

The Skytrax Awards, the brainchild of an independent aviation research organisation, have become an institution in their own right and have a longstanding mark on the annual events calendar. Awards for 2015 were presented at the 51st International Paris Air Show, the world's leading aviation and space industry event. Skytrax Awards are directly based on customer surveys which makes them the benchmarks of airline excellence. They are based on a consumer satisfaction survey that is conducted on an annual basis by Skytrax. This auspicious aviation event follows soon after IATA’s Annual General Meeting that was held earlier this month in Miami, North America, where the world’s top airlines gathered. Bezuidenhout confirmed to member airlines that South African Airways is making good progress in its targeted turnaround, contributing to the overall success of the esteemed airline.

About South African Airways (SAA)

South African Airways (SAA) is the leading carrier in Africa, serving 56 destinations, in partnership with SA Express, SA Airlink and its low cost carrier, Mango, within South Africa and across the continent, and nine intercontinental routes from its Johannesburg hub. It is a member of the largest international airline network, Star Alliance. SAA’s core business is the provision of passenger airline and cargo transport services together with related services, which are provided through SAA and its wholly owned subsidiaries: SAA Technical; Mango its low cost carrier; and Air Chefs, the catering entity of SAA. SAA is the winner of the 'Best Airline in Africa’ Award in the regional category for twelve consecutive years and the winner of ‘Service Excellence Africa’ for three years. Mango and SAA hold the number one and number two successive spots as South Africa’s most on - time airlines.

About Mango

Mango’s first flight took to the skies on 15 November 2006 following one of the largest domestic e-commerce events of the time with more than 10 000 fare queries per minute at first sale. Since then, Mango has grown its fleet of 4 Boeing 737-800 aircraft to ten and the airline now operates between South Africa’s key domestic points as well as between Johannesburg and Zanzibar. Innovation is a cornerstone of the airline’s business and the carrier remains the only African airline to offer on-board Wi-Fi on several of its aircraft, apps for booking and payment on the go across all major mobile platforms and is the only airline globally to accept store charge cards (Edcon) as payment method. Mango was the first airline to retail flights through supermarket Shoprite Checkers. Mango has been recognized for its Customer Service Excellence by ACSA’s Feather Awards in all stations it operates from, received 18 PRISM Awards for various aspects of its Corporate Communication and was awarded a Budgie Marketing Award for its launch campaign in 2006. In 2008 the World Travel Awards named Mango the Best Low Cost Carrier in Africa with the Skytrax World Airline Awards recognizing Mango as the Best Low Cost Airline in Africa for two successive years in 2014 and 2015.

SAA awards

South African Airways receives a number of awards annually, with other awards received for 2015: February: South African Airways strengthened its global position by being awarded a 4-Star rating for the thirteenth consecutive year; March: South African Airways Cargo wins the African Cargo Airline of the Year Award at the STAT Times International Award for Excellence in Air Cargo presented at a glittering Gala Award ceremony held at the Barnyard Theatre in Rivonia, north of Johannesburg. May: voted the ‘coolest’ domestic airline, at the Sunday Times Generation Next Survey Awards, where the hippest and happening brands are announced. This is the seventh year in which SAA has been voted as one of the coolest brands in South Africa;

About Skytrax

Introduced in 1999, the Skytrax World Airline Rating is the leading international Airline Rating system classifying airlines by the Quality of front-line product and staff service standards. World Airline Star Ratings are recognised as a global benchmark of airline standards, developed through many years of professional experience and Skytrax unique knowledge of the world airline industry. The Skytrax World Airline Rating is the global airline quality ranking programme that is applied through direct and professional analysis of Quality standards.

Issued by SAA Group Corporate Affairs

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South African Airways is a Star Alliance member that offers flights to 38 destinations worldwide. Domestically, SAA operates 544 flights a week between Johannesburg – Cape Town, Durban, East London and Port Elizabeth. Regionally SAA offers 24 destinations across the African continent and its international network creates links to all major continents from South Africa through 10 direct routes. In the regional category, SAA has received the Skytrax ‘Best Airline in Africa’ Award for 11 consecutive years.