06 March 2013

Panduit Launches New Augmented Reality Application

Submitted by: Tamsin

New State-of-the-Art Tool to Assist Partners in selling Panduit Solutions 

Johannesburg, SOUTH AFRICA – 5 March  2013Panduit Corp., a global leader in Unified Physical InfrastructureSM (UPI)-based solutions, today announced the launch of a new Augmented Reality Tool which provides users with an interactive guide through Panduit’s data centre solutions. 

Available for download on iPads or iPhones, the tool is designed as an engaging and interactive 'self-serve' application for customers, and as a sales engagement tool for partners which provides an overview of Panduit’s expertise in a wide range of data centre environments. Panduit partners can use the Augmented Reality tool in face to face meetings, or at events, to educate and engage with customers and prospects.

The application positions Panduit as a city within the data centre landscape, with 18 videos that have been grouped into three “city tours” that address the needs of target customers:

-          Installers: the “Subway Tour”

-          System Integrators: the “Street Tour”

-          C+ Executives: the “Sky Tour”

The application presents key topics such as the Unified Physical Infrastructure, Energy Saving and Space Saving, DCIM, Cooling Solutions, High Speed Data Transport, and tackles key issues such as: How do you optimise the infrastructure, utilities and transportation? How do you enable regeneration and sustainability and how do you make the Data Centre a hub for enterprise success? These are all delivered via augmented reality or simply through watching the individual videos. 

Xolani Ndlovu, Territory Account Manager for Panduit in South Africa commented, “This new tool is a great way for showcasing Panduit’s solutions in a new and exciting way. It is imporotant for us to develop tools which not only help our customers to better visualise our solutions, but it also enables our partners to engage with prospects in a new and innovative way.”

Panduit's new 3D Augmented Reality Tool is available for download at:https://itunes.apple.com/us/app/enterprise-d.c./id569913034?ls=1&mt=8

About Panduit:

Panduit is a world-class developer and provider of leading-edge solutions that connect, manage and automate the physical infrastructure. Panduit Unified Physical Infrastructure (UPI) based solutions help customers integrate core business systems for a smarter, unified business foundation. Our robust partner ecosystem, global staff, and unmatched service and support make Panduit a valuable and trusted partner. (www.panduit.com)

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